Marketing Communications Manager in Leeds

Leeds Full-Time On-site

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Job Overview

Are you a strategic, creative communicator who can turn ambition into campaigns that make a difference?

Marketing Communications Manager

£38,468 per annum

37.5 hours per week

You will develop organisation-wide marketing and communications plans and lead campaigns across digital, social, email, media, print and offline channels. Creating compelling content for priority audiences, you will support growth, income generation, recruitment, and our employee value proposition.

Main duties of the job

To develop and deliver the organisation’s marketing and brand strategy, leading campaigns that strengthen reputation, increase engagement and support growth. The role uses insight, data and stakeholder relationships to drive impactful marketing activity and evaluate performance to ensure measurable results.

Working for our organisation

New pay framework launched in 2025. Rewarding the dedication and work of staff across the charity. Potential increases after 6 months, 2.5 & 5 years.
Rising annual leave each year to a maximum of 33 days (including statutory holidays)
24 Hour Employee Assistance Programme
Continuous opportunities for ongoing training and career development
Cycle To Work scheme
Refer A Friend recruitment initiative
Flexible working opportunities (where applicable) upon successful completion of probation period
Group Personal Pension Scheme
Discounted income protection scheme
Free car parking at most services
Free life assurance cover

Detailed Job Description And Main Responsibilities

Strategic Marketing and Communications

Develop and deliver organisation-wide marketing and communications strategies and annual plans aligned with organisational objectives, including growth, income generation and stakeholder awareness. Translate strategy into clear activity, monitor performance against agreed measures and use learning to improve delivery.

Campaign Management

Lead integrated campaigns across digital, social media, email, content, media, print and offline channels. Create compelling messages, stories and calls to action that engage priority audiences, support fundraising and acquisition activity, and contribute to organisational growth and income generation. Campaigns inclusive of recruitment, wellbeing and employee value proposition campaigns.

Digital Marketing

Manage website content, governance and content management processes, ensuring digital activity follows best practice. Improve audience journeys, engagement and conversion. And effectively use SEO, tracking and performance insight.

Brand and Content

Act as brand guardian, maintaining brand assets, toolkits and content libraries and supporting colleagues to apply the brand and tone of voice consistently. Create and oversee accessible, audience-focused digital and print content, including campaigns, articles, statements, media releases, email communications and website content.

Stakeholder Engagement and Relationships

Build effective working relationships across the organisation and with external stakeholders, providing clear marketing and communications advice, guidance and training to support shared priorities and consistent delivery.

Project and Resource Management

Plan and coordinate multiple marketing projects and priorities, working with internal and external contributors to deliver agreed activity on time, within budget and to the required standard.

Governance, Compliance and Inclusion

Ensure marketing and communications activity complies with GDPR, accessibility, copyright and relevant marketing regulations, while promoting inclusive, ethical and values-led communication.

Leadership and Team Development

Provide clear marketing and communications leadership, line managing and developing team members and coaching colleagues across the organisation. Encourage innovation, shared learning and continuous improvement to strengthen organisational capability.

Media and Public Relations

Act as a point of contact for media activity and enquiries, preparing accurate spokesperson briefings and media materials and contributing to timely, coordinated organisational responses.

People Team, Recruitment & EVP

Working in partnership with the People Team to develop market leading social media content to promote St Anne’s as a great place to work. This includes socials content, branding and promotion support and advice. Work with the Head of in the People Team to support key EVP activities including the PROUD Awards and celebration events.

Person specification

Qualifications

A relevant professional qualification or equivalent demonstrable experience in marketing, communications, public relations, digital marketing or a related discipline.

Experience

Essential criteria

Significant experience of developing and delivering marketing and communications strategies, plans and integrated campaigns aligned with organisational objectives.

Desirable criteria

Experience of working in adult social care, housing, health or another regulated service environment.

St. Anne’s is working to actively promote equality, diversity and inclusion.

We want people from underrepresented groups such as disabled, black and ethnic minority, Lesbian, Gay, Bi, Trans, and non-binary (LGBTQ+) communities to apply for all our roles.

St. Anne's is a Disability Confident employer. We are actively working to recruit and retain people with disabilities and long-term health conditions into our work force. If you are an applicant who has a disability, you will be offered an interview if you meet the essential criteria for the job. Please contact recruitment on 0113 243 5151 opt 5 if you require any reasonable adjustments.

Applicant requirements

The postholder will have access to vulnerable people in the course of their normal duties and as such this post is subject to the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 (Amendment) (England and Wales) Order 2020 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service to check for any previous criminal convictions.

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