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- Tasks: Lead and execute integrated marketing campaigns across key EMEA markets.
- Company: Join StackAdapt, a tech leader empowering marketers with AI-driven solutions.
- Benefits: Enjoy competitive salary, private medical insurance, and remote work options.
- Why this job: Be part of a diverse team driving impactful marketing strategies in a dynamic environment.
- Qualifications: 5+ years in B2B marketing with strong collaboration and data-driven skills required.
- Other info: Work anywhere in the world with our flexible policy and supportive culture.
The predicted salary is between 43200 - 72000 £ per year.
StackAdapt is seeking an experienced EMEA Marketing Manager to lead localisation and orchestration of integrated marketing campaigns across key EMEA markets. This role is critical for regional marketing performance, funnel insights, and field execution, aiming to drive pipeline growth in the UK, France, Germany, Spain, and the UAE. Reporting to the Director of Marketing, EMEA, and collaborating with global teams, the successful candidate will ensure campaigns are locally relevant, strategically aligned, performance-tracked, and effectively activated.
Responsibilities
- Lead the strategy, execution, and follow-up of regional campaigns, sponsorships, webinars, and field events in collaboration with content, global growth, and event marketing teams.
- Own the EMEA pipeline, including tracking and analysis of funnel metrics to inform targeting, optimise spend, and improve campaign performance.
- Contribute strategic input into global digital campaign planning, ensuring EMEA-specific messaging and buyer journey nuances are incorporated.
- Localise and adapt global campaigns for the UK, France, Germany, Spain, and the UAE, working with global digital and content teams for market relevance.
- Coordinate regional lead capture strategies and post-event nurture activities to enhance conversion and sales enablement.
- Act as the operational link between regional marketing and global marketing operations, ensuring tools, reporting, and processes meet regional needs.
- Collaborate with regional revenue teams to align campaign objectives with pipeline goals and improve lead quality.
- Share regional success stories to support local case studies and customer marketing efforts.
Minimum Requirements
- 5+ years in B2B marketing, demand generation, or campaign management, preferably within EMEA.
- Deep understanding of regional buyer journeys, sales cycles, and campaign metrics.
- Ability to influence campaign direction without owning daily digital execution.
- Experience in field and sponsorship marketing across EMEA.
- Data-driven mindset with comfort in using performance metrics to improve ROI.
- Strong collaboration and communication skills across global teams.
- Proficiency in Salesforce, marketing automation, and reporting tools (e.g., HubSpot, Hockeystack).
- Fluent in English; additional European languages are a plus.
About StackAdapt
StackAdapt is a leading technology company empowering marketers to reach, engage, and convert audiences with precision. Our AI-powered platform delivers billions of optimizations per second, seamlessly connecting brand and performance marketing to drive measurable results across the customer journey. We are committed to fostering a diverse and inclusive environment where everyone is welcome.
Benefits
- Competitive salary
- Private Medical Insurance
- Company pension scheme
- Work from home reimbursements
- Support for personal development (conferences, courses, etc.)
- Parental leave policy
- Supportive culture and social events (virtually)
- Work anywhere in the world with our \”work anywhere\” policy
We are an inclusive team that values diversity. If you have specific needs during the interview process, please let us know. Join us and be part of a high-performing, innovative company recognized as a top place to work.
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EMEA Marketing Manager employer: StackAdapt
Contact Detail:
StackAdapt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land EMEA Marketing Manager
✨Tip Number 1
Familiarise yourself with the specific markets mentioned in the job description, such as the UK, France, Germany, Spain, and the UAE. Understanding the cultural nuances and buyer behaviours in these regions will help you demonstrate your ability to localise campaigns effectively during interviews.
✨Tip Number 2
Showcase your experience with data-driven marketing by preparing examples of how you've used metrics to optimise campaign performance in the past. Be ready to discuss specific tools like Salesforce or HubSpot that you've used to track and analyse funnel metrics.
✨Tip Number 3
Highlight your collaboration skills by preparing anecdotes about successful teamwork with global teams. Discuss how you’ve aligned regional marketing strategies with broader company goals, as this role requires strong communication across various departments.
✨Tip Number 4
Research StackAdapt’s recent campaigns and successes in the EMEA region. Being knowledgeable about their current marketing efforts will allow you to speak confidently about how you can contribute to their goals and enhance their regional marketing performance.
We think you need these skills to ace EMEA Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, demand generation, and campaign management. Emphasise your understanding of regional buyer journeys and sales cycles, particularly within the EMEA context.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your ability to lead integrated marketing campaigns and your experience with localisation for different EMEA markets. Mention specific examples of how you've improved campaign performance through data-driven insights.
Showcase Collaboration Skills: Highlight your collaboration and communication skills in your application. Provide examples of how you've worked with global teams to align campaign objectives and improve lead quality, as this is crucial for the role.
Research StackAdapt: Familiarise yourself with StackAdapt's platform and its approach to marketing. Understanding their technology and how it empowers marketers will help you tailor your application and show your genuine interest in the company.
How to prepare for a job interview at StackAdapt
✨Understand the EMEA Market
Make sure you have a solid grasp of the EMEA market dynamics, especially in the UK, France, Germany, Spain, and the UAE. Research local buyer journeys and sales cycles to demonstrate your understanding during the interview.
✨Showcase Your Data-Driven Mindset
Be prepared to discuss how you've used performance metrics in past roles to improve campaign ROI. Highlight specific examples where your data analysis led to successful marketing strategies.
✨Emphasise Collaboration Skills
Since this role involves working with global teams, share experiences that showcase your collaboration and communication skills. Discuss how you've successfully aligned regional campaigns with global objectives in previous positions.
✨Prepare for Scenario Questions
Anticipate questions about how you would handle specific marketing challenges in the EMEA region. Think through potential scenarios related to campaign localisation and lead capture strategies, and be ready to articulate your approach.
