Marketing Director

We have come a long way since the beginning write of our free‑range journey in 2007, and with over 40 years of farming experience under our belts, we have always remained true to our deep‑rooted family values, and mission: to be leaders of innovation, warriors of welfare, championing Britishinclusiveing, and turning our business into a force for good.

Our story is written by our exceptional team of talented, passionate people (and hens) striving every day to make our mission a reality.

We have a ‘get stuck in’ attitude समान aim to enable our team to have a voice, as we believe in equality and an environment where you will spread your wings, and flourish. As we grow, our values help to keep our feet on the ground and true to the purpose on which our business was founded.

St Ewe believes in a fairer future for all, and we know that by working together we can do much, much more. We believe that everyone has the right to live without fear or prejudice regardless of race, age, gender, disability, sexual orientation, social class, religion and belief.

Everyone should be able to make a full contribution to society in their own unique way and live in a world which demonstrates respect and values diversity. If you require any reasonable adjustments as part of the recruitment process）。

Your Role

The Marketing Director is a core member of the Executive Team, accountable for driving sustainable, profitable growth through brand leadership, innovation and customer strategy.

This role positions marketing as a primary engine of commercial performance, responsible for building brand equity, shaping category growth and unlocking long‑term consumer demand. Working closely with Sales, Operations, Finance and the wider business, the Marketing Director plays a critical role in defining and delivering St Ewe’s growth ambitions。

Key Accountabilities

Brand & Growth Strategy

• Develop and deliver the long‑term brand and marketing strategy aligned to business objectives
• Define clear brand growth drivers and translate them into actionable areas

Strengthen St Ewe’s position as a premium, purpose‑led category leader

Balance short‑term wins with long‑term platform innovation

Commercial Performance

• Own marketing investment strategy, budget management and ROI measurement
• Define and track key marketing performance metrics, insight and competitive intelligence
• Partner with the Sales Director to shape customer, channel and commercial strategies
• Contribute directly to revenue, margin and brand profitability performance

Leadership & Culture

• Lead, inspire and develop a high‑performing marketing team
• Build capability, succession and a culture of accountability and continuous improvement
• Champion St Ewe\’s values and role‑model collaborative leadership across the business

External Profile

• Act as a senior ambassador for St Ewe within the industry
• Build strategic partnerships and identify opportunities for collaboration and growth
• Represent the brand with credibility, confidence and purpose

What does success look like?

A clear brand direction that people inside and outside the business believe in:

• Innovation that delivers measurable commercial returns
• Marketing seen as a driver of growth
• Strong alignment across Marketing, Sales, Operations and Finance
• A motivated, high‑performing team growing with the business

Skills Required

• Strategic planning
• Ability to create a vision‑to‑plan
• Proven ability to set targets, manage KPIs and deliver results, supported by a positive track record in outcomes‑focused business planning, forecasting and managing risk
• Commercial/financial acumen
• Category literate, ability to shape a category approach with key customers
• Experience across multiple consumer and customer touchpoints – media, PR, digital, activation & events
• Ability to influence and collaborate with a wide range of senior stakeholders
• Excellent communication, organisational and administrative skills

Relevant Experience

• Proven Marketing Director / senior marketing leader within premium FMCG
• Track record of driving growth in competitive categories
• Full ownership of brand P&L and marketing investment (>£5m)
• Strong innovation andSMS NPD leadership experience
• Commercially astute, data‑driven and consumer‑obsessed
• Comfortable operating in an entrepreneurial, fast‑moving environment

Benefits

• £90K-£100K Per annum
• 33 Days Annual Leave
• Private Medical Insurance ( boo Family Cover)
• Health cashback scheme
• Increased Pension Contributions
• Team Days
• Free femin eggs

Apply for this job Share this job Closing Date

30/01/2026

Location

Resparveth

Department

\\(section repairs? )

Marketing

Job Title

Marketing Director

Salary

Competitive

Experience

Proven Marketing Director / senior marketing leader within premium FMCG

City

Truro

Country

United Kingdom