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- Tasks: Create engaging communications to boost customer loyalty and product awareness.
- Company: Join Starling, a revolutionary bank blending tech with finance.
- Benefits: Enjoy 25 days holiday, private medical insurance, and flexible working options.
- Why this job: Be part of a mission to reshape banking and make a real impact.
- Qualifications: 3-4 years in customer engagement and marketing automation required.
- Other info: Diverse and inclusive workplace with great career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Hello, we’re Starling. We built a new kind of bank because we knew technology had the power to help people save, spend and manage their money in a new and transformative way. We’re a fully licensed UK bank with the culture and spirit of a fast-moving, disruptive tech company. We employ more than 4,000 people across our London, Southampton, Cardiff and Manchester offices.
Reporting to the Customer Engagement Lead in the Customer Engagement Team you will play a key role in helping create communication experiences that foster customer loyalty and increase product awareness and adoption.
What you’ll be doing
- You will be responsible for developing and delivering compelling communications across a channel mix that includes email, mobile notifications and in-app messaging.
- Working autonomously you’ll be hands on briefing, designing, building, executing and analysing campaigns.
- You’ll take the lead on communications supporting large-scale campaigns driven by product and marketing initiatives.
- You will also be instrumental in spearheading the development of our automated customer journeys.
- Your expertise will be required to meticulously analyse customer behavioral data, identifying opportunities to integrate communication flows that yield measurable outcomes and significant business value.
- We welcome a test-and-learn curious mindset, you should always be on the lookout for how we can improve our communications through tech and industry innovation, or through new ways to effectively communicate with our customers.
We are a regulated bank and with that comes great responsibility. You must have a strong eye for detail and an understanding of processes that need to be followed. That being said, we don’t want to feel like ‘any other bank’, we want everything we put in front of customers to feel relevant, timely and help them be good with money.
We’re looking for someone who is comfortable working at pace and in an agile environment, and able to adapt to business priorities and the rate of product development.
Minimum qualifications:
- Minimum of 3-4 years of experience in customer engagement and marketing automation, with a proven track record of success in developing and implementing related strategies.
- Strong technical knowledge of analysis and segmentation.
- Experience of using data visualisation and reporting tools to drive insights.
- In depth understanding of customer engagement platforms and technology.
- Strong collaboration skills with data, engineering, product, and compliance teams.
- An eye for detail.
- Previous experience within financial services or a regulated environment would be beneficial.
Benefits:
- 25 days holiday (plus take your public holiday allowance whenever works best for you).
- An extra day’s holiday for your birthday.
- Annual leave is increased with length of service, and you can choose to buy or sell up to five extra days off.
- 16 hours paid volunteering time a year.
- Salary sacrifice, company enhanced pension scheme.
- Life insurance at 4x your salary.
- Private Medical Insurance with VitalityHealth including mental health support and cancer care.
- Generous family-friendly policies.
- Perkbox membership giving access to retail discounts, a wellness platform for physical and mental health, and weekly free and boosted perks.
- Access to initiatives like Cycle to Work and Salary Sacrificed Gym partnerships.
About Us: You may be put off applying for a role because you don't tick every box. Forget that! While we can’t accommodate every flexible working request, we’re always open to discussion. So, if you’re excited about working with us, but aren’t sure if you’re 100% there yet, get in touch anyway.
We’re on a mission to radically reshape banking – and that starts with our brilliant team. Whatever came before, we’re proud to bring together people of all backgrounds and experiences who love working together to solve problems.
Starling Bank is an equal opportunity employer, and we’re proud of our ongoing efforts to foster diversity & inclusion in the workplace.
By submitting your application, you agree that Starling Bank may collect your personal data for recruiting and related purposes. Our Privacy Notice explains what personal information we may process, where we may process your personal information, its purposes for processing your personal information, and the rights you can exercise over our use of your personal information.
Customer Engagement Manager employer: Starling Bank Limited
Contact Detail:
Starling Bank Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Engagement Manager
✨Tip Number 1
Get to know Starling Bank inside out! Familiarise yourself with their mission and values. When you understand what makes them tick, you can tailor your conversations to show how you fit into their culture.
✨Tip Number 2
Network like a pro! Reach out to current employees on LinkedIn or attend industry events. Building connections can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions related to customer engagement and marketing automation. Use the STAR method (Situation, Task, Action, Result) to structure your answers and showcase your experience effectively.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. Plus, it shows you’re genuinely interested in joining the team at Starling.
We think you need these skills to ace Customer Engagement Manager
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to share your passion for customer engagement and how you can bring that to our team.
Tailor Your Application: Make sure to customise your application to highlight your experience in customer engagement and marketing automation. Show us how your skills align with what we’re looking for, especially in developing compelling communications.
Show Your Analytical Side: Since we love data-driven decisions, include examples of how you've used analysis and segmentation in your previous roles. This will help us see your technical knowledge and how you can contribute to our campaigns.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Starling Bank Limited
✨Know Your Customer Engagement Strategies
Make sure you brush up on the latest trends in customer engagement and marketing automation. Be ready to discuss specific strategies you've implemented in the past, especially those that led to measurable outcomes. This will show your understanding of the role and how you can contribute to Starling's mission.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with data analysis and segmentation. Bring examples of how you've used data visualisation tools to drive insights and improve customer communication. This is crucial for the role, so demonstrating your analytical prowess will set you apart.
✨Emphasise Collaboration
Starling values teamwork, so be ready to share examples of how you've collaborated with cross-functional teams, such as data, engineering, and compliance. Highlighting your ability to work well with others will show that you're a good fit for their agile environment.
✨Be Curious and Innovative
Demonstrate your test-and-learn mindset by discussing any innovative approaches you've taken in previous roles. Talk about how you've sought out new technologies or methods to enhance customer communication. This aligns perfectly with Starling's culture of continuous improvement.
