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- Tasks: Lead brand strategy and drive growth across a diverse portfolio in a dynamic environment.
- Company: Join STADA UK Thornton & Ross, a trusted partner in consumer health with a vibrant culture.
- Benefits: Enjoy competitive salary, hybrid working, generous leave, and wellbeing support.
- Other info: Embrace diversity and inclusivity in a supportive workplace focused on personal growth.
- Why this job: Make a real impact in a role that combines creativity and commercial strategy.
- Qualifications: 6+ years in FMCG or Consumer Health with strong brand-building and analytical skills.
The predicted salary is between 70000 - 90000 £ per year.
STADA UK Thornton & Ross is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for Peoples Health as a Trusted Partner. If you want to work in an open culture where your uniqueness is valued, join our CHC Marketing Team.
The Marketing Manager plays a critical leadership role within STADA UKs Consumer Health organisation, with responsibility for shaping portfolio strategy, accelerating category growth, and delivering strong commercial performance across a complex brand portfolio. This role combines strategic brand leadership with hands-on commercial execution, requiring an individual who can confidently operate across innovation, media, digital, customer strategy, and portfolio management. You will lead the development and delivery of integrated growth plans that strengthen brand equity, unlock market opportunities, and drive sustainable business results.
Working cross-functionally with Sales, Digital, Insights, Medical, Regulatory, Supply Chain, and Finance teams, you will act as a key business partner across the organisation, bringing teams together around clear priorities, actionable insights, and ambitious growth objectives.
- 360 Brand management & Category leadership
- Oversee the development and execution of annual brand plans across ATL, BTL, digital, PR, shopper, and e-commerce.
- Drive commercial optimisation across pricing, promo strategy, distribution, and channel mix.
- Strengthen performance dashboards and reporting frameworks to improve agility and decision-making.
- Provide commercial recommendations to inform BU-level decisions.
- Drive post-launch evaluation and continuous optimisation of innovation performance.
- Identify lifecycle management opportunities to strengthen brand equity and accelerate growth.
- Act as the senior marketing representative in cross-functional forums, influencing business decisions and resource allocation.
- Lead agency relationships across media, creative, PR, shopper and digital.
- Represent the marketing function in customer-facing discussions alongside Sales when required.
- Embed One STADA processes, performance culture, and marketing excellence frameworks.
- Lead, coach and develop direct teams, building a high-performance team.
- Drive capability-building initiatives across strategy, digital, insights, and commercial acumen.
- Support recruitment, onboarding, and talent development within the marketing organisation.
We are looking for a commercially minded and strategically strong marketing leader who combines brand-building expertise with a hands-on, growth-oriented mindset. Significant experience (6+ years) within FMCG and/or Consumer Health, with a strong track record leading complex portfolios and delivering sustainable commercial growth. Proven strategic marketing capability, with the ability to translate consumer, shopper, and market insights into impactful category and brand strategies. Strong commercial acumen and P&L understanding, with experience balancing long-term brand equity with short-term business performance. Excellent analytical skills and confidence working with performance data, digital metrics, consumer insights, and market trends to support decision-making. Strong partnership capabilities with Sales and Commercial teams, ideally including customer-facing strategy development and joint business planning. A high-energy, resilient, and solution-oriented mindset, with the agility to thrive in a dynamic, entrepreneurial, and performance-driven environment.
Competitive salary and annual bonus scheme. Salary Sacrifice Pension Scheme offering 8% employer contribution rates. Hybrid working we spend three days of your choice in the office, with the remaining days working at home. 25 days of annual leave plus bank holidays with the potential to buy up to 5 additional days. Wellbeing support through our Employee Assistance Programme and KYAN Wellbeing offering free coaching and counselling services for you and your family. Electric Car Scheme through Octopus Energy, plus free on-site EV charging. Cycle to Work Scheme. Enhanced Family Leave.
STADA Group values and promotes its diverse culture, regardless of gender, age, social or ethnic origin, disabilities, religion, ideology, or sexual orientation. We use the strength of our uniqueness to develop creative ideas, expand our experience and increase innovative strength. Our focus is on equal opportunities, respectful cooperation, and the promotion of an inclusive working environment. We are looking forward to your application and welcome applications without a pharmaceutical background.
Marketing and Brand Director in Reading employer: STADA Thornton & Ross
Contact Detail:
STADA Thornton & Ross Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Brand Director in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and values, and think about how your experience aligns with their goals. This will help you stand out as a candidate who truly gets them.
✨Tip Number 3
Practice your pitch! Be ready to explain your career journey and how it relates to the role you're applying for. Keep it concise but impactful, showcasing your achievements and what you can bring to the table.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Plus, it shows your enthusiasm for the role and the company.
We think you need these skills to ace Marketing and Brand Director in Reading
Some tips for your application 🫡
Show Your Unique Self: We want to see the real you! Make sure your application reflects your personality and how your unique experiences can contribute to our team. Don’t be afraid to let your individuality shine through!
Tailor Your Application: Take a moment to align your skills and experiences with the job description. Highlight how your background in FMCG or Consumer Health makes you the perfect fit for the Marketing Manager role. We love seeing candidates who understand our needs!
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and structure your thoughts logically. This helps us quickly grasp your qualifications and how you can drive growth at STADA UK.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at STADA Thornton & Ross
✨Know Your Brands Inside Out
Before the interview, dive deep into STADA UK Thornton & Ross's brand portfolio. Understand their key products, recent campaigns, and market positioning. This knowledge will help you demonstrate your strategic thinking and show how you can contribute to their growth journey.
✨Showcase Your Commercial Acumen
Prepare to discuss your experience with P&L management and commercial optimisation. Bring examples of how you've successfully balanced long-term brand equity with short-term performance. This will highlight your ability to drive sustainable growth in a complex environment.
✨Emphasise Cross-Functional Collaboration
Since this role involves working closely with various teams, be ready to share examples of how you've effectively collaborated across departments. Highlight your experience in leading cross-functional projects and how you’ve influenced business decisions through teamwork.
✨Demonstrate Your Analytical Skills
Be prepared to discuss how you've used data and insights to inform marketing strategies. Bring specific examples of how you've leveraged performance metrics and consumer insights to drive decision-making and optimise brand performance.