Marketing Executive - Digital Executive

Looking for a hands-on role with a leading company in intelligent transport solutions? SRL are at the forefront of traffic management innovation, providing temporary traffic systems like portable signals, message boards, and CCTV. SRL is looking for a dynamic and self-motivated Marketing Executive to support our fast-paced business with a broad range of marketing activities.

You will take ownership of B2B social media, website content, internal communications, email marketing, and more, ensuring SRL's brand and messaging remain strong and consistent. This is a varied, hands-on marketing role with plenty of opportunities to develop new skills and take on responsibilities. If you are an enthusiastic marketer looking for a challenge, we would love to hear from you!

This role will be office based in Winsford.

• Social Media Management: Own and manage LinkedIn, X (Twitter), and Facebook accounts, creating engaging content, scheduling posts, monitoring trends and tracking performance.
• Website Management & SEO: Maintain and optimise the SRL website, adding content and ensuring it is SEO-friendly.
• Internal Communications: Manage The Light House (SRL's intranet), creating and sharing content, uploading files, and keeping employees informed.
• Email Marketing: Create and send campaigns via Mailchimp (or similar platform) to engage and nurture audiences.
• Copywriting & Content Creation: Write blogs, articles, and marketing materials for digital channels, ensuring engaging and relevant messaging.
• Campaign Management: Own end-to-end execution of marketing campaigns, aligned to commercial priorities, starting with the development of clear and compelling briefs for design, optimising performance by monitoring key metrics and developing strategy.
• Product Marketing: Work cross-functionally to translate innovations and enhancements into clear impactful messaging.
• Event Support: Assist in planning and organising trade shows, customer events, and internal events.
• CRM Support: Experience with a CRM system would be a bonus, helping to align marketing and sales activities.
• Analytics & Reporting: Track marketing performance, with a basic understanding of GA4 and an ability to analyse data for insights.
• Merchandise & Budget Management: Support with sourcing and managing branded merchandise within a set budget.
• PPC Knowledge (Preferred but not essential): Some understanding of paid advertising and willingness to develop this skill.
• Adobe CC Skills (Bonus but not essential): Basic experience with InDesign, Illustrator, or Photoshop would be advantageous to support in busy periods.

A multi-tasker - able to manage multiple projects and deadlines in a fast-paced environment.

Strong copywriting skills - confident writing content for blogs, social media, and internal communications.

A passion for marketing - excited about making an impact and driving engagement.

Proficiency in marketing tools such as WordPress, Hootsuite, GA4.

A degree in marketing, business, communications, or a related field is desirable.

Laptop / Mobile phone ~ Flexible working ~ Performance based incentives ~ Company pension ~ Free Confidential Health, Wellbeing and Legal Support ~ 25 days leave plus bank holidays ~ Training & Personal Development ~ Earn up to £600 for referring candidates from our Refer a Friend scheme (terms and conditions apply).

Diversity, equity and inclusion are at the heart of what we value as an organisation. SRL Traffic Systems is an equal opportunities employer, and all qualified applicants will receive consideration for employment without regard to race, religion, sex, sexual orientation, age, disability or any other status protected by law.

Able to use technology (laptop / tablet / mobile phone). As part of our commitment to maintaining a safe and productive work environment, we conduct comprehensive D&A (Drugs and Alcohol) testing for all new starters.