At a Glance
- Tasks: Manage and optimise paid media campaigns across multiple platforms like Google, Meta, and TikTok.
- Company: Join a thriving e-commerce business in Leeds with a dynamic team.
- Benefits: Enjoy competitive salary, flexible work, and the chance to shape media strategies.
- Other info: Great opportunity for career growth in a supportive environment.
- Why this job: Take ownership of campaigns and make a real impact on client success.
- Qualifications: Experience in PPC and strong analytical skills are essential.
ST TALENT are working with a thriving e-commerce business based in Leeds who are looking to add an experienced Paid Media Manager (PPC) to their growing team. This is a hands-on role for someone who loves paid media, enjoys working across multiple platforms and is confident taking ownership of client campaigns, budgets and performance.
The Role
- With responsibility for significant paid media budgets, developing strategies and making sure campaigns consistently deliver against key KPIs.
- You’ll work across: PMax / Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Amazon Ads.
- You’ll be responsible for managing budgets day-to-day, deciding where investment is best placed and continually looking for opportunities to improve performance.
What You'll Be Doing
- Planning, launching and managing paid media campaigns across multiple platforms.
- Managing client budgets and ensuring spend is aligned with commercial objectives.
- Developing individual PPC strategies based on goals and target audiences.
- Optimising campaigns against KPIs including conversions, CPA, ROI and revenue.
- Managing and updating clients on campaign performance and results.
- Carrying out daily campaign checks to identify issues and opportunities.
- Writing and updating ad copy to reflect promotions, USPs and brand messaging.
- Running A/B tests across conversion goals, creative and CTAs.
- Producing detailed weekly and monthly performance reports with actionable recommendations.
- Building customer, remarketing and custom audiences across Google and Meta.
- Creating and managing Klaviyo audiences and connecting them with Google and Meta campaigns.
- Presenting campaign strategies and results using PowerPoint and Google Slides/Sheets.
- Working closely with the wider team and line managers to develop and improve strategic account plans.
- Contributing to internal meetings, focus groups and client meetings.
- Ensuring PPC best practice is consistently followed across all campaigns.
About You
- We’re looking for someone with solid hands-on PPC / Paid Media experience who is comfortable managing multiple accounts and budgets.
- You’ll ideally have strong experience across PMax / Google Ads and Meta Ads, with additional experience across platforms such as LinkedIn, TikTok and Amazon.
- Experience managing multiple client accounts simultaneously.
- A strong understanding of PPC strategy, optimisation and performance analysis.
- Experience working with e-commerce, B2B and/or B2C campaigns.
- Confidence analysing data and turning performance insights into actionable strategies.
- Strong client-facing and communication skills.
- Experience with reporting and presenting campaign performance.
- Good creative awareness and experience using Canva.
- A commercially focused, proactive approach and a genuine interest in getting the best possible results from paid media.
Why Join?
This is a great opportunity to join a growing, successful e-commerce business where you’ll have genuine ownership of campaigns, direct client exposure and the opportunity to influence paid media strategy across a varied portfolio.
Interested? ST Talent are handling this opportunity on behalf of our client. If you're an experienced PPC / Paid Media professional looking for your next challenge in Leeds, we'd love to hear from you. Apply now or contact ST Talent for a confidential conversation.
Paid Media Manager in Leeds employer: ST Talent Ltd
Join a dynamic and growing construction business in Wetherby, where your contributions as a Customer and Sales Support Executive will be valued in a supportive and collaborative work environment. We prioritise employee growth with ongoing training opportunities and a culture that encourages innovation and teamwork, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Manager in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ST Talent Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ST Talent Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ST Talent Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ST Talent Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Manager in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ST Talent Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ST Talent Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about ST Talent Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ST Talent Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ST Talent Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ST Talent Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
