At a Glance
- Tasks: Lead brand engagement and social media strategies across EMEA, driving cultural relevance and commercial growth.
- Company: Join Starbucks EMEA, a place where your voice matters and creativity thrives.
- Benefits: Enjoy 25 days holiday, flexible benefits, and a free bag of coffee each week!
- Other info: Embrace a culture of inclusivity and continuous learning with excellent career development opportunities.
- Why this job: Be part of a dynamic team that shapes brand culture and engages with diverse audiences.
- Qualifications: Experience in brand management, social media, and strong communication skills are essential.
The predicted salary is between 40000 - 50000 £ per year.
We're looking for a senior manager, brand engagement and social media to join our team here at Starbucks EMEA.
A place where you're valued, challenged, and inspired.
Where your voice is brewed into everything we do.
At Starbucks, we're all about you.
As part of this role, you'll be responsible for leading regional brand engagement programmes, including EMEA's Culture and Social Media strategy, culturally resonant activations, and brand collaborations & partnerships that strengthen the brand and support commercial growth.
We'll look to you to bring your experience in brand and customer experience, ideally in a retail or consumer-facing market, including working within brand partnerships or experiential marketing with a proven track record of leading large-scale activations alongside influencer and content marketing.
You'll have strong strategic planning, forecasting and business case management capability, with experience leading cross-functional workstreams.
We're looking for a leader with excellent communication and influencing skills, with the ability to engage stakeholders both internally and externally.
Ideally, you'll be familiar with license commercial agreements, key terms and value exchange negotiations.
The best part about this role is that no two days are ever the same!
- Working as our senior manager, brand engagement and social media, you'll get involved in:
- Leading regional brand engagement programmes, activations, and partnerships that bring the brand to life in a culturally relevant and commercially effective way.
- Leading on EMEA's culture strategy, building a culture-led brand calendar for the region, leveraging global programs and scaling local best practices
- Leading Social Media Agency Relationship, shape Strategy and establishing a new Operating Model for local markets
- Leading Partner/Licensor negotiations and establishing value exchange and key terms of partnership
- Leading the adaptation & localisation of Global campaigns/programs
- Coordinating with COE / US and other regions on global campaigns, bringing together cross-functional teams and outsourced support where needed to enable effective delivery.
- Supporting licensees in executing brand activations by sharing best practices and auditing market-level execution to drive alignment with regional and global brand guidelines.
- Promoting strong and consistent brand execution across touchpoints, while recognising local needs and market nuance.
- In return, we'll offer you a competitive salary and benefits that include:
- 25 days holiday a year (plus Bank Holidays)
- Up to 10% bonus.
- Flexible benefits - in addition to the benefits listed here we'll also provide you with an additional 4% to allow you to select the benefits that suit you
- Life assurance and private medical insurance for yourself
- Comprehensive training (including coffee knowledge!) and access to Starbucks Global Academy (our online learning platform to help continuously develop yourself)
- Free bag of coffee each week and a 30% partner discounts on food, beverages, and merchandise
- Discounts with local and national retailers (cell phones, gym memberships, entertainment tickets, hotels, etc.) through Perks at Work platform
- Subscription to Headspace
- Home Sweet Loan (Interest-free loans that can be paid back over 12 months to help pay your rental deposit)
- Bean stock options for all partners (own part of Starbucks!)
- A free 24/7 Employee Assistance Programme available to you and your family
So, if you're looking for a new opportunity, with us you'll be welcomed, you'll be challenged, you'll be inspired.
Here you'll be heard.
Because here, you're a part of it all.
Here you belong.
Starbucks is committed to building an inclusive and diverse workforce.
All applicants and partners will be treated fairly, without regard to race, religion, sex, nationality, age, physical or mental disability, sexual orientation, marital status, gender identity and expression.
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- At Starbucks, there's always room for one more
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senior manager, brand engagement and social media (EMEA) in City of Westminster employer: Starbucks Coffee Company
At Starbucks in Kings Lynn, we pride ourselves on being more than just a coffee shop; we are a community hub where every partner's voice is valued. With comprehensive training, competitive benefits including free drinks and food during shifts, and opportunities for career growth, we foster a supportive and inclusive work culture that encourages authenticity and connection. Join us to create memorable experiences for our customers while enjoying unique perks like bean stock options and discounts with local retailers.
StudySmarter Expert Advice🤫
We think this is how you could land senior manager, brand engagement and social media (EMEA) in City of Westminster
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Starbucks Coffee Company and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Starbucks Coffee Company are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Starbucks Coffee Company on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Starbucks Coffee Company. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace senior manager, brand engagement and social media (EMEA) in City of Westminster
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Starbucks Coffee Company. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Starbucks Coffee Company:Show us that you’ve done your homework! In your application, briefly mention what you admire about Starbucks Coffee Company’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Starbucks Coffee Company
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Starbucks Coffee Company will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Starbucks Coffee Company, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
