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- Tasks: Drive lead generation through PPC, SEO, and analytics for multiple brands.
- Company: Join a dynamic team focused on digital growth and innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Other info: Collaborative environment with a focus on continuous improvement and data-driven decisions.
- Why this job: Make a real impact in digital marketing while honing your skills.
- Qualifications: 1 year of Google Ads experience and solid SEO knowledge required.
The predicted salary is between 30000 - 40000 £ per year.
This role is responsible for driving measurable lead generation and commercial pipeline through PPC, SEO, analytics, and martech.
Key Responsibilities
- Plan, build, and manage Google Ads campaigns across Search, Display, and Performance Max for multiple STA brands.
- Manage PPC budgets, bidding strategies, and campaign structure to maximise ROI and lead quality.
- Conduct keyword research, write ad copy, and create/test landing pages.
- Develop and execute SEO strategies across all STA brand websites, including technical audits and competitor analysis.
- Support the content team with SEO guidance for blog posts, landing pages, and site copy.
- Track and report on MQLs, cost per lead, and conversion rates by channel and brand.
- Cross‑reference marketing data with HubSpot CRM to assess lead quality and pipeline contribution.
- Support the management and optimisation of HubSpot for marketing workflows, lead scoring, and automation.
- Maintain UTM tracking standards and ensure data hygiene across all marketing channels.
- Assist with website updates and form integrations in Statamic CMS where required.
- Monitor and report on campaign performance using Google Ads, GA4, Looker Studio, and internal tools.
Candidate Profile – Core Competencies, Skills & Knowledge Requirements
The ideal candidate will have:
- Minimum 1 year hands‑on experience managing Google Ads campaigns.
- Solid understanding of SEO fundamentals (technical, on‑page, and off‑page).
- Experience with Google Analytics (GA4), Google Tag Manager, and Google Search Console.
- Comfortable building reports and dashboards in Looker Studio or similar.
- Strong analytical skills and confidence working with data.
- Attention to detail across multiple campaigns and brands.
- Self‑starter mentality with ability to take ownership of channels.
- Effective written and verbal communication.
- Problem‑solving and continuous improvement mindset.
Digital Growth Executive in Grove employer: STA International
Contact Detail:
STA International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Growth Executive in Grove
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your PPC campaigns, SEO strategies, and any analytics work you've done. This will give you an edge and prove you're the real deal.
✨Tip Number 3
Don’t just apply anywhere; focus on companies that align with your values and interests. Tailor your approach and let them know why you’re passionate about their brand and how you can contribute to their growth.
✨Tip Number 4
Keep it fresh! Stay updated on the latest trends in digital marketing, PPC, and SEO. Share your insights on social media or in discussions to position yourself as a knowledgeable candidate who’s ready to hit the ground running.
We think you need these skills to ace Digital Growth Executive in Grove
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Growth Executive role. Highlight your experience with Google Ads, SEO, and analytics. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how you can drive lead generation for us. Keep it engaging and relevant to the job description.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Include specific metrics or results from your previous roles that demonstrate your impact on lead generation and campaign performance.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at STA International
✨Know Your PPC Inside Out
Make sure you brush up on your Google Ads knowledge before the interview. Be ready to discuss your experience managing campaigns, including budgets and bidding strategies. Prepare specific examples of how you've maximised ROI and lead quality in past roles.
✨SEO Strategies Are Key
Since SEO is a big part of this role, be prepared to talk about your understanding of technical audits and competitor analysis. Have a few examples of successful SEO strategies you've implemented, and be ready to discuss how you supported content teams with SEO guidance.
✨Data-Driven Mindset
This position requires strong analytical skills, so come armed with your experience using tools like Google Analytics and Looker Studio. Be ready to explain how you've tracked MQLs, cost per lead, and conversion rates, and how you used that data to improve campaign performance.
✨Show Off Your Problem-Solving Skills
Employers love a self-starter! Think of instances where you've taken ownership of a project or channel and solved problems creatively. Highlight your continuous improvement mindset and how it has positively impacted your previous work.