At a Glance
- Tasks: Lead category strategy and turn data into compelling recommendations.
- Company: St Ewe, a values-driven brand committed to diversity and inclusion.
- Benefits: £50,000 salary, bonus scheme, enhanced pension, and 33 days annual leave.
- Other info: Join a dynamic team focused on transforming everyday categories.
- Why this job: Shape the future of a strategic category and make a real impact.
- Qualifications: 5+ years in FMCG category management and strong data analysis skills.
The predicted salary is between 50000 - 50000 € per year.
St Ewe believes in a fairer future for all, and we know that by working together we can do much more. We believe that everyone has the right to live without fear or prejudice regardless of race, age, gender, disability, sexual orientation, social class, religion and belief. Everyone should be able to make a full contribution to society in their own unique way and live in a world which demonstrates respect and values diversity. If you require any reasonable adjustments as part of the recruitment process, please let us know and we will do everything we can to accommodate them.
Your role:
- Lead category strategy across key retail partners, rooted in robust insight and commercial reality.
- Turn data (Kantar, Nielsen, Circana, retailer data) and shopper insight into clear, compelling recommendations.
- Identify trends and opportunities to shape range, space, pricing and promotional strategy.
- Act as the go-to category expert internally and externally.
- Support NPD launches with strong category rationale and retailer-ready storytelling.
- Build trusted relationships with buyers and category teams – influencing, not just informing.
- Collaborate cross-functionally with Sales, Marketing, Innovation and Operations.
What does success look like?
- Shape the category development function within St Ewe.
- Help elevate eggs from a commodity to a strategic, value-driving category.
- Assert St Ewe as a trusted and informed voice within the category.
Skills required:
- You’re commercially sharp, naturally curious, and comfortable moving fast in a growing business.
- Strong working knowledge of Kantar, Nielsen, Circana and retailer data, with the ability to synthesise multiple data sources into clear, actionable recommendations.
- A track record of translating insight into compelling narratives that drive action.
- Confidence presenting to retailers and influencing senior stakeholders.
- A balance of analytical rigour and creative thinking.
- A proactive, hands‑on mindset – you get stuck in and make things happen.
- Enjoy working in challenger or values‑led brands.
- Get excited by transforming everyday categories.
- 5+ years’ experience in FMCG category management or commercial roles.
- Grocery retail experience.
What we can offer:
- £50,000 per annum.
- Bonus Scheme.
- Enhanced Pension (increasing with service).
- 33 Days Annual Leave per annum (increasing with service).
Category Insights Manager employer: St Ewe Free Range Eggs Ltd, incorporated
St Ewe is an exceptional employer that champions a fair and inclusive workplace, fostering a culture where diversity is celebrated and every employee can thrive. As a Category Insights Manager, you will have the opportunity to shape category strategies in a dynamic environment, supported by robust insights and a collaborative team. With competitive benefits including a generous salary, bonus scheme, and enhanced pension, St Ewe is committed to your professional growth and well-being, making it a truly rewarding place to work.
Contact Detail:
St Ewe Free Range Eggs Ltd, incorporated Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Category Insights Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at St Ewe or similar companies. A friendly chat can open doors and give you insights that might just help you land that Category Insights Manager role.
✨Tip Number 2
Show off your data skills! Prepare to discuss how you've turned data into actionable insights in past roles. Bring examples of how you've influenced decisions with your findings – this is key for impressing the hiring team.
✨Tip Number 3
Be ready to tell your story! When you get the chance to present, make it engaging. Use storytelling techniques to showcase your experience and how it aligns with St Ewe's mission of transforming everyday categories.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in being part of the St Ewe family and contributing to their vision.
We think you need these skills to ace Category Insights Manager
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role and the company shine through. We want to see how your values align with ours at St Ewe, so don’t hold back on sharing why you’re excited about this opportunity!
Tailor Your CV:Make sure your CV is tailored specifically for the Category Insights Manager role. Highlight your experience with Kantar, Nielsen, and other relevant data sources, and showcase how you've turned insights into actionable strategies in previous roles.
Craft a Compelling Cover Letter:Your cover letter is your chance to tell your story! Use it to explain how your background and skills make you the perfect fit for this position. Be sure to mention any experience you have in FMCG category management and how you’ve influenced stakeholders in the past.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to be part of our team at St Ewe!
How to prepare for a job interview at St Ewe Free Range Eggs Ltd, incorporated
✨Know Your Data Inside Out
As a Category Insights Manager, you'll be expected to work with data from Kantar, Nielsen, and Circana. Make sure you brush up on these sources before your interview. Be ready to discuss how you've used data in the past to drive decisions and shape strategies.
✨Craft Compelling Narratives
You’ll need to translate insights into stories that resonate. Prepare examples of how you've turned data into actionable recommendations. Think about specific instances where your insights led to successful outcomes, and be ready to share those during the interview.
✨Build Relationships
St Ewe values collaboration, so think about how you've built relationships in previous roles. Be prepared to discuss how you've influenced stakeholders and worked cross-functionally. Highlight any experiences where you’ve successfully collaborated with sales, marketing, or operations teams.
✨Show Your Passion for the Brand
St Ewe is a values-led brand, so it’s important to convey your enthusiasm for their mission. Research the company’s values and be ready to discuss why they resonate with you. Share your excitement about transforming everyday categories and how you can contribute to their vision.
