At a Glance
- Tasks: Lead PR strategy and execute campaigns for Starling's retail banking.
- Company: Join Starling Group, a pioneering fintech on a mission to empower financial well-being.
- Benefits: Enjoy 25 days holiday, private medical insurance, and flexible working options.
- Other info: Diverse and inclusive workplace with excellent career growth opportunities.
- Why this job: Make a real impact in reshaping banking while working with a dynamic team.
- Qualifications: 10+ years in PR, strong media relationships, and a passion for fintech.
The predicted salary is between 54000 - 66000 £ per year.
Hello, we’re Starling Group - a financial technology company on a mission to empower people and small business owners around the world to be good with money. In the UK, Starling’s award-winning, fully-licensed bank provides personal, business and joint current accounts to millions of customers. Internationally, Engine by Starling provides the Group’s proprietary technology platform to likeminded banks as a SaaS proposition.
We are seeking a passionate and driven PR lead to champion our retail banking proposition to people across the UK for a 12 month maternity leave cover. We're looking for a self-starter with a knack for consumer story telling, landing technical product stories, and leading integrated comms campaigns.
As our PR lead, you will be the person for all things retail banking within the Group Corporate Affairs team. You’ll develop and execute a strategic communications programme that builds out our retail bank offering through a mix of consumer news generation, product launches and creative campaigns. You will be responsible for promoting Starling’s reputation as an innovative bank that helps people in the UK become good with money; support Starling’s commercial growth; and elevate the profile of our executives.
You’ll work closely with Starling’s marketing, product and leadership teams to generate high-impact earned media opportunities, and will demonstrate the tangible impact that earned media has on the Group’s reputation.
In this role, you'll:
- Lead the PR strategy for Starling's retail banking offering
- Develop and execute compelling PR campaigns that showcase the unique value proposition of our retail banking solutions.
- Manage the relationship with our consumer PR agency
- Lead on press launches for our retail banking division, delivering high impact coverage that showcases Starling’s product innovation
- Develop creative news generation and reactive media ideas, both with and without our PR agency
- Secure and manage speaking slots for Bank and Group spokespeople.
- Collaborate with internal teams, including product, marketing, and communications, to ensure a cohesive brand message.
- Stay at the forefront of industry trends and proactively identify opportunities to position Starling as a leader in the retail banking space
- Support Starling’s leadership team with high-level interviews, speaking engagements and personal social media content.
- Be part of a small, busy Corporate Affairs team, occasionally supporting on SME, Engine and corporate media relations work.
What you'll bring:
- In-house or agency experience
- A strong track record of building and maintaining relationships with journalists, and picking up the phone rather than relying on email
- Experience in financial services, fintech, or another regulated industry (or a strong interest in banking/consumer finance)
- Experience managing senior spokespeople — briefing, prepping, and protecting executives in high-profile or reactive media moments
- Excellent writing skills and close attention to detail
You’ll thrive here if you're:
- A quick thinker who's comfortable moving fast under pressure
- Organised and able to plan ahead, but equally happy improvising when news breaks
- Naturally curious, proactive, and not afraid to challenge or ask questions
- Energised by juggling multiple projects and stakeholders at once
25 days holiday (plus take your public holiday allowance whenever works best for you) An extra day’s holiday for your birthday Annual leave is increased with length of service, and you can choose to buy or sell up to five extra days off 16 hours paid volunteering time a year Salary sacrifice, company enhanced pension scheme Life insurance at 4x your salary Private Medical Insurance with VitalityHealth including mental health support and cancer care. Partner benefits include discounts with Waitrose, Mr&Mrs Smith and Peloton Generous family-friendly policies Perkbox membership giving access to retail discounts, a wellness platform for physical and mental health, and weekly free and boosted perks Access to initiatives like Cycle to Work and Salary Sacrificed Gym partnerships.
About Us You may be put off applying for a role because you don't tick every box. Forget that! While we can’t accommodate every flexible working request, we're always open to discussion. So, if you're excited about working with us, but aren’t sure if you're 100% there yet, get in touch anyway. We’re on a mission to radically reshape banking – and that starts with our brilliant team. Whatever came before, we’re proud to bring together people of all backgrounds and experiences who love working together to solve problems. Starling Bank is an equal opportunity employer, and we’re proud of our ongoing efforts to foster diversity & inclusion in the workplace.
Senior PR Manager - Retail banking (12 month FTC) employer: Starling
Starling is an exceptional employer that fosters a culture of collaboration and innovation, making it an ideal place for engineers to thrive. With a hybrid working model, employees enjoy flexibility while benefiting from comprehensive support for professional growth and development. The positive work environment, coupled with a commitment to clean coding practices, ensures that team members are empowered to tackle complex challenges and contribute meaningfully to the future of banking.
