At a Glance
- Tasks: Lead sales strategy and performance for Staycity's London properties, driving revenue growth.
- Company: Join a fast-growing European hospitality group focused on modern, flexible experiences.
- Benefits: Enjoy paid family leave, bonus schemes, discounted stays, and education support.
- Why this job: Make a real impact in hospitality while leading a dynamic sales team.
- Qualifications: 8+ years of sales experience in hotels or serviced apartments is essential.
- Other info: Be part of a diverse team that values collaboration, kindness, and personal growth.
The predicted salary is between 48000 - 72000 £ per year.
At Staycity Group, we bring together two leading aparthotel brands — Staycity Aparthotels and Wilde Aparthotels — united by a shared commitment to modern, flexible hospitality. Across our properties and support teams, our goal is simple: to deliver exceptional experiences for our guests and create an environment where our people can do their best work. Whether you’re joining our operations, sales or head office teams, you’ll be part of a fast-growing European hospitality group built on our values of curiosity, drive, collaboration, kindness, and respect. We’re a diverse and inclusive team that encourages you to bring your unique self to work — because we believe great hospitality starts with people who feel valued, supported, and inspired to grow.
The Director of Sales, London will lead Staycity Group’s sales strategy and performance across the London portfolio, driving revenue growth through strategic account management, proactive business development, and effective team leadership. The role focuses on building long‑term partnerships, developing the London market strategy, and ensuring Staycity is the preferred accommodation partner for both corporate and leisure guests.
Benefits
- Paid family leave (>1 year of service)
- Bonus scheme that rewards high performers - based on our core values and tied to individual property goals
- Discounted rates for overnight stays for you, and your family and friends
- Refer and earn scheme - earn up to £/€550
- Cycle to work scheme - to support a healthy lifestyle and our planet
- Education Support to help you foster new skills
- Volunteer days: 2 paid volunteer days per year
- EAP: Support for you and your family when you need it with our Employee Assistance Program (EAP)
We would love you to have
- 8+ years’ sales experience within hotels or serviced apartments in London, this is non-negotiable
- Proven track record in leading large high‑performing sales teams, this is non-negotiable
- Strong network within corporate and travel management sectors
- Excellent negotiation, presentation, and stakeholder management skills
- Commercially astute and data‑driven, with strong analytical capability
- Experience in multi‑site or regional leadership
- Familiarity with CRM and GDS platforms
Personal Attributes
- Strategic thinker with a hands‑on, results‑driven approach
- Collaborative, adaptable, and resilient
- Strong people leader who builds capability and culture
- Passionate about hospitality and delivering results through others
What you can do for us
- Develop and deliver a clear sales strategy for our Staycity and Wilde properties in London, aligned with group commercial priorities
- Lead, coach, and develop the London sales team to meet revenue and market share targets
- Identify and secure new business across corporate, leisure, and travel trade channels
- Build and maintain strong relationships with key clients, including TMCs, relocation agents, and corporates
- Negotiate and manage contracts to ensure profitable, long‑term partnerships
- Collaborate with Revenue, Marketing, and Operations to optimise performance and customer delivery
- Analyse market trends and competitor activity to inform commercial decisions
- Provide regular reporting, forecasting, and insights to senior management
- Represent Staycity Group at industry events and trade shows
Head of Sales - London Staycity - Operations · Wilde Liverpool street, Staycity Greenwich · employer: Staycity Group
Contact Detail:
Staycity Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales - London Staycity - Operations · Wilde Liverpool street, Staycity Greenwich ·
✨Tip Number 1
Network like a pro! Attend industry events and trade shows where you can meet potential employers and showcase your skills. Remember, it’s all about building those relationships that can lead to job opportunities.
✨Tip Number 2
Don’t just apply online; reach out directly! Find the hiring manager on LinkedIn and send them a message expressing your interest in the Head of Sales position. A personal touch can make all the difference.
✨Tip Number 3
Prepare for interviews by researching Staycity Group and its values. Be ready to discuss how your experience aligns with their commitment to exceptional guest experiences and team collaboration.
✨Tip Number 4
Follow up after interviews! A quick thank-you email reiterating your enthusiasm for the role can keep you top of mind. Plus, it shows you’re genuinely interested in being part of the Staycity family.
We think you need these skills to ace Head of Sales - London Staycity - Operations · Wilde Liverpool street, Staycity Greenwich ·
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Sales role. Highlight your 8+ years of sales experience in hotels or serviced apartments, and showcase your proven track record in leading high-performing teams. We want to see how your skills align with our values!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about hospitality and how you can contribute to Staycity's success. Be sure to mention your strategic thinking and hands-on approach, as these are key for us.
Showcase Your Network: Since we value strong relationships, don’t forget to mention your network within the corporate and travel management sectors. Let us know how you’ve built and maintained these connections, as this will be crucial for driving revenue growth.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application directly and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Staycity Group
✨Know Your Stuff
Before the interview, dive deep into Staycity Group's values and mission. Understand their approach to hospitality and how they differentiate themselves in the market. This will help you align your answers with what they’re looking for and show that you’re genuinely interested in the role.
✨Showcase Your Experience
With 8+ years of sales experience being a must, prepare specific examples from your past roles that highlight your achievements. Focus on your leadership skills, successful strategies you've implemented, and how you've driven revenue growth in previous positions. Use metrics to back up your claims!
✨Build Rapport
During the interview, aim to connect with your interviewers. Ask them about their experiences at Staycity and share your passion for hospitality. A friendly, engaging conversation can set you apart and demonstrate your collaborative spirit, which is key for this role.
✨Prepare Questions
Have a list of thoughtful questions ready to ask at the end of the interview. Inquire about the team culture, the challenges they face in the London market, or how success is measured in this role. This shows your interest and helps you assess if Staycity is the right fit for you.