At a Glance
- Tasks: Lead regional marketing efforts and execute integrated campaigns to drive demand.
- Company: Join SS&C Blue Prism, a leader in intelligent automation and digital transformation.
- Benefits: Enjoy remote work flexibility, professional development reimbursement, and a competitive holiday scheme.
- Why this job: Be part of a diverse team that values innovation and collaboration while making a real impact.
- Qualifications: Fluent in English and German, with B2B marketing experience and strong analytical skills.
- Other info: Willingness to travel across EMEA is required; we celebrate diversity in our workforce.
The predicted salary is between 28800 - 42000 Β£ per year.
Locations: UK | Hybrid
Get To Know Us: SS&C Blue Prism enables business leaders of the future to navigate around the roadblocks of ongoing digital transformation in order to truly reshape and evolve how work gets done β for the better. We believe in supporting organizations as they harness the power of intelligent automation.
Why You Will Love It Here!
- Flexibility: Remote Work Model
- Your Future: Professional Development Reimbursement including access to SS&C University
- Work/Life Balance: Competitive holiday scheme
- Your Wellbeing: Competitive benefits designed to support the wellbeing of our staff
- Diversity & Inclusion: Committed to Welcoming, Celebrating and Thriving on Diversity
- Training: Hands-On, Team-Customised throughout your career
What You Will Get To Do:
As Field Marketing Manager youβll be responsible for executing an integrated marketing plan for the region that aligns with and augments global marketing focus, initiatives, and demand. Primary responsibilities of this role include regional marketing management and priority alignment with sales, central demand, and campaign teams β executing on, and measuring demand generation programs that help the organization meet or exceed revenue goals. This position will also work in partnership with teams across the company including sales, campaigns, product, brand, customer, and partner.
Your Responsibilities:
- Management and execution of a portfolio of integrated marketing activities to achieve the greatest possible ROI through existing global campaigns.
- Collaboration with cross functional, global teams, including tight alignment with sales.
- Communication of marketing campaigns, timings and performance tracking to the marketing, management, sales, and partner teams.
- Tracking program ROI, with an acute ability to drill down on the performance of regional marketing activity as it relates to pipeline generated by marketing.
- Awareness of budget tracking and how it plays into the overall marketing plan.
What You Will Bring:
- Campaign management β rolling out campaigns and programs, regionally, with sales, to enable optimal lead follow-up and ROI.
- A good grasp of account-based marketing and how to work an ABM program through cross functional integration.
- Lead management - tracking and reporting on marketing leads generated in region, holding sales accountable for follow-up and pipeline reporting.
- The ability to track program performance within an agreed set of parameters to specific KPIs.
- The ability to develop regional buyer and customer insights to be shared internally with relevant teams.
- Customer marketing - including references, advocacy, and customer campaigns.
- Working with the customer teams to gain insight into customer behaviours and matching activities to drive engagement.
- Event management, including the evaluation of potential events, execution, follow up, tracking and reporting.
Collaboration:
The Field Marketing Manager will collaborate with:
- Central demand and campaigns teams to ensure regional requirements are accounted for and successfully executed.
- PR, social media, and product marketing to provide relevant regional context for marketing needs.
- BDR and sales teams to build strong relationships for establishing credibility within the regions.
- Partner team to execute on joint marketing efforts with key partners.
- ABM team to ensure that a holistic strategy is effectively deployed while accounting for regional nuances.
Our Ideal Candidate:
- Fluency in English & German is essential. Additionally, fluency in French is preferred.
- Experience in B2B Marketing (ideally enterprise software).
- Proven track record with demand generation initiatives.
- Metrics focused and detail oriented with the ability to excel in a fast-paced environment.
- Highly motivated, self-starter who has the ability to get the job done.
- Strong interpersonal skills with a proven, demonstrated ability to work cross-functionally, and build and maintain successful relationships internally and externally.
- Excellent oral and written communication skills, including the ability to present and position marketing plans.
- Highly proficient in MS Office (Word, Excel, and PowerPoint); CRM tools such as Salesforce.com; and project management tools (Asana).
- A willingness to travel across EMEA, as required for the role.
We encourage applications from people of all backgrounds to enable us to bring diverse perspectives to our thinking and conversation. Itβs important to us that we strive to have a workforce that is diverse in the widest sense.
Thank you for your interest in SS&C!
Background Checks: All offers of employment at SS&C are subject to background verification checks, including 5-year employment history, proof of eligibility to work in hiring location, proof of address, credit check and criminal record check (where permitted by local law). The accuracy of all information you submit as part of your application is vital and may be used as part of the background checking process should you be successful.
Field Marketing Manager (German Speaking) employer: SS&C Technologies
Contact Detail:
SS&C Technologies Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Field Marketing Manager (German Speaking)
β¨Tip Number 1
Familiarise yourself with SS&C Blue Prism's products and services. Understanding their intelligent automation solutions will help you articulate how your marketing strategies can align with their goals during interviews.
β¨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable when discussing your fit for the role.
β¨Tip Number 3
Prepare to discuss specific demand generation campaigns you've managed in the past. Be ready to share metrics and outcomes that demonstrate your ability to drive results, as this is a key focus for the Field Marketing Manager role.
β¨Tip Number 4
Brush up on your account-based marketing (ABM) knowledge. Since the role requires collaboration across various teams, being able to discuss ABM strategies and how they can be tailored to regional needs will set you apart.
We think you need these skills to ace Field Marketing Manager (German Speaking)
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and demand generation initiatives. Use keywords from the job description to demonstrate that you meet the specific requirements for the Field Marketing Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your fluency in both English and German, as well as your understanding of account-based marketing. Explain how your skills and experiences align with the responsibilities outlined in the job description.
Showcase Metrics and Achievements: In your application, include specific examples of past marketing campaigns you've managed, focusing on metrics and ROI. This will help illustrate your ability to track program performance and achieve revenue goals.
Highlight Collaboration Skills: Emphasise your experience working cross-functionally with sales, product, and customer teams. Provide examples of how you've built successful relationships and collaborated on marketing strategies to drive engagement.
How to prepare for a job interview at SS&C Technologies
β¨Showcase Your B2B Marketing Experience
Make sure to highlight your previous experience in B2B marketing, especially within the enterprise software sector. Be prepared to discuss specific demand generation initiatives you've led and the results achieved.
β¨Demonstrate Cross-Functional Collaboration Skills
Since the role requires working closely with various teams, share examples of how you've successfully collaborated with sales, product, and customer teams in the past. This will show your ability to build strong relationships across departments.
β¨Prepare for Metrics and ROI Discussions
Be ready to talk about how you track and measure the success of marketing campaigns. Discuss specific KPIs you've used and how you've adjusted strategies based on performance data to achieve better ROI.
β¨Brush Up on Your Language Skills
Fluency in both English and German is essential for this role. Practice discussing your marketing strategies and experiences in both languages to ensure you're comfortable during the interview.