At a Glance
- Tasks: Drive digital growth through innovative marketing strategies and data-driven campaigns.
- Company: Established retail brand near Sheffield with a focus on digital marketing.
- Benefits: Competitive salary, supportive environment, and career development opportunities.
- Other info: Collaborative culture with opportunities for creativity and innovation.
- Why this job: Shape the company's digital presence and make a real impact in a growing business.
- Qualifications: Experience in digital marketing, PPC, SEO, and e-commerce platforms.
The predicted salary is between 40000 - 50000 £ per year.
Location: Near Sheffield. Hybrid options available, not remote.
Salary: Competitive + Benefits
Job Type: Full-Time, Permanent
Drive Digital Growth for a Growing Retail Brand
ST TALENT is recruiting on behalf of an established and growing retail business based near Sheffield. We are seeking a commercially minded Marketing Executive to take ownership of the company's digital marketing strategy, with a particular focus on PPC, SEO, website optimisation, and online marketplace performance. This is an exciting opportunity for someone who enjoys combining creativity with data-driven marketing and wants to play a key role in growing a brand's online presence and sales.
The Role
As Marketing Executive, you'll be responsible for developing and implementing digital marketing strategies that increase website traffic, improve online visibility, and drive revenue across multiple sales channels. Working closely with internal stakeholders, you'll identify opportunities to enhance the customer journey and maximise the effectiveness of digital campaigns.
Key Responsibilities
- Develop and implement the company's PPC strategy across platforms including Google Ads and Microsoft Ads.
- Manage and optimise SEO strategy, improving organic search rankings and website performance.
- Take ownership of website content, user experience, and conversion rate optimisation.
- Develop strategies to grow sales across online marketplaces such as Amazon, eBay, and other e-commerce platforms.
- Monitor website analytics, campaign performance, and customer behaviour, making data-led recommendations for improvement.
- Plan, deliver, and optimise paid digital campaigns to maximise return on investment.
- Collaborate with internal teams to ensure consistent messaging across digital channels.
- Support email marketing campaigns and wider digital communications.
- Manage digital content updates and ensure the website reflects current products, promotions, and brand messaging.
- Stay up to date with the latest digital marketing trends, search engine updates, and marketplace best practices.
- Produce regular performance reports and present insights to support future marketing activity.
About You
We're looking for an enthusiastic digital marketer who enjoys taking ownership and delivering measurable results. You'll ideally have:
- Previous experience in a Marketing Executive or Digital Marketing role.
- Strong knowledge of PPC campaign management and optimisation.
- Proven experience developing SEO strategies and improving organic performance.
- Experience managing and optimising e-commerce websites.
- Knowledge of online marketplaces such as Amazon, eBay, or similar platforms.
- Familiarity with Google Analytics, Google Search Console, Google Ads, and other digital marketing tools.
- Excellent analytical and problem-solving skills.
- Strong organisational skills with the ability to manage multiple projects.
- A proactive approach and the confidence to recommend new ideas and improvements.
What's on Offer
- Competitive salary.
- Opportunity to shape and develop the company's digital marketing strategy.
- Supportive and collaborative working environment.
- Career development opportunities within a growing business.
- Company benefits package.
Interested? Apply today through ST TALENT to find out more about this exciting opportunity. All applications will be treated in the strictest confidence.
Marketing Executive employer: ST Talent Ltd
Join a dynamic and growing construction business in Wetherby, where your contributions as a Customer and Sales Support Executive will be valued in a supportive and collaborative work environment. We prioritise employee growth with ongoing training opportunities and a culture that encourages innovation and teamwork, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ST Talent Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ST Talent Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ST Talent Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ST Talent Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ST Talent Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ST Talent Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about ST Talent Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ST Talent Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ST Talent Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ST Talent Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
