At a Glance
- Tasks: Join us as a Marketing Executive, managing social media, content creation, and marketing campaigns.
- Company: SRL is a leader in intelligent transport solutions, innovating traffic management for safer roads.
- Benefits: Enjoy flexible working, performance incentives, 25 days leave, and comprehensive health support.
- Why this job: This role offers growth, creativity, and the chance to make a real impact in marketing.
- Qualifications: A degree in marketing or related field is desirable; strong copywriting skills are essential.
- Other info: Diversity and inclusion are core values; we welcome all qualified applicants.
The predicted salary is between 24000 - 28000 £ per year.
Marketing Executive, Winsford, £30k – £35k
Overview
Looking for a hands-on role with a leading company in intelligent transport solutions? SRL are at the forefront of traffic management innovation, providing temporary traffic systems like portable signals, message boards, and CCTV. Our mission is to create safer, more efficient roads through sustainable solutions.
About the Role
SRL is looking for a dynamic and self-motivated Marketing Executive to support our fast-paced business with a broad range of marketing activities.
This is a generalist role, requiring a hands-on, proactive approach. You’ll take ownership of B2B social media, website content, internal communications, email marketing, and more, ensuring SRL’s brand and messaging remain strong and consistent.
This is a great opportunity for someone looking to take the next step in their career, with plenty of scope to grow and develop new skills.
This is a varied, hands-on marketing role with plenty of opportunities to develop new skills and take on responsibilities. You’ll be working in a supportive environment with a mix of autonomy and collaboration. If you’re an enthusiastic marketer looking for a challenge, we’d love to hear from you!
This role will be office based in Winsford.
Key Accountabilities
- Social Media Management – Own and manage LinkedIn, X (Twitter), and Facebook accounts, creating engaging content, scheduling posts, monitoring trends and tracking performance.
- Website Management & SEO – Maintain and optimise the SRL website, adding content and ensuring it is SEO-friendly.
- Internal Communications – Manage The Light House (SRL’s intranet), creating and sharing content, uploading files, and keeping employees informed.
- Email Marketing – Create and send campaigns via Mailchimp (or similar platform) to engage and nurture audiences.
- Copywriting & Content Creation – Write blogs, articles, and marketing materials for digital channels, ensuring engaging and relevant messaging.
- Campaign Management – Owning end-to-end execution of marketing campaigns, aligned to commercial priorities, (starting with the development of clear and compelling briefs for design, optimising performance by monitoring key metrics and developing strategy).
- Product marketing – Work cross functionally to translate innovations and enhancements into clear impactful messaging.
- Event Support – Assist in planning and organising trade shows, customer events, and internal events.
- CRM Support – Experience with a CRM system would be a bonus, helping to align marketing and sales activities.
- Analytics & Reporting – Track marketing performance, with a basic understanding of GA4 and an ability to analyse data for insights.
- Merchandise & Budget Management – Support with sourcing and managing branded merchandise within a set budget.
- PPC Knowledge (Preferred but not essential) – Some understanding of paid advertising and willingness to develop this skill.
- Adobe CC Skills (Bonus but not essential) – Basic experience with InDesign, Illustrator, or Photoshop would be advantageous to support in busy periods.
Key Skills
Essential:
- A proactive self-starter – someone who works independently, asks questions, and takes ownership.
- A multi-tasker – able to manage multiple projects and deadlines in a fast-paced environment.
- Strong copywriting skills – confident writing content for blogs, social media, and internal communications.
- A willingness to learn – you don’t need to know everything, but you need to be curious and eager to develop.
- A team player – able to collaborate across departments and support colleagues as needed.
- A passion for marketing – excited about making an impact and driving engagement.
- Proficiency in marketing tools such as WordPress, Hootsuite, GA4
Qualifications:
- A degree in marketing, business, communications, or a related field, is desirable.
What’s in it for You
- Laptop / Mobile phone
- Flexible working
- Performance based incentives
- Company pension
- Death in Service benefit
- Free Confidential Health, Wellbeing and Legal Support
- 25 days leave plus bank holidays
- Access to People Safe app and Wisdom app (one stop apps for support available for a range of offerings)
- Training & Personal Development
- Flexible working (if applicable to your role)
- Earn up to £600 for referring candidates from our Refer a Friend scheme (terms and conditions apply)
In return for your proven skills and experience, you will reap from a range of company benefits. You will join a supportive team that’s empowered to express ideas and make improvements.
Diversity, equity and inclusion are at the heart of what we value as an organisation. SRL Traffic Systems is an equal opportunities employer, and all qualified applicants will receive consideration for employment without regard to race, religion, sex, sexual orientation, age, disability or any other status protected by law.
We are committed to treating all our job applicants fairly and with respect. If you require any adjustments, we are happy to discuss that with you. Please contact our HR team in confidence.
What you will need and what you need to know
- A valid driving license- no more than 6 points (if applicable to your role)
- Able to use technology (laptop / tablet / mobile phone)
- Happy to travel on a regional / national basis as required (if applicable to your role)
- We care about our colleagues here at SRL. As part of our commitment to maintaining a safe and productive work environment, we conduct comprehensive D&A (Drugs and Alcohol) testing for all new starters. This proactive measure ensures that we uphold our high standards of safety, compliance, and well-being for everyone in the workplace.\”
How to Apply
Please complete our application process for consideration. Our recruitment team will be in touch should you meet the requirements for the role you have applied to.
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Marketing Executive employer: SRL Traffic Systems
Contact Detail:
SRL Traffic Systems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarise yourself with SRL's products and services. Understanding their intelligent transport solutions will not only help you in interviews but also allow you to tailor your discussions around how your marketing skills can enhance their brand.
✨Tip Number 2
Engage with SRL on social media platforms like LinkedIn and Twitter. By commenting on their posts or sharing relevant content, you can demonstrate your enthusiasm for the role and show that you're already invested in their marketing efforts.
✨Tip Number 3
Brush up on your copywriting skills by creating sample content that aligns with SRL’s brand voice. This could be blog posts or social media updates that reflect their mission of safer, more efficient roads, showcasing your ability to contribute from day one.
✨Tip Number 4
Network with current or former employees of SRL if possible. They can provide insights into the company culture and expectations, which can be invaluable during your interview process.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially in social media management, content creation, and campaign execution. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your proactive approach. Mention specific examples of past successes in similar roles and how they align with SRL's mission of creating safer roads.
Showcase Your Skills: In your application, emphasise your strong copywriting skills and familiarity with marketing tools like WordPress and Hootsuite. If you have any experience with analytics or CRM systems, be sure to include that as well.
Follow Up: After submitting your application, consider sending a polite follow-up email to express your continued interest in the position. This can help keep you on the radar of the recruitment team.
How to prepare for a job interview at SRL Traffic Systems
✨Show Your Passion for Marketing
Make sure to express your enthusiasm for marketing during the interview. Talk about what excites you about the field and how you stay updated with the latest trends. This will demonstrate your genuine interest in the role and the company.
✨Prepare Examples of Your Work
Be ready to discuss specific projects you've worked on, especially those related to social media management, content creation, or campaign execution. Having tangible examples will help illustrate your skills and experience effectively.
✨Understand SRL's Brand and Mission
Research SRL's products and their impact on traffic management. Understanding their mission to create safer roads will allow you to align your answers with their values and show that you're a good fit for the company culture.
✨Ask Insightful Questions
Prepare thoughtful questions to ask at the end of the interview. Inquire about the team dynamics, upcoming projects, or how success is measured in the marketing department. This shows your interest in the role and helps you assess if it's the right fit for you.