At a Glance
- Tasks: Lead brand strategy and customer planning to drive sustainable growth.
- Company: Join STADA UK, a dynamic company committed to caring for people's health.
- Benefits: Enjoy competitive salary, hybrid working, and 25 days annual leave.
- Other info: Embrace an inclusive culture that values your uniqueness and creativity.
- Why this job: Make a real impact in a collaborative environment with diverse teams.
- Qualifications: Experience in marketing, shopper marketing, or category management preferred.
The predicted salary is between 60000 - 75000 £ per year.
STADA UK Thornton & Ross is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for Peoples Health as a Trusted Partner. If you want to work in an open culture where your uniqueness is valued, join our Insight Team.
STADA UK is strengthening its Consumer Healthcare (CHC) commercial organisation by creating a more integrated approach to brand strategy, customer planning and in-market execution. As our MS&P Manager, you will bring our commercial strategy to life by translating brand, shopper and category insights into customer-ready plans that drive sustainable growth. Working cross-functionally with Marketing, Sales, Category, Finance and Supply, you will ensure priority brands, product launches and retailer opportunities are executed with excellence through a true Power of 1 approach.
From developing shopper-led activation plans to driving launch excellence and best-in-class in-store execution, you will play a key role in delivering commercial success across our portfolio:
- Translate brand plans into customer-facing activation plans across product, price, promotion and place.
- Develop retailer-ready selling stories for priority brands, NPD and commercial initiatives.
- Define distribution priorities by brand, SKU and customer, aligned to growth and profitability objectives.
- Monitor R&Os with Sales and Marketing, developing action plan to address gaps.
Pricing, Promotion & ROI Discipline
- Develop brand/customer promo guidelines, covering promotional depth, frequency, mechanics and timing.
- Support pricing flow and ensure activity is consistent with brand positioning and commercial goals.
- Develop POS and shopper activation toolkits that support brand plans and launch priorities.
- Monitor execution standards and recommend corrective action where performance is off plan.
Power of 1 Commercial Planning
- Lead the MS&P drumbeat through Commercial Alignment Meetings and launch readiness reviews.
- Partner closely with Marketing, Sales, Category, Finance and Demand Planning to maximize success of the category & brand performance.
We're looking for a commercially minded MS&P professional who understands how to bridge the gap between brand strategy and retail execution. You are passionate about shopper-led thinking and know how to transform marketing plans into compelling customer propositions that drive growth. Comfortable influencing cross-functional teams, you thrive in collaborative environments and enjoy bringing structure, pace and commercial focus to complex projects.
You'll combine strong analytical thinking with excellent stakeholder management, enabling you to influence without direct authority and build alignment across Marketing, Sales and other commercial functions. A degree in Marketing, Business, Communications or a related discipline, or equivalent relevant experience, is preferred.
Approximately 5-7 years' experience within FMCG, Consumer Healthcare (CHC), OTC, Personal Care or branded consumer goods.
Experience in MS&P, Customer Strategy & Planning, Shopper Marketing or Category Management.
Strong commercial understanding of distribution, pricing, promotions, shopper activation and in-store execution.
Analytical, pragmatic and action-oriented, with the ability to thrive in a fast-paced commercial environment.
Competitive salary and annual bonus scheme.
Salary Sacrifice Pension Scheme offering 8% employer contribution rates.
Hybrid working - we spend three days of your choice in the office, with the remaining days working at home.
25 days of annual leave plus bank holidays with the potential to buy up to 5 additional days.
Wellbeing support through our Employee Assistance Programme and KYAN Wellbeing offering free coaching and counselling services for you and your family.
Electric Car Scheme through Octopus Energy, plus free on-site EV charging.
Cycle to Work Scheme.
Enhanced Family Leave.
STADA Group values and promotes its diverse culture, regardless of gender, age, social or ethnic origin, disabilities, religion, ideology, or sexual orientation. We use the strength of our uniqueness to develop creative ideas, expand our experience and increase innovative strength. Our focus is on equal opportunities, respectful cooperation, and the promotion of an inclusive working environment. We are looking forward to your application and welcome applications without a pharmaceutical background.
Head Of Marketing & Brand Strategy employer: STADA Thornton & Ross
STADA Thornton & Ross is an exceptional employer located in Reading, offering a dynamic work environment that fosters innovation and collaboration. With a strong focus on employee growth, we provide opportunities for professional development alongside competitive salaries, hybrid working options, and comprehensive health benefits, making it an ideal place for those looking to make a meaningful impact in the healthcare sector.
