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- Tasks: Own the digital marketing strategy and create engaging content for social media.
- Company: Join a vibrant brewery with a passion for creativity and collaboration.
- Benefits: Enjoy discounts, career progression, and learning opportunities.
- Why this job: Make an impact by driving brand visibility in a fun, dynamic environment.
- Qualifications: Experience in digital marketing, strong communication skills, and a creative mindset.
- Other info: Flexible working options and a supportive team culture await you.
The predicted salary is between 21600 - 36000 £ per year.
We are looking for an experienced Digital Marketing Executive to join our Marketing team. In this role, you will take ownership of the brewery’s digital presence, driving brand visibility and consumer action through engaging, creative content. With responsibility for digital strategy, social media, online shop marketing and external communications, this role plays a key part in bringing the brewery and its brand portfolio to life across digital channels. Working collaboratively across teams, you’ll deliver year-round campaigns that align with business ambitions and maximise commercial opportunities.
Key Responsibilities
- Own and deliver the digital marketing strategy for the brewery and its beer and brand portfolio.
- Create, manage and deliver engaging content across all social media channels throughout the year.
- Lead the proactive digital marketing of the online shop to drive awareness, traffic and conversion.
- Plan and deliver a marketing calendar that maximises key retail and trading opportunities.
- Manage and coordinate social content creation and scheduling in line with brand and business goals.
- Plan and contribute to external mailers and e-newsletter content.
- Collaborate closely with internal stakeholders, including the pubs’ digital team, to ensure consistent, balanced brand messaging.
- Ensure all digital content aligns with the wider digital, communications and brand strategy.
About you:
- Experience in a similar role, within the hospitality or brewing sector is preferred.
- Excellent written and verbal communication skills.
- Good attention to detail and creative flair.
- Good analytical skills and the ability to review social media analytics, metrics, and reporting to drive decisions.
- Flexible approach - adaptable and ability to work independently in a fast-changing environment.
- Commercial acumen and awareness of wider business issues and opportunities, when making marketing decisions.
What we offer in return:
- Learning and development opportunities.
- Career progression.
- 30% off food and drink in our pubs and 50% off overnight stays in our pubs.
- Westfield Rewards, including discounts and rewards from hundreds of leading retailers, restaurants, and destinations.
- Cycle to work scheme on select roles.
- Family-friendly policies.
- Paid time off to volunteer for charity.
If you would like a job description, please email recruitment@staustellbrewery.co.uk. St Austell Brewery is an Equal Opportunities employer, and we positively encourage applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We also welcome requests for flexible working. Early applications are encouraged as we’ll review applications throughout the recruitment process and reserve the right to close the advert at any time. We politely request no contact from recruitment agencies or media sales. Speculative CVs from recruitment agencies won’t be accepted, nor the fees associated with them.
Marketing employer: St Austell Brewery
Contact Detail:
St Austell Brewery Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those already working in digital marketing or at the brewery. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns, social media posts, and any analytics reports you've worked on. This will give potential employers a taste of what you can bring to the table and set you apart from the crowd.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to the brewery or similar companies and express your interest in joining their team. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Keep an eye on our website! We regularly update our job listings, and applying through our site gives you a better chance of being noticed. Plus, it shows you’re genuinely interested in being part of our team. So, keep checking back and apply early!
We think you need these skills to ace Marketing
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your flair for digital content. Remember, we want to see how you can bring our brand to life!
Tailor Your Application: Make sure to tailor your CV and cover letter to the role. Highlight your experience in digital marketing, especially within the hospitality or brewing sector. We love seeing how your skills align with what we're looking for!
Be Clear and Concise: Keep your application clear and to the point. We appreciate good attention to detail, so make sure there are no typos or errors. A well-structured application shows us you mean business!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can't wait to see what you've got!
How to prepare for a job interview at St Austell Brewery
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially within the hospitality and brewing sectors. Be ready to discuss specific strategies you've used in the past and how they could apply to the brewery's brand portfolio.
✨Show Off Your Creative Side
Prepare examples of engaging content you've created for social media or online campaigns. Think about how you can bring the brewery's brand to life through your creativity and be ready to share your ideas during the interview.
✨Be Data-Driven
Familiarise yourself with social media analytics and metrics. Be prepared to discuss how you've used data to drive marketing decisions in previous roles, as this will show your analytical skills and commercial acumen.
✨Collaborate Like a Pro
Since this role involves working closely with various teams, think of examples where you've successfully collaborated in the past. Highlight your ability to adapt and work independently while still being a team player.