Marketing & Brand Manager (Permanent) in Reading

STADA UK Thornton & Ross is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for Peoples Health as a Trusted Partner. If you want to work in an open culture where your uniqueness is valued, join our CHC Marketing Team. STADA UK Thornton & Ross Marketing Manager Core OTC Brands Full-time | Permanent The Marketing Manager plays a critical leadership role within STADA UKs Consumer Health organisation, with responsibility for shaping portfolio strategy, accelerating category growth, and delivering strong commercial performance across a complex brand portfolio. This role combines strategic brand leadership with hands-on commercial execution, requiring an individual who can confidently operate across innovation, media, digital, customer strategy, and portfolio management. You will lead the development and delivery of integrated growth plans that strengthen brand equity, unlock market opportunities, and drive sustainable business results. Working cross-functionally with Sales, Digital, Insights, Medical, Regulatory, Supply Chain, and Finance teams, you will act as a key business partner across the organisationbringing teams together around clear priorities, actionable insights, and ambitious growth objectives. 1. 360 Brand management & Category leadership Oversee the development and execution of annual brand plans across ATL, BTL, digital, PR, shopper, and e-commerce. Performance, Analytics and Commercial Leadership Drive commercial optimisation across pricing, promo strategy, distribution, and channel mix. Strengthen performance dashboards and reporting frameworks to improve agility and decision-making. Provide commercial recommendations to inform BU-level decisions. Drive post-launch evaluation and continuous optimisation of innovation performance. Identify lifecycle management opportunities to strengthen brand equity and accelerate growth. Act as the senior marketing representative in cross-functional forums, influencing business decisions and resource allocation. Lead agency relationships across media, creative, PR, shopper and digital. Represent the marketing function in customer-facing discussions alongside Sales when required. Embed One STADA processes, performance culture, and marketing excellence frameworks. Capability Building & Team Leadership Lead, coach and develop direct teams, building a high-performance team. Drive capability-building initiatives across strategy, digital, insights, and commercial acumen. Support recruitment, onboarding, and talent development within the marketing organisation. We are looking for a commercially minded and strategically strong marketing leader who combines brand-building expertise with a hands-on, growth-oriented mindset. Significant experience (6+ years) within FMCG and/or Consumer Health, with a strong track record leading complex portfolios and delivering sustainable commercial growth. Proven strategic marketing capability, with the ability to translate consumer, shopper, and market insights into impactful category and brand strategies. Strong commercial acumen and P&L understanding, with experience balancing long-term brand equity with short-term business performance. Excellent analytical skills and confidence working with performance data, digital metrics, consumer insights, and market trends to support decision-making. Strong partnership capabilities with Sales and Commercial teams, ideally including customer-facing strategy development and joint business planning. A high-energy, resilient, and solution-oriented mindset, with the agility to thrive in a dynamic, entrepreneurial, and performance-driven environment. Competitive salary and annual bonus scheme. ?? Salary Sacrifice Pension Scheme offering 8% employer contribution rates. ? Hybrid working we spend three days of your choice in the office, with the remaining days working at home. ?? 25 days of annual leave plus bank holidays with the potential to buy up to 5 additional days. ?? Wellbeing support through our Employee Assistance Programme and KYAN Wellbeing offering free coaching and counselling services for you and your family. ? Electric Car Scheme through Octopus Energy, plus free on-site EV charging. ?? Cycle to Work Scheme. ?? Enhanced Family Leave. ?? STADA Group values and promotes its diverse culture, regardless of gender, age, social or ethnic origin, disabilities, religion, ideology, or sexual orientation. We use the strength of our uniqueness to develop creative ideas, expand our experience and increase innovative strength. Our focus is on equal opportunities, respectful cooperation, and the promotion of an inclusive working environment. We are looking forward to your application and welcome applications without a pharmaceutical background. #