At a Glance
- Tasks: Shape digital connections and enhance customer loyalty for Starbucks across EMEA.
- Company: Join the iconic Starbucks team with a focus on innovation and collaboration.
- Benefits: Hybrid work model, competitive salary, and opportunities for personal growth.
- Why this job: Make a real impact on customer experiences and drive engagement with a global brand.
- Qualifications: Degree in Marketing or related field; experience in digital marketing and loyalty programs.
- Other info: Be part of a supportive team that values well-being and continuous improvement.
The predicted salary is between 28800 - 43200 ÂŁ per year.
Join to apply for the digital customer experience & loyalty specialist (12 Month FTC) role at Starbucks EMEA.
Location: Chiswick | Hybrid (50% office / 50% remote)
Your Role
As a Digital Customer Experience & Loyalty Specialist, you'll play a key role in shaping how Starbucks connects with customers across EMEA through digital channels. You'll support the growth of our loyalty program and digital initiatives, working closely with internal teams and license partners to deliver bestâinâclass experiences that drive engagement and transactions.
What You'll Do
- Drive Digital Engagement: Support the execution of customer engagement strategies across EMEA, including seasonal campaigns and alwaysâon initiatives for Starbucks Rewards, Mobile Order & Pay, and Starbucks Delivers. Develop regional toolkits and structured engagement plans to help licensees deliver impactful digital experiences.
- Champion Loyalty: Work closely with the team to grow Starbucks Rewards membership and deepen customer interactions. Collaborate with agencies and internal stakeholders to optimize loyalty campaigns and lifecycle programs.
- Deliver Insights: Use data to report on KPIs, identify trends, and share best practices that improve customer engagement. Support quarterly reviews and provide actionable recommendations to license partners.
- Embed Digital Excellence: Ensure compliance with global frameworks and integrate Starbucks brand values into all digital communications. Contribute to crossâfunctional projects, including sustainability initiatives and seasonal marketing toolkits.
What You'll Bring
- Digital Expertise: Experience in marketing digital programs, products, or loyalty initiatives in European markets. Strong understanding of CRM and loyalty programs, including lifecycle management and customer engagement strategies. Handsâon experience with mobile and web applications, UX design/delivery - ideally in retail or hospitality.
- Analytical & Strategic Skills: Ability to plan, coordinate, and execute campaigns while leveraging data for insights and optimization.
Qualifications: Degreeâlevel education in Marketing or related field.
Why You Belong Here
You'll join a global team that values collaboration, innovation, and continuous improvement - making a visible impact on how Starbucks grows across diverse markets. At Starbucks, you'll be welcomed, challenged, and inspired. You'll work for an iconic brand that puts people first and makes a difference in every community it serves. Here, you'll connect with partners who care, grow through rich learning experiences, and feel supported because wellâbeing is a priority.
Apply Now
If you're passionate about digital customer experience and loyalty and ready to bring your expertise to a brand that inspires millions, apply today to start your journey!
digital customer experience & loyalty specialist (12 Month FTC) in London employer: Starbucks EMEA
Contact Detail:
Starbucks EMEA Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land digital customer experience & loyalty specialist (12 Month FTC) in London
â¨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Starbucks or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
â¨Tip Number 2
Show off your digital skills! Create a portfolio or a personal project that highlights your expertise in digital customer experience and loyalty. This will not only showcase your abilities but also demonstrate your passion for the role.
â¨Tip Number 3
Prepare for the interview by understanding Starbucks' brand values and recent campaigns. Tailor your answers to reflect how you can contribute to their digital initiatives and loyalty programmes.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets noticed. Plus, it shows youâre serious about joining the team and ready to make an impact.
We think you need these skills to ace digital customer experience & loyalty specialist (12 Month FTC) in London
Some tips for your application đŤĄ
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Customer Experience & Loyalty Specialist role. Highlight your relevant experience in digital marketing and loyalty programmes, as this will show us that you understand what we're looking for.
Showcase Your Digital Expertise: We want to see your knowledge of CRM and loyalty initiatives shine through. Include specific examples of how you've driven digital engagement or improved customer interactions in previous roles to grab our attention.
Be Data-Driven: Since data is key in this role, share any experiences where you've used analytics to inform your strategies. This could be anything from reporting on KPIs to optimising campaigns based on insights you've gathered.
Apply Through Our Website: Don't forget to apply through our website! Itâs the best way for us to receive your application and ensures youâre considered for the role. Plus, it shows us you're keen to join the Starbucks family!
How to prepare for a job interview at Starbucks EMEA
â¨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital customer experience and loyalty programmes. Be ready to discuss specific examples of how you've driven engagement in previous roles, especially in European markets. This will show that you understand the landscape and can hit the ground running.
â¨Showcase Your Analytical Skills
Prepare to talk about how you've used data to inform your decisions in past campaigns. Bring examples of KPIs you've tracked and how you've leveraged insights to optimise customer engagement. This will demonstrate your analytical mindset and strategic thinking.
â¨Be a Team Player
Since collaboration is key in this role, think of examples where you've worked closely with internal teams or external partners. Highlight your ability to communicate effectively and drive projects forward together. This will show that you're not just a lone wolf but someone who thrives in a team environment.
â¨Align with Starbucks Values
Familiarise yourself with Starbucks' brand values and sustainability initiatives. Be prepared to discuss how you can integrate these into your work. Showing that you resonate with their mission will make you a more appealing candidate.