At a Glance
- Tasks: Lead exciting campaigns and merchandise strategies for Starbucks UK.
- Company: Join the iconic Starbucks brand with a vibrant team culture.
- Benefits: Enjoy competitive pay, flexible hours, and employee discounts.
- Other info: Fast-paced environment with opportunities for growth and creativity.
- Why this job: Make a real impact on product performance and customer experience.
- Qualifications: Experience in campaign management and strong communication skills.
The predicted salary is between 45000 - 55000 £ per year.
Starbucks UK is seeking a merchandise and campaign implementation specialist to drive performance across Merchandise, Coffee at Home and Ready to Drink categories. You’ll coordinate end‑to‑end product campaigns, optimise assortments and ensure on‑time delivery against quality standards.
In a fast‑paced, multi‑site environment you’ll manage multiple workstreams, influence stakeholders and suppliers, translate customer and product insights into commercially relevant strategies, and partner with.
Campaign & Merchandise Strategy Lead employer: Starbucks EMEA
Starbucks EMEA is an exceptional employer that prioritises the growth and development of its partners in the vibrant Liverpool City Region. With a strong emphasis on team collaboration, competitive pay, and generous benefits including 28 days of holiday, we foster a supportive work culture where your leadership can truly shine. Join us to not only drive store success but also to be part of a company that values your contributions and invests in your future.
StudySmarter Expert Advice🤫
We think this is how you could land Campaign & Merchandise Strategy Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Starbucks EMEA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Starbucks EMEA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Starbucks EMEA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Starbucks EMEA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Campaign & Merchandise Strategy Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Starbucks EMEA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Starbucks EMEA:Show us that you’ve done your homework! In your application, briefly mention what you admire about Starbucks EMEA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Starbucks EMEA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Starbucks EMEA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Starbucks EMEA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
