At a Glance
- Tasks: Lead the transformation of Sneyd Arms into a premium local pub with a strong food offer.
- Company: Join Star Pubs, a leader in the hospitality industry with exciting investment opportunities.
- Benefits: Enjoy a fixed rent, private accommodation, and a chance to shape a community hub.
- Other info: Exciting refurbishment planned with excellent growth potential in a vibrant area.
- Why this job: Make a real impact by revitalising a beloved local pub and creating memorable experiences.
- Qualifications: Experience in premium hospitality and a vision for food, drink, and community events.
The predicted salary is between 30000 - 40000 € per year.
Pub Overview
A refurbishment is planned to spend in the region of £124,000 to transform the Sneyd Arms into a premium local with a stronger food offer, refreshed internal trading spaces and upgraded private accommodation. What would you do with this pub to make it a success?
About the area
The Sneyd Arms is located in the village of Keele, a green and characterful setting close to the historic Keele University campus, attractive lakes and the wider Stoke-on-Trent area. The pub benefits from 1,359 adults within a 10-minute walk and 5,056 adults within a 20-minute walk. There is no direct pub competition within a 10-minute walk, although the wider 20-minute area includes several community venues. This refurbishment will reposition the pub away from a more traditional, wet-led and value-led offer, creating a warmer, more premium setting that can attract families, casual diners, younger professionals, after-work socialisers and destination visits.
The offer
Sneyd Arms is available on our investment tenancy agreement. Please refer to the ‘Refurbishment Details’ section for details of the investment being made.
Who we’re looking for
If you’ve benefited from running or owning a pub business, we’d love to hear what experience you can bring. The right operator for Sneyd Arms will have extensive experience in premium local hospitality businesses. They will have a clear vision for the food and drink menu, live entertainment, community events, marketing strategy and how to rebuild the pub’s reputation locally, creating a memorable experience for their customers.
If this sounds like the incredible pub opportunity you’ve been waiting for, apply today and tell us what you can bring to this pub’s next chapter...
Features
- Investment Tenancy
- Refurbishment Planned
- Car Park
- Catering Kitchen
- Function Room
- Live Sports
- Music Venue
- Pub Games
- Private Accommodation
Trading Area & Facilities
The refurbishment of the pub will focus on the interior, with external decoration, signage and lighting also planned to improve kerb appeal. A full list of works and pub floor plan can be found in the Downloads section. The pub's trading area and facilities post refurbishment will be:
- Main trading area with bar
- Separate dining room
- Snug area
- Separate games and sports zone
- 108 internal covers
- Catering kitchen
- Function room
- Refurbished private accommodation with 3 bedrooms
- Car park with 10+ spaces
Applicants should be aware that all refurbishments are subject to final board approval which will be determined as part of the leasing process.
Private Accommodation
Private accommodation consists of three bedrooms.
Pub Financials
With our 5 Star Promise, the rent at the start of your agreement is fixed until the end of its initial term. Indicative entry costs £55,581. Annual Estimated Annual Turnover £630,746. Annual Rent £48,322. Entry Costs Deposit: Deposit build up from 1 month rent £12,081. Estimated Fixtures & Fittings Value: Rented fixtures & fittings deal available £30,000. Stock Valuation £10,000. Working Capital Required £3,500. The above figures are provided as a guide only and will be finalised as part of the commercial agreement. All figures quoted are exclusive of VAT.
Refurbishment Details
Interior Decor Refresh, New Dining Space, Refitted Commercial Kitchen, Refurbished Private Accommodation.
What we're planning & why
The planned refurbishment will transform the Sneyd Arms into a premium local pub with a strong food offer, refreshed internal trading areas and improved private accommodation. The estimated investment value is £124,000, with the project focused on an internal refurbishment, alongside external decoration, new signage and lighting to improve kerb appeal.
What’s happening?
The refurbishment will deliver a full internal investment, creating a more comfortable and cosy premium setting that better meets local demand. A new kitchen will be introduced to support a premium food offer, helping the pub drive more sustainable trade and appeal to families, casual diners and customers looking for a quality pub meal. The trading space will include a main bar area, separate dining room, snug, function room and a dedicated games and sports zone. The sports lounge area will be improved to cater for live sport, darts and community occasions, while still keeping the pub’s overall positioning focused around food, quality drinks and a welcoming premium local feel. Externally, decoration, signage and lighting will help signal a clear change in direction for the pub, improving its relevance and helping attract new customers. The drink offer will focus on premium lagers, ciders and a premium WSM range, with coffee also giving the pub an opportunity to build daytime trade. Live music, quizzes, karaoke and entertainment can remain part of the community offer, with room for the new licensee to bring forward ideas.
Why invest?
The Sneyd Arms is ideally placed to rebuild its reputation in the local community. The pub is currently trading sporadically at around £7,000 to £10,000 per week, with turnover expected to increase to around £12,000 per week following investment. The refurbishment will help modernise the pub, improve underused areas, introduce a stronger food offer and create a more premium reason for customers to visit.
Run a Star Pub - Sneyd Arms Keele - Newcastle employer: Star Pubs Leased & Tenancy
At Star Pubs, we pride ourselves on being an exceptional employer, offering a unique opportunity to run the newly refurbished Sneyd Arms in Keele. With a strong focus on employee growth and a vibrant work culture, we provide our operators with the resources and support needed to create a premium local pub experience that attracts families and professionals alike. Our investment in the pub's transformation not only enhances its appeal but also fosters a collaborative environment where your vision can thrive, making it a rewarding place to build your career in hospitality.
StudySmarter Expert Advice🤫
We think this is how you could land Run a Star Pub - Sneyd Arms Keele - Newcastle
✨Tip Number 1
Get to know the local community! Spend some time in Keele, chat with locals, and understand what they want from their pub. This will help us tailor our offerings to attract families and casual diners.
✨Tip Number 2
Show off your vision! When we apply, let’s present a clear plan for the food and drink menu, live entertainment, and community events. This will demonstrate that we’re ready to take Sneyd Arms to the next level.
✨Tip Number 3
Network like a pro! Connect with other local businesses and community leaders. Building relationships can lead to partnerships that boost our pub's reputation and draw in more customers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure our application stands out and gets noticed. Let’s make sure we highlight our unique experience and ideas for Sneyd Arms.
We think you need these skills to ace Run a Star Pub - Sneyd Arms Keele - Newcastle
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the pub industry shine through! Share what excites you about running a premium local like the Sneyd Arms and how you envision transforming it into a community hub.
Be Specific About Your Experience:We want to hear about your past experiences in hospitality. Highlight specific roles you've had, especially in premium settings, and any successful initiatives you've led that could apply to the Sneyd Arms.
Craft a Vision for the Pub:Take some time to think about what you would do with the Sneyd Arms. Outline your ideas for the food and drink menu, events, and marketing strategies. This will show us that you have a clear plan for making the pub a success!
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at the Sneyd Arms.
How to prepare for a job interview at Star Pubs Leased & Tenancy
✨Know Your Pub Vision
Before the interview, think about how you would transform the Sneyd Arms into a premium local pub. Be ready to share your vision for the food and drink menu, community events, and how you plan to attract families and younger professionals.
✨Research the Local Area
Familiarise yourself with Keele and its demographics. Understand the local competition and what makes the Sneyd Arms unique. This will help you discuss how to position the pub effectively in the community.
✨Showcase Your Experience
Prepare examples from your past experiences running or owning a pub. Highlight specific successes, especially in premium hospitality, and how they can translate to the Sneyd Arms.
✨Engage with Ideas
Be ready to brainstorm ideas during the interview. Whether it’s about live entertainment, marketing strategies, or community engagement, showing enthusiasm and creativity will demonstrate your commitment to making the pub a success.
