Business Marketing Manager
Business Marketing Manager

Business Marketing Manager

Hook Full-Time 28800 - 42000 ÂŁ / year (est.) No home office possible
S

At a Glance

  • Tasks: Lead marketing strategies and analyse data to boost campaign performance.
  • Company: Join STI, a key player in Defence, Aerospace, and Security sectors.
  • Benefits: Enjoy flexible working, 23 days holiday, and professional development opportunities.
  • Why this job: Be part of a growth-focused team making an impact in the UK’s Defence Industrial Strategy.
  • Qualifications: Experience in marketing, business intelligence, and knowledge of Defence Electronics preferred.
  • Other info: UK security clearance may be required; must have Right to Work in the UK.

The predicted salary is between 28800 - 42000 ÂŁ per year.

You will be a proven Marketing, Content creator and Business Intelligence Professional. Being both creative and data driven, you will be highly adept at innovation of campaigns to best represent what STI offers to generate the highest potential return on investments in multi-channel communications. Being self-motivated, driven, structured and possessing the highest levels of communication skills, the opportunity is here at STI as our new Marketing & Business Intelligence Manager.

STI’s Commercial function is now focussed on growth. You’ll be joining a team that’s responding to the UKs revised Defence Industrial Strategy of “Made in the UK”. Our customers are principally the UK's Prime contractors in Defence, Aerospace and Security.

What you’ll do:

  • Act as the focal point for marketing and communications for the whole business to implement data driven strategies and communicate insights.
  • Analyse marketing data to identify trends, measure campaign performance, and generate insights.
  • Inform strategic decision-making within the commercial function and throughout the whole organisation.
  • Own the entire creative process for all marketing tools, sales tools, events, in house presentations and media engagements.
  • Management of the STI online marketing vehicles and channels (WWW / market specific social media as agreed by the business / trade association websites / partner organisations where relevant).
  • Review the utilisation of artificial intelligence (AI) to bring potential value to the business.
  • Schedule and hold a monthly marketing meeting to brief the business functions and report on all campaigns and events as relevant.
  • Manage all marketing data and the creation of monthly reporting to include (WWW statistics / Leads / customer feedback / competitive behaviour & intelligence / customer intelligence / CRM results / others TBD).
  • Ownership of monthly commercial sales and performance statistics and charts for use by the exec team in monthly reporting.
  • Coordination with all relevant UK trade and industry associations and UK event organisations.
  • Sustain collaborative relationships with peers throughout the business and support events at both UK Sites as required.
  • Ensuring all marketing campaigns and content are managed through a structured process and delivered within budget.

For this role you will need:

  • Proven Marketing, Communication and business intelligence with direct or related customers and B2B markets, being Defence Electronics and Communication - Cyber (Strong knowledge of CEM “contract electronic manufacturing” / PCBA / RF and Test is preferred, as well as advanced user of CRM Tools and AI technologies is desired).
  • Structured, highly organised, self-motivated analytical and detailed, acting with integrity, responsibility & accountability at all times.
  • Strong analytical skills to interpret data and draw meaningful conclusions.
  • Critical thinking, the ability to identify problems, analyse data, and develop solutions.
  • Proficiency in using business intelligence tools and software.
  • Established industry relationships through the UK Defence and Security prime contractors and end user community.

We offer 23 days holiday (plus Bank Holidays & Flex Days), early finish on a Friday, Flexible working opportunities, Company Pension Scheme, Health Cash Back Scheme, a range of discounts and excellent training and development opportunities. We also pay for professional memberships on a case-by-case basis.

The ability to achieve UK security clearance may be required for some roles. All applicants should have the Right to Work in the UK, as we are unable to offer sponsorship for this role.

Business Marketing Manager employer: Sti Limited

STI is an exceptional employer that prioritises employee growth and innovation within a dynamic work culture. As a Business Marketing Manager, you will benefit from flexible working opportunities, a supportive team environment, and comprehensive training programmes, all while contributing to impactful projects in the Defence, Aerospace, and Security sectors. With competitive benefits including a generous holiday allowance and professional development support, STI is committed to fostering a rewarding career path for its employees.
S

Contact Detail:

Sti Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Marketing Manager

✨Tip Number 1

Familiarise yourself with the latest trends in Defence, Aerospace, and Security marketing. Understanding the specific needs and challenges of these sectors will help you tailor your approach and demonstrate your expertise during interviews.

✨Tip Number 2

Network with professionals in the Defence and Security industries. Attend relevant events or join online forums to connect with potential colleagues and industry leaders, which can provide valuable insights and possibly lead to referrals.

✨Tip Number 3

Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific campaigns where your insights led to measurable improvements.

✨Tip Number 4

Demonstrate your proficiency with business intelligence tools and CRM systems during discussions. Highlight any experience you have with AI technologies, as this is a key aspect of the role and will set you apart from other candidates.

We think you need these skills to ace Business Marketing Manager

Marketing Strategy Development
Content Creation
Data Analysis
Business Intelligence Tools
Campaign Performance Measurement
Communication Skills
Creative Process Management
Social Media Management
Customer Relationship Management (CRM)
Analytical Skills
Critical Thinking
Project Management
Collaboration and Relationship Building
Knowledge of Defence Electronics and Communication
Understanding of AI Technologies

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in marketing, content creation, and business intelligence. Use specific examples that demonstrate your ability to analyse data and drive campaigns, especially in B2B markets like Defence and Aerospace.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the industry. Discuss how your skills align with STI's focus on growth and innovation, and mention any relevant experience with AI technologies or CRM tools.

Showcase Analytical Skills: Provide examples of how you've used data to inform strategic decisions in previous roles. Highlight any specific tools or methodologies you’ve employed to measure campaign performance and generate insights.

Demonstrate Communication Skills: Since strong communication is key for this role, ensure your application is well-structured and free of errors. Consider including examples of how you've successfully collaborated with teams or managed stakeholder relationships in past positions.

How to prepare for a job interview at Sti Limited

✨Showcase Your Analytical Skills

As a Business Marketing Manager, you'll need to demonstrate your ability to analyse marketing data effectively. Be prepared to discuss specific examples of how you've used data to inform strategic decisions and improve campaign performance in previous roles.

✨Highlight Your Creative Process

Since you'll own the entire creative process for marketing tools and campaigns, share your approach to creativity. Discuss how you balance innovation with data-driven strategies, and provide examples of successful campaigns you've led.

✨Demonstrate Industry Knowledge

Familiarise yourself with the Defence, Aerospace, and Security sectors, as well as the specific challenges they face. Being able to speak knowledgeably about industry trends and how they impact marketing strategies will impress your interviewers.

✨Prepare for AI Discussions

Given the emphasis on utilising artificial intelligence in this role, be ready to discuss your experience with AI technologies. Share insights on how you've leveraged AI to enhance marketing efforts or improve customer engagement in past positions.

Business Marketing Manager
Sti Limited
S
Similar positions in other companies
UK’s top job board for Gen Z
discover-jobs-cta
Discover now
>