At a Glance
- Tasks: Enhance our digital presence and engage supporters through innovative marketing strategies.
- Company: Join St Catherine’s Hospice, a compassionate care provider with a bold new brand.
- Benefits: Competitive salary, 36 days leave, hybrid work, and professional growth opportunities.
- Other info: Be part of a supportive team dedicated to making a difference in the community.
- Why this job: Make a real impact while shaping our digital strategy for a meaningful cause.
- Qualifications: Experience in digital marketing, SEO, and data analysis is essential.
The predicted salary is between 16600 - 20800 £ per year.
At St Catherine’s Hospice, we’ve recently launched a refreshed brand to support our business goals —and we’re looking for a Digital Marketing Officer who’s excited to help bring it to life across our digital channels and grow income and engagement. This is a new and important role for someone who wants to make a difference—improving how we connect with supporters online, increasing our visibility, and driving income through smarter digital activity. From SEO and paid campaigns to website optimisation, your work will help us grow our reach, deepen engagement, and ensure our digital presence truly reflects the care and compassion we provide every day, whilst supporting the income generation we need to support the local community.
About The Role
- Improve Online User Experience: Update and improve the website using the content management system. Liaise with internal teams and agencies to ensure the website features up-to-date information, is high-performing, user-friendly and accessible.
- Lead and Optimise Digital Campaigns: Plan, deliver and evaluate paid digital advertising across platforms, including Google Ads and social media, to support income generation and awareness.
- Support Data-Driven Communications: Work closely with the CRM Manager to deliver targeted email campaigns and automated digital journeys aligned with supporter engagement goals.
- Improve Online Visibility: Manage SEO strategy and work with internal teams and agencies to ensure the website is high-performing, user-friendly and accessible.
- Drive Insight and Compliance: Monitor and report on digital performance using analytics tools, ensure GDPR compliance, and apply insights to continuously improve activity.
What We’re Looking For
- Digital Marketing Experience: Proven track record in managing website content through CMS platforms (e.g. WordPress) delivering SEO and paid digital advertising. Experience with tools like Google Ads, Google Tag Manager, and GA4 is essential.
- Analytical and Data-Led Thinking: Confident interpreting campaign performance data and using insights to refine and improve activity.
- Organised and Collaborative: Able to manage multiple priorities, meet deadlines, and work effectively with internal teams and external partners.
- Technically Capable: Understanding of digital platforms, campaign metrics, and GDPR compliance. Comfortable using analytics and digital marketing tools.
- Creative and Content-Aware: Familiar with digital storytelling, social content, and user-focused copy. Experience with influencer activity or organic social is a bonus.
- Values-Driven: Emotionally intelligent, respectful, and committed to the hospice’s values, with the resilience to work in a sensitive care environment.
Why Join Us?
There’s never been a more exciting time to join St Catherine’s Hospice. Since 1985, we’ve provided expert, compassionate care to those who need it most — and now we’re looking ahead to the future with a bold new brand and renewed ambition. In this role, you’ll have the autonomy to shape our digital strategy and make it your own, using your marketing skills for good to drive meaningful impact. Your creativity and expertise will help us connect with supporters in new ways, grow engagement, and ensure our digital presence reflects the care and compassion at the heart of everything we do. By joining us, you’ll play a meaningful role in shaping that future. You’ll join a supportive, purpose-driven team with opportunities to grow professionally while making a tangible impact on our community.
What We Offer
- Competitive salary
- 36 days annual leave (inclusive of bank holidays) and an additional day off on your birthday or nearest working day – pro-rata
- Access to an employee assistance programme with a wealth of wellbeing resources
- Competitive pension scheme
- Life insurance
- Hybrid working opportunities
- On-site free parking
- A chance to use your skills for a cause that makes a difference every day
- Opportunity to work on meaningful, high-impact projects
- A supportive environment that values innovation and creativity
Ready to make a real difference? Submit a CV and covering letter to peopleteam@stcatherines.co.uk by 23rd January 2026 at 5pm. Apply now. Interviews will take place on site on 4th February 2026.
Digital Marketing and Communications Officer employer: St Catherine's Hospice, Lancashire
At St Catherine’s Hospice, we pride ourselves on being a compassionate and innovative employer dedicated to making a real difference in our community. As a Digital Marketing and Communications Officer, you will enjoy a supportive work culture that values creativity and collaboration, alongside competitive benefits such as 36 days of annual leave, hybrid working opportunities, and a chance to contribute to meaningful projects that enhance the lives of those we serve. Join us in shaping our digital strategy and be part of a team that is committed to providing expert care while fostering your professional growth.
Contact Details:
St Catherine's Hospice, Lancashire Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing and Communications Officer
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for St Catherine's Hospice, Lancashire and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like St Catherine's Hospice, Lancashire are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with St Catherine's Hospice, Lancashire on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at St Catherine's Hospice, Lancashire. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing and Communications Officer
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit St Catherine's Hospice, Lancashire. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of St Catherine's Hospice, Lancashire:Show us that you’ve done your homework! In your application, briefly mention what you admire about St Catherine's Hospice, Lancashire’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at St Catherine's Hospice, Lancashire
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at St Catherine's Hospice, Lancashire will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At St Catherine's Hospice, Lancashire, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
