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- Tasks: Lead digital performance strategies and optimise campaigns for top global brands.
- Company: Join a diverse team at a leading global brand management company.
- Benefits: Competitive salary, flexible work arrangements, and growth opportunities.
- Other info: Dynamic role with a focus on collaboration and innovation.
- Why this job: Shape digital excellence and make a real impact on beloved brands.
- Qualifications: Experience in digital marketing, data analysis, and campaign management.
The predicted salary is between 36000 - 60000 £ per year.
Job Title: Digital Performance Manager – Google, EMEA-ANZ
Location: UK Remote
Employment: Permanent
Come make the world and accelerate your success.
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 48,000 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.
The Job:
Are you passionate about driving digital excellence and shaping search strategies on a global scale? As a Google Campaign Manager,e Google will be responsible for leading our regional Always On Search Strategy across our different EMEA ANZ , optimizing performance and KPIs through your expertise in Google products and marketing analytics. Working closely with cross-functional teams, including Brand, Trade Marketing, and Digital, you’ll define priorities, drive traffic, and support local markets with creative, data-driven media solutions. This dynamic role offers the opportunity to shape our digital presence, foster collaboration, and unlock growth as we continue to roll out our search strategy to new markets in 2026.
Key Responsibilities:
- Lead the brand’s paid search strategy to achieve digital KPIs and drive strong results in Google Ads, focusing on Search and other campaign types.
- Collaborate with digital and media managers to educate stakeholders and define effective media strategies.
- Implement, optimize, and monitor campaigns, establishing best practices and driving continuous improvement through testing and analytics.
- Present strategic insights and campaign performance to executives, ensuring alignment on KPIs and marketing objectives.
- Partner with agencies and analytics teams for campaign setup, tracking, and performance measurement.
Qualifications:
- Strong strategic insight, data analysis, and optimization skills, with expertise in multi-platform performance measurement.
- Experience managing Always On Search Campaigns
- Demonstrated success in improving marketing efficiencies and ROI/ROAS across international markets.
- Advanced ability to analyze media metrics and deliver actionable insights for both paid and unpaid digital activities.
- Solid track record of managing agency relationships and working within global, matrixed organizations.
- Deep understanding of brand fundamentals and insights management.
- Skilled in Google Ads, Search Ads 360, Google Analytics, Amazon AMS, and third-party measurement tools, with experience in advanced bidding strategies and automation.
- Creative, proactive, detail-oriented team player with a consumer-centric, results-driven approach.
- Proven experience planning and managing integrated, cross-channel campaigns in agency or in-house settings.
What You Will Get in Return
This role offers a competitive salary and compensation package, along with the flexibility to balance personal commitments. You’ll have the chance to help build a world-class function, working with trusted brands that impact everyday life and business. If you’re seeking meaningful work and opportunities for growth, this position provides both challenge and a strong sense of connection to the company’s purpose.
Digital Performance Manager - Google employer: Stanley Black & Decker Inc.
Contact Detail:
Stanley Black & Decker Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance Manager - Google
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to show that we’re not just a good fit for the role, but also for the team. Tailor your answers to reflect their values and mission.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online resources. We need to be confident and articulate when discussing our skills and experiences, especially in a competitive field like digital performance.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows our enthusiasm for the role and keeps us fresh in their minds. Plus, it’s a great chance to reiterate why we’re the best fit!
We think you need these skills to ace Digital Performance Manager - Google
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Digital Performance Manager role. Highlight your expertise in Google Ads and any successful campaigns you've managed to show us you're the right fit.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital excellence and how your background makes you a perfect match for our team. Be genuine and let your personality come through!
Showcase Your Data Skills: Since this role involves a lot of data analysis, make sure to mention specific tools and metrics you've worked with. We want to see how you've used data to drive results in past campaigns, so don’t hold back!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Stanley Black & Decker Inc.
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of Google Ads, Search Ads 360, and Google Analytics. Be ready to discuss how you've used these tools in past campaigns and how they can drive performance for the company.
✨Showcase Your Analytical Skills
Prepare to talk about specific examples where your data analysis led to improved marketing efficiencies or ROI. Use metrics and results to back up your claims, as this will demonstrate your ability to deliver actionable insights.
✨Collaborate Like a Pro
Since this role involves working with cross-functional teams, think of examples where you've successfully collaborated with others. Highlight your experience in educating stakeholders and defining media strategies that align with business goals.
✨Be Creative and Results-Driven
Think of innovative ideas you've implemented in previous roles that drove traffic or improved campaign performance. Show that you're not just about numbers but also about creative solutions that resonate with consumers.