At a Glance
- Tasks: Plan and optimise digital media campaigns across various platforms.
- Company: Join Stein, a leading B2B marketing agency driving growth for global clients.
- Benefits: Enjoy structured training, mentorship, and access to cutting-edge marketing tools.
- Why this job: Be part of a dynamic team shaping the future of B2B marketing.
- Qualifications: 5-6 years in digital media planning; B2B experience preferred.
- Other info: Work from London or Bollington, Cheshire, with a focus on collaboration.
The predicted salary is between 28800 - 48000 £ per year.
Stein is the original B2B marketing agency. Part of the fast-growing MSQ Group, we are weaving data, strategic intelligence, and disruptive technology with big, bold creative ideas to drive revenue growth for blue-chip clients on a global scale. Relentless growth means we’re looking for an ambitious and driven Media Planner to join our global team, based in London or Bollington, Cheshire.
Responsibilities:
- Plan, execute, and optimize digital media campaigns across trade publications, LinkedIn, and programmatic channels.
- Coordinate with media vendors to secure placements, manage creative assets, and ensure campaign specifications are met.
- Monitor campaign performance, analyze metrics, and generate regular reports with actionable insights.
- Collaborate with internal teams to align media strategies with overall marketing objectives and adjust tactics as needed.
- Manage media budgets, negotiate rates, and ensure effective pacing and allocation of spend across channels.
What We’re Looking For:
- ~5-6 years of hands-on experience planning and managing digital media programs. B2B experience is a plus.
- ~Proven track record with trade publication advertising, LinkedIn campaigns, and programmatic media buying.
- ~Strong analytical skills with experience using digital analytics tools to assess and optimize campaign performance. GA experience is a plus.
- ~Excellent project management and communication skills, with an ability to work both independently and collaboratively.
- ~Strong knowledge of the LinkedIn platform and a solid understanding of digital media trends and best practices.
Career Development
Be part of a team that invests in your growth through structured, award-winning training programs; Investors in People, since 2008 & Princess Royal Training Awards, mentorship opportunities, and access to cutting-edge marketing tools and technologies.
Join us and you’ll be working at the forefront of B2B marketing with some of the industry’s most advanced thinkers and the world’s biggest brands.
Digital Performance Media Planner employer: Stein.
Contact Detail:
Stein. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance Media Planner
✨Tip Number 1
Familiarise yourself with the latest trends in digital media, especially in B2B marketing. Understanding the nuances of platforms like LinkedIn and programmatic advertising will give you an edge during discussions with our team.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to optimise campaigns in the past. Be ready to discuss specific metrics and tools you've employed, as this is crucial for the role.
✨Tip Number 3
Network with professionals in the industry, particularly those who have experience in B2B media planning. Engaging with others can provide insights and potentially valuable connections that may help you stand out.
✨Tip Number 4
Prepare to discuss your project management experience in detail. Highlight instances where you've successfully coordinated with teams or vendors, as collaboration is key to our success at StudySmarter.
We think you need these skills to ace Digital Performance Media Planner
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital media planning, especially focusing on B2B campaigns. Use specific examples that demonstrate your success with trade publications, LinkedIn, and programmatic media.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital media and your understanding of the role. Mention how your skills align with the responsibilities listed in the job description, particularly your analytical skills and project management experience.
Showcase Analytical Skills: In your application, emphasise your experience with digital analytics tools. Provide examples of how you've used data to optimise campaign performance, as this is a key requirement for the role.
Highlight Collaboration Experience: Since the role involves working with internal teams, include examples of past collaborative projects. This will demonstrate your ability to work both independently and as part of a team, which is crucial for this position.
How to prepare for a job interview at Stein.
✨Showcase Your Analytical Skills
As a Digital Performance Media Planner, you'll need to demonstrate your strong analytical skills. Be prepared to discuss specific examples of how you've used digital analytics tools to assess and optimise campaign performance in your previous roles.
✨Familiarise Yourself with LinkedIn Advertising
Since the role requires a solid understanding of LinkedIn campaigns, make sure you brush up on the platform's advertising features. Bring insights or case studies from past LinkedIn campaigns you've managed to showcase your expertise.
✨Prepare for Budget Management Questions
Expect questions about managing media budgets and negotiating rates. Think of instances where you've successfully allocated spend across channels and how you ensured effective pacing. This will highlight your project management skills.
✨Align with Their Vision
Research Stein and their approach to B2B marketing. Be ready to discuss how your experience aligns with their goals and how you can contribute to their ambitious growth plans. Showing that you understand their mission will set you apart.