At a Glance
- Tasks: Support and optimise paid media campaigns across Paid Search and Paid Social.
- Company: Join the iconic Stella McCartney team, a leader in luxury fashion.
- Benefits: Enjoy up to 50% discount on products, private medical insurance, and 25 days annual leave.
- Other info: Dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be part of a creative team driving impactful media strategies in the fashion industry.
- Qualifications: 1-2 years in paid media, strong analytical skills, and experience with advertising platforms.
The predicted salary is between 30000 - 40000 £ per year.
The successful candidate will support campaigns across brand and performance media, with a focus on Paid Search and Paid Social - owning campaign briefing, channel reporting and asset organisation while collaborating with internal teams and agency partners to ensure best-in-class execution.
Responsibilities
- Support the planning, execution and optimisation of paid media campaigns across Paid Search and Paid Social.
- Own the end-to-end briefing process for all paid media campaigns, ensuring briefs are delivered clearly, accurately and on time.
- Coordinate with Brand Copywriter, creative image teams and key internal stakeholders to manage the development and delivery of campaign assets across all channels.
- Support day-to-day communication with external media agencies to support campaign briefing, implementation, reporting and optimisation.
- Own agency briefing across campaign objectives, audience targeting, creative requirements and media plans.
- Review agency performance reports and provide analysis on campaign effectiveness and optimisation opportunities.
- Monitor campaign performance across all channels, tracking KPIs including ROAS, CTR, CPC, CPA, LTV, reach and engagement.
- Ensure all tracking, tagging and platform setup is accurate and functioning to ensure robust campaign measurement, attribution and reporting accuracy.
- Coordinate with feed partner to oversee product feed updates, including the creation and maintenance of custom labels to support campaign optimisation and segmentation.
- Troubleshoot campaign delivery issues, escalating where necessary, while maintaining platform hygiene and accurate documentation across ad accounts.
- Produce weekly and monthly performance reports with actionable insights and recommendations for internal stakeholders.
- Work closely with brand, content and creative teams to ensure all paid media output aligns with Stella McCartney's brand guidelines and marketing calendar.
- Support the Media Manager across Affiliate Marketing, Programmatic Display, Out-of-Home and Print channels.
- Support budget tracking, invoice management and spend reconciliation across all paid media activity.
- Partner with the Media Manager to support business presentations and communicate channel insights to key stakeholders.
- Stay up to date with industry trends, platform updates and competitor insights to ensure best in class execution and identify opportunities.
Qualifications
- 1-2 years of experience in paid media (agency background preferred).
- Knowledge of performance paid media channels - particular strength in Paid Search and Paid Social.
- Experience managing creative briefing and asset coordination.
- Confident with advertising platforms such as Google Ads, Meta Ads Manager and TikTok Business Center.
- Strong analytical skills with confidence using Excel and reporting tools including Google Analytics 4 and Looker Studio.
- Ability to collate and present reporting materials and insights in a clear and digestible PowerPoint format.
- Experience liaising with agencies and third-party partners.
- Excellent organisational and project management skills with exceptional attention to detail - able to juggle priorities with ease.
- Experience with tracking, tagging or campaign setup processes is a plus.
- Ability to manage multiple deadlines in a fast-paced, complex environment.
- Strong written and verbal communication skills.
- Passionate about luxury fashion market and media landscape.
- Highly organised with strong attention to detail.
- Proactive and solutions-focused.
- Collaborative team player with excellent interpersonal skills.
Benefits
- Up to 50% discount on Stella McCartney products.
- Matched pension contribution up to 6%.
- Extensive private medical and critical illness insurance, as well as life assurance.
- Annual Health Screening.
- 25 days annual leave.
Paid Media Coordinator employer: Stella McCartney Ltd
Stella McCartney is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Paid Media Coordinator role. With a strong emphasis on employee growth, you will have access to extensive training opportunities and the chance to work alongside industry leaders in luxury fashion. Enjoy unique benefits such as up to 50% discount on products, matched pension contributions, and comprehensive health insurance, all while being part of a brand that prioritises sustainability and creativity in a vibrant London location.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Coordinator
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous work in paid media. This will help you stand out during interviews and give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its campaigns. Be ready to discuss how your experience aligns with their goals, especially in Paid Search and Paid Social. Tailoring your answers will show you're genuinely interested.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re keen on joining our team at StudySmarter!
We think you need these skills to ace Paid Media Coordinator
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Paid Media Coordinator role. Highlight your experience with Paid Search and Paid Social, and show us how your skills align with our needs. We want to see how you can contribute to our campaigns!
Showcase Your Analytical Skills:Since this role involves a lot of data analysis, don’t forget to mention your experience with tools like Google Analytics and Excel. Share specific examples of how you've used these skills to optimise campaigns in the past. We love numbers that tell a story!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity and want to quickly understand what you bring to the table.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts and you’re good to go!
How to prepare for a job interview at Stella McCartney Ltd
✨Know Your Paid Media Inside Out
Make sure you brush up on your knowledge of Paid Search and Paid Social. Be ready to discuss specific campaigns you've worked on, the strategies you employed, and the results you achieved. This will show that you’re not just familiar with the concepts but have practical experience too.
✨Master the Briefing Process
Since you'll be owning the end-to-end briefing process, it’s crucial to demonstrate your understanding of how to create clear and effective briefs. Prepare examples of how you've successfully managed this in the past, and think about how you can ensure accuracy and timeliness in your future role.
✨Show Off Your Analytical Skills
Be ready to talk about your experience with performance metrics like ROAS, CTR, and CPA. Bring along examples of reports you've created or insights you've derived from data analysis. This will highlight your analytical prowess and your ability to optimise campaigns effectively.
✨Demonstrate Your Collaborative Spirit
As a Paid Media Coordinator, you'll need to work closely with various teams. Share experiences where you’ve successfully collaborated with creative teams or external agencies. Highlight your communication skills and how you ensure everyone is aligned towards common goals.