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- Tasks: Lead a team to develop marketing strategies that boost sales and reduce churn.
- Company: Join The Stepstone Group, a global leader in job-tech with over 20 brands across 30+ countries.
- Benefits: Enjoy 29 days holiday, private healthcare, hybrid work, and training opportunities.
- Why this job: Be part of reshaping the labour market while working in a diverse and inclusive environment.
- Qualifications: 5+ years in B2B Sales Marketing; strong analytical and communication skills required.
- Other info: Fluency in English is essential; additional languages are a plus.
The predicted salary is between 43200 - 72000 £ per year.
Company Description
At The Stepstone Group, we have a simple yet very important mission: The right job for everyone. Using our data, platform, and technology, we create opportunities for job seekers and companies around the world to find a perfect match, in a fair and equitable way. With over 20 brands across 30+ countries, we strive for fair and unbiased hiring. Join our team of 4,000+ employees and be part of reshaping the labour market and becoming the world's leading job-tech platform.
Job Description
Join our team and you'll be responsible for leading a team that supports sales and service outcomes by developing marketing strategies focused on increasing conversion rates and reducing churn. The Team lead of Sales Marketing is responsible for a cluster of markets within EMEA B2B Marketing. Within this team, the Teamlead of Sales Marketing will lead Regional Lead Managers, Sales Marketing Managers, and Event Marketing Managers across at least 1-2 countries.
Your Responsibilities
- Develop and execute targeted sales marketing strategies for SMB, Reseller, and Enterprise segments for a specific region or across a cluster of regions.
- Drive SMB conversion, reduce churn, and grow e-commerce revenue through focused campaigns.
- Boost enterprise customer engagement with non-sales touchpoints and elevate brand consideration.
- Implement a test-and-learn approach to customize sales pitches and ensure seamless access to key sales messaging and customer data for the sales teams.
- Lead Account-Based Marketing (ABM) efforts for top enterprise accounts and strengthen reseller partnerships with media agencies.
- Establish a new event strategy and focus on the most relevant accounts with dedicated customer events.
Qualifications
- 5+ Years of experience in B2B Sales Marketing, sales enablement, or go-to-market execution in an international environment.
- Strong analytical skills with the ability to measure the impact of marketing initiatives and optimize based on performance data.
- Proven experience in event management, from conceptualization to execution and post-event analysis.
- A creative and innovative mindset with a strong problem-solving approach.
- High level of proactivity and drive, with the ability to manage multiple international/cross-country projects independently.
- Experience with marketing automation, CRM tools (e.g., Salesforce), and digital marketing strategies is a plus.
- Strong communication and presentation skills, with an ability to translate complex ideas into compelling narratives.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Fluency in English, additional language skills (e.g., German) are a plus.
Additional Information
Your benefits
We're a community here that cares as much about your life outside work as how you feel when you're with us. Because your job shouldn't take over your life, it should enrich it. Here are some of the benefits we offer:
- 29 days holiday allowance + bank holidays
- Private medical and dental healthcare
- Pension contribution up to 10%
- Training and development opportunities
- Cycle to work scheme
- Hybrid working model
- Volunteering days
Our commitment
Equal opportunities are important to us. We believe that diversity and inclusion at The Stepstone Group are critical to our success as a global company, so we want to recruit, develop, and keep the best talent. We encourage applications from everyone, regardless of background, gender identity, sexual orientation, disability status, ethnicity, belief, age, family or parental status, and any other characteristic.
Marketing Manager Sales Enablement in South East London employer: Stepstone UK
Contact Detail:
Stepstone UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager Sales Enablement in South East London
✨Tip Number 1
Familiarise yourself with the latest trends in B2B sales marketing and sales enablement. Understanding current strategies and tools will help you speak confidently about how you can contribute to our team at StudySmarter.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience in international environments. Engaging with others can provide insights into the role and may even lead to valuable connections within our company.
✨Tip Number 3
Prepare to discuss your experience with data analysis and how you've used it to drive marketing decisions. Being able to showcase your analytical skills will be crucial in demonstrating your fit for the Marketing Manager Sales Enablement position.
✨Tip Number 4
Think about innovative marketing campaigns you've led in the past. Be ready to share specific examples that highlight your creativity and problem-solving abilities, as these are key traits we value at StudySmarter.
We think you need these skills to ace Marketing Manager Sales Enablement in South East London
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications required for the Marketing Manager Sales Enablement position. Tailor your application to highlight relevant experience in B2B sales marketing and team leadership.
Craft a Compelling CV: Your CV should clearly showcase your 5+ years of experience in B2B sales marketing, including specific achievements related to conversion rates and churn reduction. Use metrics to demonstrate your impact in previous roles.
Write a Strong Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the company's mission. Highlight your analytical skills and experience with event management, as these are key aspects of the role.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for a marketing role.
How to prepare for a job interview at Stepstone UK
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, be prepared to discuss how you've measured the impact of previous marketing initiatives. Bring examples of data-driven decisions you've made and how they improved conversion rates or reduced churn.
✨Demonstrate Event Management Experience
The job involves event management from start to finish. Share specific examples of events you've managed, highlighting your role in conceptualisation, execution, and post-event analysis. This will show your capability in handling this aspect of the role.
✨Prepare for Creative Problem-Solving
With a focus on innovation, think of instances where you've had to solve complex problems creatively. Be ready to discuss your thought process and the outcomes of your solutions, as this will demonstrate your fit for the company's culture.
✨Communicate Clearly and Effectively
Strong communication skills are essential for this position. Practice explaining complex ideas in simple terms, as you may need to translate marketing strategies into compelling narratives for various stakeholders during the interview.
