At a Glance
- Tasks: Create impactful content and shape campaigns for a leading ferry company.
- Company: Join Stena Line, a top ferry operator connecting Europe sustainably.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Collaborative culture with opportunities to mentor and lead creative projects.
- Why this job: Make your mark in a fast-paced team and influence brand storytelling.
- Qualifications: Proven copywriting skills and a passion for strategic content creation.
The predicted salary is between 40000 - 44000 £ per year.
Location: Belfast
Contract: Permanent Full Time
Salary: £40,000-£44,000 per annum
Ready to shape the voice of one of Europe's leading ferry companies? At Stena Line, we connect people, businesses and societies across Europe through safe, reliable and sustainable transport solutions. Our Group Marketing team plays a key role in strengthening our brand, driving commercial performance and creating campaigns that resonate across multiple markets. We're now looking for a talented and commercially minded Senior Content Writer to join our Creative team. This is an exciting opportunity for an experienced copywriter and storyteller to shape high-impact campaigns, influence creative direction and help elevate how Stena Line communicates across channels and regions. If you thrive in a fast-paced creative environment, enjoy turning insight into compelling messaging and want to work on integrated campaigns with real business impact, we'd love to hear from you.
What You'll Be Doing
As Senior Content Writer, you'll play a leading role in developing distinctive, performance-driven content that strengthens our market position and supports commercial results. Working closely with stakeholders across the business, you'll help shape campaign messaging, refine creative concepts and ensure consistency across all written communication.
- Developing compelling copy and campaign messaging across multiple formats and channels.
- Shaping and elevating integrated campaign concepts aligned to creative direction and business goals.
- Translating customer insight and commercial objectives into engaging, conversion-focused content.
- Applying and refining messaging frameworks to ensure consistency across regions and touchpoints.
- Acting as a guardian of tone of voice and maintaining high editorial standards.
- Collaborating with stakeholders to shape briefs and define communication approaches.
- Mentoring and supporting Content Writers and wider creative teams through feedback and creative guidance.
- Using campaign performance data and insight to refine messaging and optimise effectiveness.
- Monitoring industry trends, creative best practice and customer behaviour to continuously improve output.
What We're Looking For
We're looking for a strategic and creative thinker with excellent storytelling ability and a passion for delivering high-quality content that drives results. You'll be a collaborative team player who works effectively with colleagues and stakeholders, while also being confident in thinking independently, using initiative and bringing fresh ideas and perspectives to the table.
You'll need to:
- Bring strong conceptual thinking and the ability to develop compelling narratives across channels.
- Balance strategic thinking with hands-on delivery in a fast-paced environment.
- Demonstrate excellent attention to detail and consistency in written communication.
- Be confident collaborating with stakeholders and constructively challenging briefs where needed.
- Adapt positively to feedback and changing priorities.
- Be curious about emerging technologies and interested in integrating AI tools into creative processes.
- Be willing to travel occasionally as required.
Senior Content Writer TLNT1_NI in Belfast employer: Stena Line
Stena Line is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity and strategic thinking are highly valued. Located in Belfast, this role offers the opportunity to shape impactful campaigns within a leading ferry company, while benefiting from a supportive environment that encourages professional growth and innovation. With competitive salaries and a commitment to employee development, Stena Line is dedicated to creating a rewarding workplace for those looking to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Content Writer TLNT1_NI in Belfast
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially pieces that align with what Stena Line is looking for. Make sure it’s easy to access and share, so you can impress during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its campaigns. Think about how your experience as a Senior Content Writer can contribute to their goals. Tailor your answers to show you understand their brand and audience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team at Stena Line.
We think you need these skills to ace Senior Content Writer TLNT1_NI in Belfast
Some tips for your application 🫡
Show Off Your Storytelling Skills:As a Senior Content Writer, your ability to craft compelling narratives is key. Make sure your application showcases your storytelling prowess—whether it's through your CV or cover letter, let your creativity shine!
Tailor Your Application:We want to see how you can connect with our brand! Tailor your application to reflect the tone and style of Stena Line. Use language that resonates with our mission and values, and don’t be afraid to show us your personality.
Highlight Your Collaborative Spirit:Collaboration is at the heart of what we do. In your application, mention experiences where you've worked closely with others to shape content or campaigns. We love seeing how you can bring people together to create something amazing!
Keep It Professional Yet Engaging:While we appreciate creativity, remember to maintain a professional tone throughout your application. Strike a balance between being engaging and informative—this will reflect the high editorial standards we uphold at Stena Line.
How to prepare for a job interview at Stena Line
✨Know Your Audience
Before the interview, research Stena Line and their brand voice. Understand their target audience and think about how your writing can resonate with them. This will help you tailor your responses and show that you're aligned with their goals.
✨Showcase Your Storytelling Skills
Prepare examples of your previous work that highlight your storytelling ability. Be ready to discuss how you've developed compelling narratives in past campaigns and how they drove results. This will demonstrate your capability as a Senior Content Writer.
✨Be Ready to Collaborate
Since the role involves working closely with stakeholders, think of instances where you've successfully collaborated on projects. Share how you’ve shaped briefs or refined messaging through teamwork, showcasing your collaborative spirit.
✨Stay Current with Trends
Familiarise yourself with the latest trends in content marketing and emerging technologies, especially AI tools. Be prepared to discuss how you can integrate these into your writing process, showing that you're forward-thinking and adaptable.
