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- Tasks: Drive innovation in B2B marketing through strategic initiatives and scalable solutions.
- Company: Join StackAdapt, a leading tech company transforming marketing with AI-powered solutions.
- Benefits: Enjoy competitive salary, health benefits, remote work options, and personal development support.
- Why this job: Be at the forefront of marketing technology and make a real impact on B2B strategies.
- Qualifications: 3-5 years in strategy or operations; strong problem-solving and communication skills required.
- Other info: Diverse and inclusive culture with opportunities for growth and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI‑powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward‑thinking marketers choose StackAdapt to orchestrate high‑impact campaigns across programmatic advertising and marketing channels.
As part of the Verticals & Performance team, you’ll be at the center of driving innovation within the B2B vertical through the development and execution of strategic initiatives. Key focus areas include:
- Building scalable solutions across the vertical
- Shaping go‑to‑market and commercial strategies (competitive positioning, pricing, client discovery, and brand planning)
- Overseeing operational excellence through pilots, automation, and experimentation
The role also partners with cross‑functional teams to enable revenue growth, ensuring a balance of strategic solution design, market development, and operational execution. While the preferred location is London, we’re happy to consider candidates based outside of the city. However, please note that the Lead will be required to travel to London on a frequent basis.
What You’ll Be Doing:
- Solutions Development: Design and scale tailored vertical solutions leveraging proven frameworks across the program development lifecycle (ex. Identify gaps, prioritize partnerships, build audience solutions, and define product scope). Lead new solution pilots and manage pathways to productization in partnership with technical services teams.
- GTM & Commercial Strategy: Define competitive positioning by monitoring industry trends and competitive landscape in international markets, develop pricing strategies, and lead customer discovery to shape vertical roadmaps. Partner with internal and external stakeholders on vertical strategy and end‑to‑end campaign planning.
- Operations Management: Oversee scaled services including pilots, experimentation, and automation of new solutions in collaboration with commercial and technical teams (ex. Marketing Engineering, Data Science, Business Intelligence). Drive repeatable frameworks that support proof‑of‑concept deployments and establish the foundation for future productization.
- Revenue Operations & Enablement: Define vertical OKRs, segment‑level planning, and pipeline prioritization. Support RFPs and solutions engineering to drive commercial success.
- Automation & Vertical Support: Lead the development of vertical knowledge bases and AI‑driven automation to empower sales and support growth at scale.
What You’ll Bring to the Table:
- 3‑5 years of full‑time experience in strategy & operations, product strategy, GTM strategy, consulting or related fields
- Bachelor’s degree with a proven academic record. MBA or related masters degree preferred
- Experience driving pilots, experimentation and scalable operations for cross‑functional projects in a fast‑paced, dynamic environment
- Proven ability to manage client‑facing interactions with strong presentation skills and a confident professional presence
- Experience shaping strategic roadmaps, competitive positioning and GTM strategy in collaboration with internal and external stakeholders
- Strong problem‑solving mindset, with a high level of curiosity and willingness to learn
- Comfortable working through ambiguity and shifting priorities
- Clear and confident written and verbal communication skills; able to contribute and collaborate across technical, commercial and strategic teams
- Interest or foundational knowledge of AdTech, MarTech, ABM ecosystems and programmatic advertising (nice to have)
StackAdapt's Enjoy:
- Highly competitive salary
- Retirement/ 401K/ Pension Savings globally
- Competitive Paid time off packages including birthday’s off!
- Access to a comprehensive mental health care platform
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, books etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave program
- A friendly, welcoming, and supportive culture
- Our social and team events!
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
About StackAdapt: We’ve been recognized for our diverse and supportive workplace, high performing campaigns, award‑winning customer service, and innovation.
Vertical Lead, B2B (London) United Kingdom in City of London employer: StackAdapt Inc.
Contact Detail:
StackAdapt Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Vertical Lead, B2B (London) United Kingdom in City of London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how you fit into their vision, especially in B2B contexts.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Vertical Lead. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people at StackAdapt.
We think you need these skills to ace Vertical Lead, B2B (London) United Kingdom in City of London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Vertical Lead role. Highlight your experience in strategy and operations, and how it aligns with our goals at StackAdapt. We want to see how you can bring value to our B2B vertical!
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your impact in previous roles. Use metrics where possible to show how you’ve driven results. We love numbers that tell a story!
Be Clear and Concise: When writing your application, keep it clear and to the point. Avoid jargon unless it’s relevant to the role. We appreciate straightforward communication, so make sure your passion for the position shines through without unnecessary fluff.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the StackAdapt team!
How to prepare for a job interview at StackAdapt Inc.
✨Know Your Stuff
Before the interview, dive deep into StackAdapt's platform and its B2B vertical. Understand their solutions, recent innovations, and how they position themselves in the market. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Strategic Mindset
Be prepared to discuss specific examples from your past where you've developed and executed successful strategies. Highlight your experience in shaping go-to-market strategies and how you've driven revenue growth through innovative solutions. Use metrics to back up your claims!
✨Collaboration is Key
Since this role involves working with cross-functional teams, be ready to share stories that demonstrate your ability to collaborate effectively. Talk about how you've partnered with different stakeholders to achieve common goals, especially in fast-paced environments.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of the industry and StackAdapt's challenges. Inquire about their future plans for the B2B vertical or how they measure success in their campaigns. This shows you're not just interested in the role, but also in contributing to their vision.
