At a Glance
- Tasks: Lead the creation of high-performing video ads that drive results.
- Company: STERRY is a dynamic Growth Marketing Agency driving e-commerce success.
- Benefits: Enjoy 100% remote work and a competitive salary of $80,000+.
- Why this job: Join a fast-paced team where creativity meets real revenue impact.
- Qualifications: Experience in direct response campaigns and strong scriptwriting skills required.
- Other info: Collaborate with creators and utilise AI tools to enhance your creative process.
The predicted salary is between 48000 - 72000 £ per year.
Senior Performance eCommerce Ad Creative Strategist
6 days ago Be among the first 25 applicants
Senior Performance Ad Creative Strategist – Direct Response Ads
Who We Are
At STERRY, we’re not your average Growth Marketing Agency—we’re the rocket fuel behind crowdfunding and e-commerce success. Since day one, we’ve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.
Role Overview
We’re looking for an Ecommerce Ads Creative Strategist to lead the production of direct-response-style video ads that drive real results. This full-time, remote role is ideal for someone with a direct response background, a sharp eye for persuasive storytelling, and the skills to turn insights into high-performing creatives. You’ll collaborate with creators, source new talent, write winning scripts, and optimize creative systems from end to end.
Key Responsibilities
- Write high-converting video scripts with strong hooks, persuasive copy, and clear CTAs
- Create briefs for creators & designers that align with brand tone, platform needs, and performance goals
- Source, negotiate, and collaborate with UGC creators; handle onboarding and ensure timely content delivery
- Storyboard and conceptualize creatives, translating ideas into visual flows and collaborating with editors
- Analyze performance data from Meta, Snapchat, Applovin, and YouTube to optimize ads and create new iterations
- Lead weekly ideation sessions for new hooks, formats, and ad angles to test
- Implement creative systems and utilize AI tools to streamline workflows and scale output
- Collaborate across teams including editors, marketers, and brand teams to align creative with campaign goals
Are You Our Perfect Match?
- You’ve successfully managed direct response campaigns with a portfolio to prove it
- Scriptwriting is your forte—you know how to marry persuasion with personality
- You’re comfortable with metrics like ROAS, CTR, and CPA
- You’ve managed video workflows, storyboards, and freelancer rosters
- Bonus: Experience with AI tools to enhance creativity
Nice-to-Have Skills
- Familiarity with AI tools for copy, content, or video enhancement
- Experience briefing and managing freelancers or creators
- Understanding of current ad trends in UGC, paid social, and performance creatives
Perks & Vibes
- 100% remote work
- Salary of $80,000+
- A creative environment to test innovative ideas
- Fast-paced team focused on growth
Ready to make ad magic and drive real revenue? Apply now and help write the next chapter of STERRY’s success—together!
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Senior Performance eCommerce Ad Creative Strategist employer: STERRY
Contact Detail:
STERRY Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance eCommerce Ad Creative Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in direct response advertising. Understanding what works in the current market will help you speak confidently about your ideas during interviews.
✨Tip Number 2
Prepare to discuss your previous campaigns in detail. Be ready to share specific metrics like ROAS and CTR, as well as how you optimised creatives based on performance data.
✨Tip Number 3
Showcase your scriptwriting skills by bringing examples of high-converting scripts you've written. This will demonstrate your ability to create persuasive content that drives results.
✨Tip Number 4
Network with professionals in the eCommerce and advertising space. Engaging with others in the industry can provide insights and potentially lead to referrals for the role.
We think you need these skills to ace Senior Performance eCommerce Ad Creative Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in direct response campaigns and showcases your scriptwriting skills. Use specific metrics like ROAS, CTR, and CPA to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for eCommerce and creativity. Mention your familiarity with AI tools and how they can enhance your work. Be sure to align your experiences with the key responsibilities outlined in the job description.
Showcase Your Portfolio: Include a portfolio that features high-converting video scripts and successful ad campaigns you've managed. Highlight any work that involved collaboration with creators or use of performance data to optimise ads.
Prepare for Potential Interviews: Anticipate questions about your experience with direct response ads and your approach to storytelling. Be ready to discuss how you analyse performance data and implement creative systems to drive results.
How to prepare for a job interview at STERRY
✨Showcase Your Portfolio
Make sure to bring along a strong portfolio that highlights your previous work in direct response campaigns. Focus on showcasing scripts you've written and the results they achieved, as this will demonstrate your ability to drive real results.
✨Understand the Metrics
Familiarise yourself with key performance metrics like ROAS, CTR, and CPA. Be prepared to discuss how you've used these metrics to optimise ad performance in past roles, as this will show your analytical skills and understanding of eCommerce.
✨Prepare for Creative Collaboration
Since the role involves collaborating with creators and designers, think of examples where you've successfully worked in a team to produce creative content. Highlight your communication skills and how you ensure alignment with brand tone and performance goals.
✨Stay Updated on Ad Trends
Research current trends in UGC and paid social advertising. Being able to discuss recent successful campaigns or innovative ad formats will demonstrate your passion for the industry and your proactive approach to staying informed.