At a Glance
- Tasks: Lead and develop legacy fundraising programmes to maximise income for St Luke’s.
- Company: Join a compassionate hospice dedicated to making a difference in the community.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Other info: Work in a supportive environment with a focus on empathy and relationship building.
- Why this job: Make a meaningful impact while helping others through legacy giving.
- Qualifications: Experience in fundraising, excellent communication skills, and project management abilities.
The predicted salary is between 35000 - 45000 £ per year.
The Senior Legacy Officer will lead the delivery and development of St Luke’s legacy fundraising programme, taking ownership of one of the hospice’s most critical income streams. Reporting to the Head of Public Fundraising, the role will focus exclusively on growing legacy income through strategic marketing, supporter engagement and stewardship, pipeline development and internal advocacy. The post holder will be responsible for the day-to-day management and continuous improvement of the legacy programme, using insight and best practice to maximise long-term income while delivering an outstanding supporter experience.
What you’ll be doing:
- Leading and developing St Luke’s legacy fundraising programme
- Planning and delivering multi-channel legacy campaigns
- Managing Free Will Writing initiatives and legacy events
- Building strong relationships with legacy supporters, pledgers and professional partners
- Developing engaging supporter journeys and stewardship communications
- Monitoring pipelines, income forecasts and campaign performance
- Acting as an internal advocate for legacy giving across the organisation
- Ensuring all activity complies with fundraising regulations and GDPR
We’re looking for someone who brings:
- Experience in legacy fundraising, direct marketing or supporter led fundraising
- Excellent relationship building and communication skills
- Strong copywriting and storytelling ability
- Confidence using CRM systems, data and reporting tools
- Strong project management and organisational skills
- Sensitivity and empathy when working with donors and bereaved families
- Knowledge of fundraising regulations and data protection requirements
- A relevant fundraising or marketing qualification is desirable but not essential.
Senior Legacy Officer in London employer: St Luke’s Hospice
St Luke’s is an exceptional employer, offering a supportive and collaborative work culture that prioritises employee growth and development. As a Senior Legacy Officer, you will play a pivotal role in enhancing our legacy fundraising programme, with access to comprehensive training and resources to help you thrive in your career while making a meaningful impact in the community. Located in a vibrant area, we provide a flexible working environment that values work-life balance and encourages innovative thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Legacy Officer in London
✨Get Involved with Local Charities
Dive into the local fundraising scene in your area! Volunteer for events or get involved with committees at organisations you admire. Not only will you gain experience, but you'll also make connections that could lead to that coveted full-time role at places like St Luke’s Hospice.
✨Network through Fundraising Events
Attend fundraising galas, charity auctions, and networking events. These gatherings are perfect for meeting industry professionals and perhaps even landing an interview on the spot. Plus, if you mention how you love the mission of St Luke’s Hospice, you’ll definitely make an impression!
✨Leverage LinkedIn for Connections
Don’t just sit back; actively connect with fundraisers on LinkedIn! Join groups related to fundraising development and share your insights or experiences, which can position you as a knowledgeable candidate for full-time roles. This is a platform where visibility really counts in our industry.
✨Showcase Your Passion through Content
Consider writing articles or creating posts about fundraising strategies, non-profit success stories, or your experiences in the field. Sharing this content can help establish your expertise and draw attention to yourself for full-time positions like that at St Luke’s Hospice. It’s all about being visible and passionate!
We think you need these skills to ace Senior Legacy Officer in London
Some tips for your application 🫡
Show Your Passion for the Cause:In the world of fundraising, we want to see your genuine enthusiasm for the mission that St Luke’s Hospice supports. Be sure to weave in your personal connection to the cause in your cover letter. This isn't just a job for us; it's about making a difference, so let your passion shine through!
Highlight Relevant Experience:In your CV, focus on any past experience related to fundraising, community engagement, or donor relations. If you've organised events or developed marketing materials for a charity, make sure we see it front and centre. Quantify your achievements where possible—donor retention rates or funds raised can make a huge impact!
Use Engaging Language:When crafting your application, use engaging language that reflects the tone and values of St Luke’s Hospice. We're looking for enthusiasm and creativity in how you present your experience. This is especially key in fundraising, where storytelling can connect potential donors with our mission.
Tailor Your Application:One size does not fit all! Make sure to tailor your CV and cover letter specifically for the Senior Legacy Officer role at St Luke’s Hospice. Research us to understand our specific initiatives and align your skills with our goals. A personalised approach shows that you’re genuinely interested and willing to put in the effort—qualities we absolutely love!
How to prepare for a job interview at St Luke’s Hospice
✨Display Your Passion for the Cause
Let’s face it, fundraising is all about passion! Show up to your interview with genuine enthusiasm for the mission of St Luke’s Hospice. Share specific experiences that demonstrate your commitment to similar causes, and don't shy away from discussing why this role and this organisation matter to you.
✨Know Your Fundraising Strategies
Brush up on different fundraising strategies and tools that are common in the industry, such as grant writing, event planning, or online campaigns. Be prepared to discuss which methods you've used successfully before and how they could translate to your work at St Luke’s Hospice.
✨Be Ready for Scenarios and Challenges
Expect scenario-based questions where you’ll have to talk about how you’d tackle potential challenges in fundraising. Whether it’s overcoming donor objections or streamlining donor processes, think about examples from your past that showcase your problem-solving skills.
✨Emphasise Collaboration and Network Building
Fundraising is rarely a solo effort; collaborative skills are key! Talk about how you've worked with different teams to achieve fundraising goals, and mention any networks you have that could be beneficial for St Luke’s Hospice. This shows you're not only a lone wolf but a team player with valuable connections.
