At a Glance
- Tasks: Drive product marketing for marine electronics, creating engaging materials and supporting sales.
- Company: Join SRT Marine Systems, a leader in maritime safety and innovation.
- Benefits: Enjoy a competitive salary, private healthcare, and career development opportunities.
- Other info: Fast-paced environment with opportunities for overseas travel.
- Why this job: Make a real impact on navigation safety while working with cutting-edge technology.
- Qualifications: Experience in product marketing and excellent communication skills required.
SRT Marine Systems plc (SRT) is a global leader in maritime domain awareness technologies, delivering systems and products that enhance maritime safety, security, environmental protection, and operational performance worldwide. ®em-trak is SRT's internationally recognized AIS and marine communications brand, with a global network and a significant installed base across leisure, commercial, and government markets. Our portfolio includes AIS Class A and B transceivers, small vessel trackers and integrated VHF/AIS systems, with continued expansion into a broader connected marine ecosystem.
The ®em-trak products work hand-in-hand with our next generation of maritime domain awareness technologies "MDA", products, and systems that significantly enhance security, safety, environmental protection, and sustainability. We develop and sell our sophisticated systems that enable commercial and leisure vessels to navigate more safely and efficiently. The products we sell are used across a variety of applications, from ports and waterways to open ocean navigation, and are often integrated to play a critical role within complex navigation and monitoring eco-systems.
SRT is an exciting company where high-quality results are rewarded. We are ambitious and constantly seek to innovate in order to deliver better products and services to our customers. We strive to make SRT a rewarding and challenging place to work, where talented, hard-working individuals have the opportunity to make a real impact across the marine industry. As we continue our growth, we are seeking an experienced Product Marketing Manager. This is a truly progressive role where you, as an individual, can and will make a huge impact on the future growth of the ®em-trak brand!
You as our Product Marketing Manager will own and drive all aspects of the product marketing for our marine electronics navigation safety business. The challenge is to create supporting product collateral that brings technical capabilities and functionalities to life and compelling in the eyes of our customers. The role entails working closely with the Product Management & Development and Sales Teams to own, drive and create all product marketing materials from product user manuals, to technical product data sheets and brochures, and working with our marketing agencies to create compelling and technical accurate sales collateral.
You will be expected to have a deep understanding of the core technologies and functionalities of all our products and how these are used in the real world and deliver benefit and value to our customers. You will have a proven talent to be able to clearly translate and explain use cases and benefits in effective communications that end users, both leisure and commercial understand and immediately recognise as being essential for their navigation safety.
Key Responsibilities- Working with our product management and development teams, develop and maintain all core product marketing collateral for all products: product manuals, data sheets, brochures, web site information.
- Working with our design agencies, develop and maintain product use case and marketing materials - video, web content. Ensuring technical accuracy and compelling market use cases.
- Supporting the sales team with the creation of technical customer proposals.
- Engagement with the technical support team with the creation of user friendly, informative support materials and communications that make it easy for customers to maximise their use of our products.
- ESSENTIAL - Experience in product and technical marketing.
- Excellent English language written, verbal and presentation skills.
- Ability to understand technical products, their fit and role within wider systems, their end user value proposition and communicate clearly.
- Strong organisational and project management skills.
- Commercial awareness and customer-focused thinking.
- Highly-motivated, pro-active and inquisitive by nature.
- Innate understanding of technology driven products.
- Clear communicator along with being highly organised with excellent attention to detail.
- Enjoy working in a fast-paced environment.
- Excellent salary and package.
- Private health care.
- Career Development opportunities.
Please note this role may require occasional overseas travel as required by the business. The role is located from our Bristol office. SRT Marine Systems plc are an equal opportunity employer. We are committed to creating an inclusive working environment for all employees and actively encourage applications from all sectors of the community.
Product Marketing Manager - Navigation Safety in Swindon employer: SRT Marine Systems plc
SRT Marine Systems plc is an exceptional employer, offering a dynamic work environment in Bristol where innovation and ambition thrive. Employees benefit from a competitive salary, private healthcare, and ample career development opportunities, all while contributing to meaningful advancements in maritime safety and technology. Join us to make a significant impact in a company that values talent and hard work, fostering a culture of inclusivity and collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager - Navigation Safety in Swindon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SRT Marine Systems plc and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SRT Marine Systems plc are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SRT Marine Systems plc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Product Marketing Manager - Navigation Safety in Swindon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SRT Marine Systems plc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SRT Marine Systems plc:Show us that you’ve done your homework! In your application, briefly mention what you admire about SRT Marine Systems plc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SRT Marine Systems plc
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SRT Marine Systems plc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SRT Marine Systems plc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
