At a Glance
- Tasks: Develop and implement SEO strategies for luxury fashion brands like Ralph Lauren.
- Company: Join Assembly, a purpose-driven global agency recognised for its commitment to positive change.
- Benefits: Be part of a supportive team with opportunities for continuous learning and growth.
- Other info: Embrace diversity and contribute to a culture of personal and collective growth.
- Why this job: Make a real impact on high-profile SEO strategies in an innovative, collaborative environment.
- Qualifications: Strong understanding of content strategy and data analytics; eagerness to learn about tech SEO.
The predicted salary is between 45000 - 55000 £ per year.
At Assembly, our mission is to find the change that fuels growth. We apply this principle to the work we do with our clients and to how we engage with our people. We’re a modern global agency bringing together media, data, technology and talent to make brands perform. Our business is purpose driven. In March 2022, we were named Ad Age’s first ever Purpose-Led Agency of the Year, recognised for our mission to leave the world better than we found it. This year we became B Corp certified, the result of a two-year journey.
We’re proud to have created a culture where diversity of thought, experience, and background are valued, within an environment that fosters continuous learning, adaptability, and a shared passion for meaningful impact. When you join Assembly, you become part of an award-winning global community of digitally led experts, home to 1,500 talented people across 25 offices globally. Together we create unique data, technology and media solutions that enable faster and smarter problem solving within an inspired, collaborative workplace.
Assembly is poised for its next chapter of growth. We’re a meritocratic, high-performance business with a progressive outlook and a growth mindset in all that we do. To realise our potential we need some new skills and thinking. The core DNA of Assembly lies in digital performance marketing. New and existing clients are asking us to extend this expertise across all media, connecting traditional channels with digital methods of execution, measurement and automation.
At Assembly we ask our people to embody three core values:
- Show Up: actively contribute to a space of personal and collective growth
- Make Change: embrace obstacles as opportunities, taking intentional steps to drive positive change
- Win Well: approach success with integrity, responsibility, and a commitment to collaboration, understanding that the journey is as important as the destination.
We look forward to meeting you and to discussing how we can grow together.
We’re looking for a Senior SEO Manager who has a strong understanding of content strategy, as well as solid data and analytics skills. A desire to learn more about how tech SEO and content can work together to support one another and improve visibility in an AI-driven world would be advantageous. You’ll be working with one of the most iconic luxury fashion brands in the world; Ralph Lauren. This is an incredible opportunity to have a real impact on their European SEO strategy.
Working both with your Account Director and the wider SEO team, as well as collaborating with the wider business, you'll be responsible for delivering a best-in-class experience. You'll attend key client meetings and reviews, have a creative out-of-the-box mindset, and be a naturally curious person. We would love someone who thrives in a strong training environment and actively wants to learn and pursue new things. We’re a kind and supportive team and would love to find someone who embodies these values.
Responsibilities:
- Develop and implement SEO & GEO strategies tailored to luxury fashion brands
- Create high-quality, engaging content including on-site copy, content briefs for the client’s internal team, and campaign messaging
- Assisting your account director with technical SEO tasks
- Crafting a strong narrative and story through insights across weekly, monthly, and quarterly reporting and measurement
- Conduct in-depth keyword research and gap analysis to inform strategy
- Collaborate closely with the SEO, Paid Search, Affiliates, Social, PR, and Creative teams to ensure fully unified campaign execution across our Stagwell Search+ framework
- Attend and contribute to client meetings, presentations, and performance reviews
- Stay on top of industry trends and emerging content/SEO techniques relevant to luxury and ecommerce sectors
- Continue to develop your knowledge within the digital industry, and discuss with peers how organic search is changing and how Assembly can react to these changes
- Ensure all your accounts are driving hard to continually add value to the client's business, this will be through continued optimisation and innovation
- Looking for areas where this can be driven from
- Participating in new business work when, taking ownership and ensuring delivery of the areas you have been assigned
Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
SEO Content Manager (Ralph Lauren) in London employer: Stagwell Global
Assembly is an exceptional employer, recognised for its commitment to purpose-driven work and a culture that values diversity and continuous learning. As part of a global community of 1,500 talented individuals, you will have the opportunity to make a meaningful impact on iconic brands like Ralph Lauren while thriving in a supportive environment that encourages personal and professional growth. With a focus on collaboration and innovation, Assembly offers a unique chance to be at the forefront of digital performance marketing in a dynamic and inspiring workplace.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Content Manager (Ralph Lauren) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Stagwell Global and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Stagwell Global are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Stagwell Global on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace SEO Content Manager (Ralph Lauren) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Stagwell Global. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Stagwell Global:Show us that you’ve done your homework! In your application, briefly mention what you admire about Stagwell Global’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Stagwell Global
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Stagwell Global will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Stagwell Global, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
