Group Head of Strategic Talent Activation in London

Company Description

STEPSTONE is a group of leading job boards & resourcing segment specialist companies all over the world, from Europe across Central America to Africa. 3,200 colleagues in 28 countries help us achieve our purpose of Finding People the Jobs They Love. Together we make sure the right candidates find the right job with the right employer. We operate in a federated way across our regions but with:

• A common VISION.
• A common MISSION.
• Many common core STRATEGIES.

These define what we work on together. However, our VALUES define how we seek to improve working together – to be more candid, more collaborative, more accountable and more innovative.

Job Description

StepStone is seeking a highly innovative talent activation, PR and employer branding professional who can define and increase our prominence as an employer of choice through a multi-faceted marketing strategy - in not one but 28 countries & 48 brands around the globe. This is an ideal opportunity for a well networked high performer who thrives at the intersection of business and technology, and is passionate about data-driven brand building and who is comfortable with their skills in operating successfully in a Group role in a federated business.

The Way You'll Work:

• Lead the cross-brand charge with senior business stakeholders to define, sharpen, and communicate our employee value proposition at the company and country level.
• Launch and refine multi-channel EBM and strategic talent activation strategy.
• Create and curate a globally accessible portfolio of digital and PR content for use by countries in activation, events and campaigns.
• Build & own the framework for our careers site strategy.
• Ensure our branding is consistent and impactful on social media, blogs, live events, careers site and other platforms.
• Design and optimise job seekers' experience with StepStone from start to finish, including key digital and physical touchpoints.
• Serve as an expert on the competitive labour market landscape and understand how to most effectively market and position StepStone as an employer.
• Support businesses across the group in activating research and content into both industry and public press content.

The Way You'll Win:

• Create a robust roadmap for success that keeps pace with our multi-dimensional, fast-moving, and fast-scaling business - and then execute it.
• Build and own a CRM system and content strategy.
• Take an active and even leading role in industry & press relations that help our branding as an employer.
• Scale the top-of-funnel pipeline for future StepStone talent broadly.
• Establish credibility as a subject-matter expert, demonstrating a deep understanding of StepStone, best-in-class employer branding and the broader talent market.
• Leverage data to make decisions and prioritise action across a broad set of demands.
• Gain buy-in from senior stakeholders across the business while working with HR, product, creative and business resources.
• Identify key metrics for measuring employer branding impact and results.

Qualifications

• Recent depth of experience in successfully developing & delivering employer brand strategies.
• 5+ years in Media Relations, digital marketing or related function.
• Articulate, persuasive communicator with exceptional written, verbal, and persuasion skills.
• Demonstrated evidence of delivering against aggressive targets in a demanding and complex environment.
• Scrappy and results-oriented while navigating rapid change and ambiguity.
• Analytical thinker who seeks and finds answers in data.
• Process-oriented, with a tireless focus on quality of output and increasing throughput.

Additional Information

Salary of up to £65,000 base, generous holidays and pension, and a quarterly bonus scheme tied to KPI delivery.