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For Companies At a Glance
- Tasks: Shape digital connections and enhance customer loyalty for Starbucks across EMEA.
- Company: Join the iconic Starbucks team with a focus on innovation and collaboration.
- Benefits: Hybrid work model, supportive culture, and opportunities for personal growth.
- Why this job: Make a real impact on customer experiences and drive engagement with a global brand.
- Qualifications: Degree in Marketing or related field; experience in digital marketing and loyalty programs.
- Other info: Be part of a team that values well-being and continuous improvement.
The predicted salary is between 28800 - 43200 ÂŁ per year.
Join to apply for the digital customer experience & loyalty specialist (12 Month FTC) role at Starbucks EMEA.
Location: Chiswick | Hybrid (50% office / 50% remote)
Your Role
As a Digital Customer Experience & Loyalty Specialist, you’ll play a key role in shaping how Starbucks connects with customers across EMEA through digital channels. You’ll support the growth of our loyalty program and digital initiatives, working closely with internal teams and license partners to deliver best‑in‑class experiences that drive engagement and transactions.
What You’ll Do
- Drive Digital Engagement: Support the execution of customer engagement strategies across EMEA, including seasonal campaigns and always‑on initiatives for Starbucks Rewards, Mobile Order & Pay, and Starbucks Delivers. Develop regional toolkits and structured engagement plans to help licensees deliver impactful digital experiences.
- Champion Loyalty: Work closely with the team to grow Starbucks Rewards membership and deepen customer interactions. Collaborate with agencies and internal stakeholders to optimize loyalty campaigns and lifecycle programs.
- Deliver Insights: Use data to report on KPIs, identify trends, and share best practices that improve customer engagement. Support quarterly reviews and provide actionable recommendations to license partners.
- Embed Digital Excellence: Ensure compliance with global frameworks and integrate Starbucks brand values into all digital communications. Contribute to cross‑functional projects, including sustainability initiatives and seasonal marketing toolkits.
What You’ll Bring
- Digital Expertise: Experience in marketing digital programs, products, or loyalty initiatives in European markets. Strong understanding of CRM and loyalty programs, including lifecycle management and customer engagement strategies. Hands‑on experience with mobile and web applications, UX design/delivery-ideally in retail or hospitality.
- Analytical & Strategic Skills: Ability to plan, coordinate, and execute campaigns while leveraging data for insights and optimization.
Qualifications: Degree‑level education in Marketing or related field.
Why You Belong Here
You’ll join a global team that values collaboration, innovation, and continuous improvement‑ making a visible impact on how Starbucks grows across diverse markets. At Starbucks, you’ll be welcomed, challenged, and inspired. You’ll work for an iconic brand that puts people first and makes a difference in every community it serves. Here, you’ll connect with partners who care, grow through rich learning experiences, and feel supported because well‑being is a priority.
Apply Now
If you’re passionate about digital customer experience and loyalty and ready to bring your expertise to a brand that inspires millions, apply today to start your journey!
digital customer experience & loyalty specialist (12 Month FTC) employer: Starbucks EMEA
Contact Detail:
Starbucks EMEA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land digital customer experience & loyalty specialist (12 Month FTC)
✨Tip Number 1
Network like a pro! Reach out to current or former employees at Starbucks through LinkedIn. A friendly chat can give you insider info and might even lead to a referral, which can seriously boost your chances.
✨Tip Number 2
Show off your skills in action! If you’ve got a portfolio or examples of past digital campaigns, bring them along to interviews. It’s a great way to demonstrate your expertise in customer engagement and loyalty strategies.
✨Tip Number 3
Prepare for the interview by diving deep into Starbucks’ digital initiatives. Familiarise yourself with their loyalty programmes and think of ideas on how you could enhance them. This shows you’re genuinely interested and ready to contribute.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re keen on being part of the Starbucks family from the get-go.
We think you need these skills to ace digital customer experience & loyalty specialist (12 Month FTC)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Customer Experience & Loyalty Specialist role. Highlight your relevant experience in digital marketing and loyalty programmes, showing us how you can drive engagement and enhance customer experiences.
Showcase Your Digital Expertise: We want to see your knowledge of CRM and loyalty initiatives shine through! Include specific examples of campaigns you've worked on and the impact they had. This will help us understand how you can contribute to our goals at Starbucks.
Be Data-Driven: Since this role involves delivering insights and optimising campaigns, share any experience you have with data analysis. Tell us about how you've used data to inform decisions or improve customer engagement in previous roles.
Apply Through Our Website: Don’t forget to submit your application through our official website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Starbucks EMEA
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital customer experience and loyalty programmes. Be ready to discuss specific examples of how you've driven engagement in previous roles, especially in European markets. This will show that you understand the landscape and can hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to inform your decisions in past campaigns. Bring examples of KPIs you've tracked and how you've leveraged insights to optimise customer engagement. This will demonstrate your analytical mindset and strategic thinking.
✨Be a Team Player
Starbucks values collaboration, so be ready to share experiences where you've worked closely with internal teams or external partners. Highlight how you contributed to cross-functional projects and how you can bring that collaborative spirit to their team.
✨Embrace the Brand Values
Familiarise yourself with Starbucks' brand values and think about how you can integrate them into your work. During the interview, express your passion for making a difference in communities and how you can contribute to sustainability initiatives. This will resonate well with their culture.