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- Tasks: Drive sales growth, build customer relationships, and manage accounts in a dynamic environment.
- Company: St Austell Brewery, a leading name in the beverage industry with a focus on partnerships.
- Benefits: 25 days annual leave, company bonus, discounts, and excellent training opportunities.
- Why this job: Join a passionate team and make a real impact in the sales landscape.
- Qualifications: 2+ years in sales, strong relationship-building skills, and a commercial mindset.
- Other info: Equal Opportunities employer encouraging diverse applications and flexible working.
The predicted salary is between 30000 - 40000 £ per year.
The information below covers the role requirements, expected candidate experience, and accompanying qualifications.
At St Austell Brewery, we don't just sell beer – we build lasting partnerships. Our Sales team plays a vital role in growing our brands, expanding our reach, and delivering profitable growth across our wholesale and on-trade customers.
We're looking for a Sales Development Manager to drive performance across a defined territory, winning new business, growing existing accounts, and delivering against ambitious commercial targets.
About the roleYou'll be responsible for delivering profitable sales growth across your area, developing both new and existing customer relationships while maximising distribution of our full product range.
- Drive new business growth and build a high-quality, profitable customer base
- Grow own beer volumes (including Korev and Arctic Sky) through distribution, promotions, and POS
- Deliver structured account management through journey planning and regular business reviews
- Build strong customer relationships, identifying opportunities and market insights
- Maintain accurate CRM data and reporting (visit reports, pipeline, updates)
- Manage commercial agreements, ensuring ROI and profitability across deals and investments
- Deliver against sales, volume, margin, and distribution targets
A driven, target-focused sales professional with a commercial mindset.
- Strong relationship builder who can influence and negotiate effectively
- Proactive and organised, with the ability to manage your own territory
- Confident communicator, comfortable presenting and engaging customers
- A team player who contributes to wider sales performance and culture
- Proven experience in a sales or account management role (ideally 2+ years)
- Strong track record of delivering against targets and KPIs
- Experience building and managing customer relationships in a commercial environment
- Good understanding of profitability, margins, and commercial agreements
- Competent in Excel, Word, and CRM systems
- Excellent time management and ability to work both independently and collaboratively
- 25 days' annual leave (plus 8 bank holidays)
- Company bonus scheme
- 30% discount on food & drink within our managed pubs & Visitors Centre shop
- 50% discount on accommodation within the managed estate
- Fantastic training & career development opportunities
- Company Pension Scheme
- Westfield Health cash plan – Claim money back for Dental, Eye Care, Physio etc.
- Westfield Rewards – Shopping rewards
St Austell Brewery is an Equal Opportunities employer, and we positively encourage applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We also welcome requests for flexible working.
Early applications are encouraged, as we'll review applications throughout the recruitment process and reserve the right to close the advert at any time.
Please note that we politely request no contact from recruitment agencies or media sales. Speculative CVs from recruitment agencies won't be accepted, nor the fees associated with them.
Unauthorised use, reproduction, or scraping of this advertisement, including any company information or branding, by third-party or non-partner websites is strictly prohibited.
We are not able to offer UK sponsorship for this role.
Sales Manager in Saint Columb Major employer: St Austell Brewery
Contact Detail:
St Austell Brewery Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager in Saint Columb Major
✨Tip Number 1
Get to know the company inside out! Research St Austell Brewery, their products, and their values. This way, when you get that interview, you can show them you're not just another candidate – you’re genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your experience aligns with their needs, especially around sales growth and relationship building. Practise your answers so you can deliver them confidently.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can keep you fresh in their minds and shows your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’d be a perfect fit!
We think you need these skills to ace Sales Manager in Saint Columb Major
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Sales Manager role. Highlight your experience in sales and account management, focusing on how you've hit targets and built relationships. We want to see how you can drive performance just like we do!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about sales and how you can contribute to our team. Share specific examples of your achievements and how they relate to the job description.
Showcase Your Skills: Don’t forget to mention your skills in CRM systems and Excel. We love a candidate who can manage data effectively and keep things organised. Make sure these skills are front and centre in your application!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at St Austell Brewery
✨Know Your Numbers
Before heading into the interview, make sure you’re familiar with key sales metrics and targets relevant to the role. Brush up on your understanding of profitability, margins, and how to manage commercial agreements. This will show that you’re not just a people person but also someone who understands the business side of sales.
✨Build a Connection
Since relationship building is crucial for this role, think about how you can connect with the interviewer. Prepare examples of how you've successfully built and maintained customer relationships in the past. Be ready to discuss specific strategies you used to influence and negotiate effectively.
✨Showcase Your Territory Management Skills
The role requires managing your own territory, so come prepared with a plan. Discuss how you would approach journey planning and regular business reviews. Highlight any experience you have in structuring account management to demonstrate your proactive and organised nature.
✨Engage and Communicate Confidently
As a confident communicator, practice presenting your ideas clearly and engagingly. Think about how you can convey your passion for the brand and the products. Use examples from your previous roles to illustrate your communication style and how it has helped you achieve sales targets.