At a Glance
- Tasks: Lead category strategy and turn data into actionable insights for retail partners.
- Company: Join a family-driven business committed to innovation and welfare in British farming.
- Benefits: Competitive salary, bonus scheme, enhanced pension, 33 days leave, and private medical insurance.
- Other info: Enjoy a vibrant team culture with opportunities for personal growth and free eggs!
- Why this job: Make a real impact by elevating eggs from commodity to strategic category.
- Qualifications: 5+ years in FMCG category management with strong data analysis skills.
The predicted salary is between 50000 - 50000 £ per year.
We have come a long way since the beginning of our free-range journey in 2007, and with over 40 years of farming experience under our belts, we have always remained true to our deep-rooted family values and mission: to be leaders of innovation, warriors of welfare, championing British farming, and turning our business into a force for good. Our story is written by our exceptional team of talented, passionate people (and hens) striving every day to make our mission a reality. We have a ‘get stuck in’ attitude with an aim to enable our team to have a voice, as we believe in equality and an environment where you will spread your wings and flourish. As we grow, our values help to keep our feet on the ground and true to the purpose on which our business was founded. St Ewe believe in a fairer future for all, and we know that by working together we can do much, much more. We believe that everyone has the right to live without fear or prejudice regardless of race, age, gender, disability, sexual orientation, social class, religion and belief. Everyone should be able to make a full contribution to society in their own unique way and live in a world which demonstrates respect and values diversity. If you require any reasonable adjustments as part of the recruitment process, please let us know and we will do everything we can to accommodate them.
Your role
- Lead category strategy across key retail partners, rooted in robust insight and commercial reality.
- Turn data (Kantar, Nielsen, Circana, retailer data) and shopper insight into clear, compelling recommendations.
- Identify trends and opportunities to shape range, space, pricing and promotional strategy.
- Act as the go-to category expert internally and externally.
- Support NPD launches with strong category rationale and retailer-ready storytelling.
- Build trusted relationships with buyers and category teams — influencing, not just informing.
- Collaborate cross-functionally with Sales, Marketing, Innovation and Operations.
What does success look like?
- Shape the category development function within St Ewe.
- Help elevate eggs from a commodity to a strategic, value-driving category.
- Assert St Ewe as a trusted and informed voice within the category.
Skills required
- You’re commercially sharp, naturally curious, and comfortable moving fast in a growing business.
- Strong working knowledge of Kantar, Nielsen, Circana and retailer data, with the ability to synthesise multiple data sources into clear, actionable recommendations.
- A track record of translating insight into compelling narratives that drive action.
- Confidence presenting to retailers and influencing senior stakeholders.
- A balance of analytical rigour and creative thinking.
- A proactive, hands-on mindset — you get stuck in and make things happen.
Bonus points if you:
- Enjoy working in challenger or values-led brands.
- Get excited by transforming “everyday” categories.
Relevant experience
- 5+ years’ experience in FMCG category management or commercial roles.
- Grocery retail experience.
What we can offer
- Up to £50,000 per annum.
- Bonus Scheme.
- Enhanced Pension (increasing with service).
- 33 Days Annual Leave per annum (increasing with service).
- Private Medical Insurance.
- Life Assurance.
- SimplyHealth Cash Back Scheme.
- Free Eggs!
- Team days.
Category Insights Manager in Truro employer: ST EWE FREE RANGE EGGS LIMITED
At St Ewe, we pride ourselves on being an exceptional employer that champions innovation and welfare within the farming industry. Our vibrant work culture fosters collaboration and inclusivity, allowing employees to thrive while contributing to our mission of creating a fairer future for all. With competitive benefits such as a generous bonus scheme, enhanced pension, and opportunities for personal growth, we empower our team to make a meaningful impact in a supportive environment.
Contact Details:
ST EWE FREE RANGE EGGS LIMITED Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Category Insights Manager in Truro
✨Connect with Local Farmers and Co-ops
Don't underestimate the power of local connections in agriculture. Get involved in local farmers' markets or agricultural co-ops. These are great places to meet potential employers and get the inside scoop on job openings before they're even advertised.
✨Get Involved in Agricultural Events
Keep an eye out for agricultural fairs, conferences, and workshops in your area. These events are golden opportunities to network with industry professionals and showcase your passion. You might even stumble across job boards or companies actively looking to hire!
✨Volunteer for Relevant Experience
Consider volunteering with organisations focused on agriculture, sustainability, or community gardening. This not only boosts your CV but also expands your network. You never know who might be watching your hard work and dedication!
✨Keep an Eye on Job Listings at Industry-Specific Websites
Be sure to check out agriculture-focused job boards and websites regularly. Companies like ST EWE FREE RANGE EGGS LIMITED often post opportunities on their own sites before anywhere else, so don’t miss out! Apply directly through us to increase your chances!
We think you need these skills to ace Category Insights Manager in Truro
Some tips for your application 🫡
Showcase Your Relevant Experience:When applying for a role in agriculture, it's crucial to highlight any hands-on experience you have in farming, crop management, or sustainable practices. We want to see how your background aligns with the role you're after, so be specific about the responsibilities you've had and any tools or techniques you've used.
Certifications Matter:In agriculture, relevant certifications can really give your application a boost. If you have any qualifications related to agricultural practices, pest management, or environmental regulations, make sure to mention them! They're great indicators of your commitment and expertise in the field.
Tailor Your CV to the Agriculture Sector:Your CV should reflect your passion for agriculture. Structure it to emphasise your field experience and any relevant projects you've been involved in. Don't forget to highlight your soft skills, like teamwork and communication, which are essential in this sector.
Passion is Key in Your Cover Letter:Since this is a full-time position, we want to feel your enthusiasm for agriculture in your cover letter. Share why you're drawn to this industry and mention any long-term goals you have that align with what ST EWE FREE RANGE EGGS LIMITED does. This can really set you apart from other candidates.
How to prepare for a job interview at ST EWE FREE RANGE EGGS LIMITED
✨Get Familiar with Agricultural Technologies
Make sure you're up to speed with the latest agricultural technologies and tools that are commonly used in the field. Whether it’s precision farming tools or crop management software, being able to discuss these effectively during your interview with ST EWE FREE RANGE EGGS LIMITED will show that you're technically savvy and ready to contribute from day one.
✨Showcase Your Practical Experience
Since agriculture is a hands-on industry, be prepared to share any practical experiences you've had. This could be through internships, volunteer work, or even personal projects. Discussing specific challenges you faced and how you overcame them can really impress the interviewers, especially in a full-time role at ST EWE FREE RANGE EGGS LIMITED.
✨Understand the Sustainable Practices
Sustainability is a hot topic in agriculture right now, so it's important to understand current practices and regulations in the industry. Familiarise yourself with concepts like crop rotation, organic farming, and environmental impact. Having informed opinions on these topics can set you apart from other candidates during your interview.
✨Practice Common Industry Scenarios
Expect to tackle a few scenario-based questions that mimic real-life challenges in agriculture. For instance, you might be asked how you would handle a pest infestation or manage resources during a drought. Practising these scenarios will help you respond confidently and showcase your problem-solving skills during the interview with ST EWE FREE RANGE EGGS LIMITED.
