At a Glance
- Tasks: Drive lead generation through PPC, SEO, and analytics for multiple brands.
- Company: STA International, a leading debt collection agency with a focus on ethical solutions.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Be part of a hardworking team committed to excellence and integrity.
- Why this job: Join a dynamic team and make a real impact in digital marketing strategies.
- Qualifications: 1 year of Google Ads experience and solid SEO knowledge required.
The predicted salary is between 30000 - 40000 € per year.
STA International is a leading debt collection agency offering comprehensive recovery services, including in‑house legal via STA Legal Ltd, with UK Tracing rounding out the STA Group. With a focus on delivering effective, ethical, and results‑driven solutions, we specialize in assisting businesses of all sizes to recover outstanding debts in a timely and professional manner. Our experienced team combines strategic collection tactics with legal expertise, ensuring that clients receive the most efficient and compliant solutions, from initial contact to legal action when necessary. Committed to maintaining high standards of integrity and customer service, we aim to help our clients minimize financial losses and maintain strong business relationships.
Job Purpose
This role is responsible for driving measurable lead generation and commercial pipeline through PPC, SEO, analytics, and martech.
Key Responsibilities
- Plan, build, and manage Google Ads campaigns across Search, Display, and Performance Max for multiple STA brands.
- Manage PPC budgets, bidding strategies, and campaign structure to maximise ROI and lead quality.
- Conduct keyword research, write ad copy, and create/test landing pages.
- Develop and execute SEO strategies across all STA brand websites, including technical audits and competitor analysis.
- Support the content team with SEO guidance for blog posts, landing pages, and site copy.
- Track and report on MQLs, cost per lead, and conversion rates by channel and brand.
- Cross‑reference marketing data with HubSpot CRM to assess lead quality and pipeline contribution.
- Support the management and optimisation of HubSpot for marketing workflows, lead scoring, and automation.
- Maintain UTM tracking standards and ensure data hygiene across all marketing channels.
- Assist with website updates and form integrations in Statamic CMS where required.
- Monitor and report on campaign performance using Google Ads, GA4, Looker Studio, and internal tools.
The ideal candidate will have
- Minimum 1 year hands‑on experience managing Google Ads campaigns.
- Solid understanding of SEO fundamentals (technical, on‑page, and off‑page).
- Experience with Google Analytics (GA4), Google Tag Manager, and Google Search Console.
- Comfortable building reports and dashboards in Looker Studio or similar.
- Strong analytical skills and confidence working with data.
- Attention to detail across multiple campaigns and brands.
- Self‑starter mentality with ability to take ownership of channels.
- Effective written and verbal communication.
- Problem solving and continuous improvement mindset.
Personal Attributes
- Strong commitment to the ethos of STA International.
- Hardworking and determined to deliver whatever the obstacles.
- Excellent attendance record.
Digital Growth Executive in Maidstone employer: STA International UK
At STA International, we pride ourselves on being an exceptional employer that values integrity, professionalism, and employee growth. Our collaborative work culture fosters innovation and creativity, providing ample opportunities for personal and professional development in the dynamic field of digital marketing. Located in a vibrant area, we offer competitive benefits and a supportive environment where your contributions directly impact our clients' success and the company's mission.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Growth Executive in Maidstone
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your PPC campaigns, SEO strategies, and any analytics work you've done. This is a great way to demonstrate your expertise beyond just a CV.
✨Tip Number 3
Prepare for interviews like a pro! Research STA International, understand their values, and be ready to discuss how your experience aligns with their mission. Tailor your answers to show you’re the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our awesome team at STA International.
We think you need these skills to ace Digital Growth Executive in Maidstone
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Growth Executive role. Highlight your experience with Google Ads, SEO, and analytics, as these are key for us. Use specific examples that showcase your skills and achievements in these areas.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're passionate about digital marketing and how your background aligns with our mission at STA International. Keep it engaging and personal, showing us your personality.
Showcase Your Analytical Skills:Since this role involves a lot of data analysis, make sure to highlight your analytical skills in your application. Mention any tools you've used, like Google Analytics or Looker Studio, and how you've used data to drive results in past roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at STA International UK
✨Know Your Stuff
Make sure you brush up on your knowledge of PPC, SEO, and analytics. Familiarise yourself with the latest trends and tools in digital marketing, especially Google Ads and Google Analytics. Being able to discuss specific strategies or campaigns you've worked on will show that you're not just a theory person but someone who can get things done.
✨Showcase Your Analytical Skills
Since this role requires strong analytical skills, be prepared to discuss how you've used data to drive decisions in past roles. Bring examples of reports or dashboards you've created, and be ready to explain how you tracked performance metrics like MQLs and conversion rates. This will demonstrate your ability to contribute to the company's goals.
✨Be a Problem Solver
Employers love candidates who can think on their feet. Prepare for situational questions where you might need to solve a problem related to lead generation or campaign performance. Think about challenges you've faced in previous roles and how you overcame them, as this will highlight your proactive mindset.
✨Communicate Clearly
Effective communication is key in this role, so practice articulating your thoughts clearly and concisely. Whether it's discussing your experience or answering questions, make sure you convey your ideas in a straightforward manner. This will not only help you during the interview but also reflect your ability to work well with teams and clients.
