At a Glance
- Tasks: Support B2B and wholesale marketing, executing trade marketing plans across various channels.
- Company: Join a dynamic company in the beer and drinks industry with a focus on innovation.
- Benefits: Enjoy 25 days annual leave, hybrid working, and opportunities for personal growth.
- Why this job: Be part of exciting campaigns and engage with customers in a fast-paced environment.
- Qualifications: Experience in digital marketing, strong communication skills, and a passion for the drinks industry.
- Other info: Hybrid role with opportunities for travel and evening/weekend events.
The predicted salary is between 35000 - 45000 £ per year.
We’re recruiting a Trade Marketing Executive to support our B2B and wholesale marketing activity. Reporting to the Senior Trade Marketing Manager, you’ll be embedded within our commercial teams, helping to deliver trade marketing plans across wholesale, national and e‑commerce channels.
The role covers planning and executing the trade marketing mix, with a focus on B2B digital, e‑marketing, social media, GA4 reporting, point of sale and bespoke customer support. You’ll support headline trade brand campaigns, manage internal brand showcase events, and work closely with sales teams to drive strong customer engagement.
You’ll also lead the logistics and project management of our annual cask club and limited edition cask programmes, championing innovation, tracking market trends, and acting as a passionate advocate for our on‑trade brands and cask ale offering.
Please note: this role will be Hybrid working, 3 days in the office, with travel and occasions evening and weekend working required.
About You
- Well versed with key digital channels.
- Competent well-rounded marketeer.
- Great interpersonal skills; happy building positive relationships at all levels internally and externally.
- Organised mindset with great attention to detail.
- Excellent verbal, written and communication skills.
- Calm under pressure and enjoy working in fast paced environments.
- Team player with well-developed people skills.
- A passion for the beer and drinks industry. Previous experience within the food and beverage industry preferred.
- Able to make decisions and deputise for the Senior Trade Marketing Manager.
What we offer in return
25 days’ annual leave (plus 8).
Trade Marketing Manager in St Austell employer: St Austell Brewery
Contact Detail:
St Austell Brewery Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager in St Austell
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your passion for the beer and drinks industry! When you get the chance to chat with hiring managers or during interviews, share your enthusiasm and knowledge about trends and innovations in the market.
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your skills in digital marketing, project management, and customer engagement can shine through. Practice makes perfect, so grab a mate and do some mock interviews.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team!
We think you need these skills to ace Trade Marketing Manager in St Austell
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Trade Marketing Manager role. Highlight your experience in B2B marketing, digital channels, and any relevant projects you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the beer and drinks industry, and explain why you're the perfect fit for our team. Be sure to mention specific experiences that relate to the job description.
Show Off Your Interpersonal Skills: Since this role involves building relationships, make sure to highlight your interpersonal skills in your application. Share examples of how you've successfully collaborated with teams or engaged with customers in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at St Austell Brewery
✨Know Your Trade Marketing Inside Out
Make sure you brush up on the latest trends in trade marketing, especially within the B2B and wholesale sectors. Familiarise yourself with digital channels, e-marketing strategies, and how to leverage social media effectively. This knowledge will help you demonstrate your expertise and passion for the role.
✨Showcase Your Interpersonal Skills
Since this role involves building relationships at all levels, be prepared to share examples of how you've successfully collaborated with teams or clients in the past. Highlight your ability to communicate clearly and effectively, as well as your knack for fostering positive working relationships.
✨Demonstrate Organisational Skills
Given the fast-paced nature of the role, it’s crucial to show that you can manage multiple projects simultaneously. Bring examples of how you've organised events or campaigns in the past, and discuss your methods for keeping everything on track, especially when under pressure.
✨Express Your Passion for the Industry
Let your enthusiasm for the beer and drinks industry shine through during the interview. Share any relevant experiences or insights you have about market trends, and don’t hesitate to discuss your favourite brands or innovations. This will help you connect with the interviewers and show that you're genuinely invested in the role.