At a Glance
- Tasks: Support and optimise multi-channel paid media campaigns for a luxury fashion brand.
- Company: Join Stella McCartney, a leader in ethical luxury fashion.
- Benefits: Enjoy up to 50% discount, flexible hours, and extensive health benefits.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be part of innovative marketing initiatives that align with sustainability values.
- Qualifications: 1-2 years in paid media, strong analytical skills, and passion for fashion.
The predicted salary is between 30000 - 40000 £ per year.
Working at Stella McCartney is a truly rewarding experience. As a luxury fashion company with a strong ethical standpoint, we are leaders and innovators in our industry.
Stella McCartney is seeking a proactive and detail-oriented Paid Media Assistant to support the planning, execution and optimisation of multi-channel paid media campaigns across digital and offline platforms. This role will play a key part in delivering integrated brand and performance marketing initiatives that drive awareness, engagement, and revenue while maintaining Stella McCartney’s luxury positioning and sustainability-led values.
The successful candidate will support campaigns across brand and performance media, with a focus on Paid Search and Paid Social - owning campaign briefing, channel reporting and asset organisation while collaborating with internal teams and agency partners to ensure best-in-class execution.
Key Responsibilities- Support the planning, execution and optimisation of paid media campaigns across Paid Search and Paid Social.
- Own the end-to-end briefing process for all paid media campaigns, ensuring briefs are delivered clearly, accurately and on time.
- Coordinate with Brand Copywriter, creative image teams and key internal stakeholders to manage the development and delivery of campaign assets across all channels.
- Support day-to-day communication with external media agencies to support campaign briefing, implementation, reporting and optimisation.
- Own agency briefing across campaign objectives, audience targeting, creative requirements and media plans.
- Review agency performance reports and provide analysis on campaign effectiveness and optimisation opportunities.
- Monitor campaign performance across all channels, tracking KPIs including ROAS, CTR, CPC, CPA, LTV, reach and engagement.
- Ensure all tracking, tagging and platform setup is accurate and functioning to ensure robust campaign measurement, attribution and reporting accuracy.
- Coordinate with feed partner to oversee product feed updates, including the creation and maintenance of custom labels to support campaign optimisation and segmentation.
- Troubleshoot campaign delivery issues, escalating where necessary, while maintaining platform hygiene and accurate documentation across ad accounts.
- Produce weekly and monthly performance reports with actionable insights and recommendations for internal stakeholders.
- Work closely with brand, content and creative teams to ensure all paid media output aligns with Stella McCartney’s brand guidelines and marketing calendar.
- Support the Media Manager across Affiliate Marketing, Programmatic Display, Out-of-Home and Print channels.
- Support budget tracking, invoice management and spend reconciliation across all paid media activity.
- Partner with the Media Manager to support business presentations and communicate channel insights to key stakeholders.
- Stay up to date with industry trends, platform updates and competitor insights to ensure best in class execution and identify opportunities.
- 1-2 years of experience in paid media (agency background preferred).
- Knowledge of performance paid media channels – particular strength in Paid Search and Paid Social.
- Experience managing creative briefing and asset coordination.
- Confident with advertising platforms such as Google Ads, Meta Ads Manager and TikTok Business Center.
- Strong analytical skills with confidence using Excel and reporting tools including Google Analytics 4 and Looker Studio.
- Ability to collate and present reporting materials and insights in a clear and digestible PowerPoint format.
- Experience liaising with agencies and third-party partners.
- Excellent organisational and project management skills with exceptional attention to detail – able to juggle priorities with ease.
- Experience with tracking, tagging or campaign setup processes is a plus.
- Ability to manage multiple deadlines in a fast-paced, complex environment.
- Strong written and verbal communication skills.
- Passionate about luxury fashion market and media landscape.
- Highly organised with strong attention to detail.
- Proactive and solutions-focused.
- Collaborative team player with excellent interpersonal skills.
- Up to 50% discount on Stella McCartney products.
- Matched pension contribution up to 6%.
- Extensive private medical and critical illness insurance, as well as life assurance.
- Annual Health Screening.
- 25 days annual leave (not including Bank Holidays) + 1 day of Birthday leave.
- Flexible working/core hours.
- Enhanced Maternity/paternity packages.
- Matched Give as You Earn charity scheme.
- Discounted gym and fitness memberships (Classpass).
- Health cash plan.
- Physical and Mental Wellbeing Support Services.
- Employee referral bonus.
- Optional/ Paid Benefits: Season ticket loan, cycle to work and tech schemes, travel and dental insurance and much more.
We welcome people with disabilities and endeavour to make reasonable adjustments; if you do require such adjustments please let us know within 48 hours of your interview.
Paid Media Coordinator employer: Stella McCartney
Stella McCartney is an exceptional employer, offering a dynamic work environment that champions sustainability and luxury fashion. Employees benefit from a generous discount on products, extensive health insurance, and a commitment to personal growth through flexible working arrangements and comprehensive wellbeing support. With a collaborative culture and opportunities for professional development, this role as a Paid Media Coordinator is perfect for those looking to make a meaningful impact in the fashion industry.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Coordinator
✨Tip Number 1
Get to know the company inside out! Research Stella McCartney's values, campaigns, and recent news. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role at Stella McCartney. Personal connections can make a huge difference!
✨Tip Number 3
Prepare for the interview by practising common questions related to paid media. Think about how your skills align with the job description and be ready to share specific examples of your past work that demonstrate your expertise.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about wanting to join the Stella McCartney family.
We think you need these skills to ace Paid Media Coordinator
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Paid Media Coordinator role. Highlight your experience in paid media, especially in Paid Search and Paid Social, and show us how your skills align with Stella McCartney’s values.
Showcase Your Analytical Skills:We love numbers! Include examples of how you've used analytics tools like Google Analytics or Excel to track campaign performance. This will demonstrate your ability to provide actionable insights and optimise campaigns effectively.
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language and structure your thoughts logically. We appreciate a well-organised application that reflects your attention to detail, just like the campaigns you’ll be managing!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re proactive, which is exactly what we’re looking for!
How to prepare for a job interview at Stella McCartney
✨Know Your Paid Media Inside Out
Make sure you brush up on your knowledge of Paid Search and Paid Social. Be ready to discuss specific campaigns you've worked on, the strategies you employed, and the results you achieved. This will show your passion for the role and your understanding of the industry.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Familiarise yourself with key performance indicators like ROAS, CTR, and CPC, and be ready to explain how you’ve tracked and optimised campaigns based on these metrics.
✨Demonstrate Your Organisational Skills
Since this role involves managing multiple campaigns and deadlines, think of examples that highlight your organisational prowess. Discuss how you prioritise tasks, manage briefs, and coordinate with teams to ensure everything runs smoothly.
✨Align with Stella McCartney’s Values
Stella McCartney is all about sustainability and luxury fashion. Make sure you express your understanding of these values during the interview. Share your thoughts on how you can contribute to maintaining their brand positioning while executing effective paid media campaigns.