At a Glance
- Tasks: Lead and empower the Coach and Groups segment to drive commercial success.
- Company: Join Stena Line, a leader in sustainable shipping with a vibrant team culture.
- Benefits: Enjoy discounts on travel, gym memberships, and ongoing training opportunities.
- Other info: Dynamic role with excellent career growth and a supportive work environment.
- Why this job: Make a real impact by connecting people and places while growing your career.
- Qualifications: 3+ years in Business Development or Sales with strong communication skills.
The predicted salary is between 42000 - 46000 € per year.
Location: Belfast
Contract: Permanent
Salary: £42,000 - £46,000 DOE
Stena Line have an exciting opportunity for a creative and sales driven Manager who will work with and empower the Coach and Groups segment into continued success. As a Coach and Groups Manager you will grow the commercial contribution of Coach and Groups through identifying and taking advantage of opportunities through new and existing customers. You will manage the department and continue to find new ways to be more effective and efficient in daily operations.
Some of your key responsibilities:
- Work with the Trade & Regional Travel Teams to create a growth strategy for Coach & Groups.
- Develop and execute an activity plan to target potential new customers from identified prospects.
- Maintain existing accounts and generate new business.
- Work with the Trade Team to set the commercial budget for the department and to participate in regular forecast updates.
- Perform day to day sales activity including sales calls, contracting & rate negotiation.
- Manage the inbound Coach & Groups Contact Centre operation and team.
- Work with the Onboard Sales and Service and Operations Teams to co-ordinate commercial efforts, maximize revenue and enhance the customer experience.
- Weekly reporting on account performance.
- Undertake competitor analysis on an ongoing basis.
What you will experience:
Stena Line exists to be a trusted link between people, places and societies. We play a vital role in keeping everything connected. We make sure people and goods arrive where they need to be, enabling business to thrive and societies to grow. We connect family and friends, and make it possible to explore new destinations or revisit favourite places.
Benefits:
- Concessionary travel on Irish Sea and North Sea routes
- 75% discount on UK Rail travel
- Company pension and life assurance
- Gym and wellbeing discounts
- Wellbeing cash plan
- Enhanced parental leave
- Cycle-to-work scheme
- Employee Assistance Programme
- Ongoing training and development
Who you are:
At Stena Line your personality matters as much as how good you are at what you do. In our employees we like to see use of initiative, creativity and enthusiasm within all aspects of their position. You are open to new challenges, have a positive outlook, and an ability to connect with people. If that sounds like you, we want to hear from you!
Qualifications:
- Minimum of 3 years Business Development or Sales experience.
- A strong commercial mindset and a proven track record of meeting and exceeding sales targets.
- Exceptional communication skills and the ability to build new relationships and maintain existing ones.
- Ability to multi-task, prioritise, and manage time effectively.
- Demonstrate a high degree of initiative and be able to work on your own and as part of a team.
- Experienced people manager with exceptional interpersonal skills.
- Excellent organisational skills and the ability to oversee & delegate work to others.
- Full UK Driving licence and access to own vehicle.
Interested? This is a full-time, permanent position based in one of our locations listed above within our Fleet Operations department. To apply, please register your profile and send in your CV in English as soon as possible but no later than 5th June 2026. Applications are reviewed on an ongoing basis, so we encourage you to apply as soon as possible.
To ensure the secure and structured processing of your personal data, we only accept applications submitted through our online recruitment system. If you have any questions regarding the position or the recruitment process you are welcome to contact Phil Howarth, Talent Acquisition Coordinator, at [email protected]
About Stena Line:
As a leader in sustainable shipping, Stena Line has Europe's most comprehensive route network focusing on transportation of both passengers and freight. We have over 8,750 employees in our Stena Line family across Scandinavia, around the UK, the North Sea and the Baltics, all actively supporting the daily business. Our purpose is to be a trusted link between people, places and societies. We play a vital role in keeping everything connected. We make sure people and goods arrive where they need to be, enabling business to thrive and societies to grow. We connect family and friends, and make it possible to explore new destinations or revisit favourite places. We are committed to maintaining and developing a sustainable working environment, free from harassment, that gives equal opportunities to everyone. We embrace equality, diversity and inclusion - and welcome all applicants.
To be considered for this role you will be redirected to and must complete the application process on our careers page. To start the process, click the Apply button below to Login/Register.
Coach and Groups Manager in Belfast employer: Stena Line
Stena Line is an exceptional employer that prioritises employee well-being and professional growth, offering a competitive salary alongside generous benefits such as concessionary travel, gym discounts, and a comprehensive training programme. Our vibrant work culture in Belfast fosters creativity and collaboration, empowering you to drive success in the Coach and Groups segment while connecting people and places across Europe. Join us to be part of a sustainable shipping leader that values initiative and inclusivity, ensuring every team member can thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Coach and Groups Manager in Belfast
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Coach and Groups Manager role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Stena Line and their competitors. Understand their business model and think about how you can contribute to their growth strategy. This will show you're genuinely interested and ready to hit the ground running.
✨Tip Number 3
Practice your pitch! Be ready to talk about your past successes in sales and business development. Highlight specific examples where you've exceeded targets or built strong relationships with clients, as this is key for the role.
✨Tip Number 4
Don't forget to apply through our website! It's the best way to ensure your application gets seen. Plus, it shows you're serious about joining the Stena Line family. Get your CV polished and submit it ASAP!
We think you need these skills to ace Coach and Groups Manager in Belfast
Some tips for your application 🫡
Show Your Sales Savvy:When crafting your application, make sure to highlight your sales experience and any achievements. We want to see how you've met or exceeded targets in the past, so don’t hold back on those numbers!
Be Creative:As a Coach and Groups Manager, creativity is key! Use your application to showcase your innovative ideas for growing the Coach and Groups segment. Think outside the box and let us see your unique approach.
Tailor Your CV:Make sure your CV is tailored to the role. Highlight relevant experience and skills that match the job description. We love seeing candidates who take the time to align their background with what we’re looking for.
Apply Through Our Website:Don’t forget to apply through our online recruitment system! It’s the only way we can process your application securely. Plus, it helps us keep everything organised, so we can focus on finding the best fit for our team.
How to prepare for a job interview at Stena Line
✨Know Your Numbers
As a Coach and Groups Manager, you'll need to demonstrate your commercial mindset. Brush up on your sales figures, growth strategies, and any relevant metrics from your previous roles. Be ready to discuss how you've met or exceeded targets in the past.
✨Showcase Your People Skills
This role requires exceptional interpersonal skills. Prepare examples of how you've built and maintained relationships with clients or team members. Think about times when your communication made a difference in a project or sale.
✨Be Ready to Discuss Strategy
Stena Line is looking for someone who can create and execute growth strategies. Come prepared with ideas on how you would approach this role. Consider potential new customer segments and how you would engage them.
✨Demonstrate Initiative and Creativity
The company values initiative and creativity. Think of instances where you've taken the lead on a project or introduced a new idea that improved efficiency. Be ready to share these stories to show how you align with their values.
