EMEA Brand Marketing Lead — ABM, PR & Growth

EMEA Brand Marketing Lead — ABM, PR & Growth

Full-Time 63000 - 77000 £ / year (est.) On-site
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At a Glance

  • Tasks: Lead brand marketing strategy across EMEA and drive growth initiatives.
  • Company: SquareTrade, a dynamic company focused on innovative brand presence.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Collaborative culture with a focus on strategic impact across Europe.
  • Why this job: Shape the future of brand marketing in a fast-paced environment.
  • Qualifications: Experience in brand marketing, ABM, PR, and strong leadership skills.

The predicted salary is between 63000 - 77000 £ per year.

Square Trade seeks a Head of Brand Marketing to lead the EMEA strategy, align with senior leadership, and scale brand presence across Europe.

The role oversees ABM, PR, and the marketing budget, shaping market visibility and commercial growth.

Collaborating with business development and sales, you will drive multi-market programs, partner with external agencies, and influence strategic decisions across the region.

EMEA Brand Marketing Lead — ABM, PR & Growth employer: SquareTrade Europe

SquareTrade is an exceptional employer that prioritises employee growth and well-being in a dynamic, high-growth environment. With a strong focus on collaboration and innovation, employees enjoy competitive salaries, generous wellness allowances, and opportunities to shape hiring strategies while contributing to meaningful change in the insurance industry. The company's commitment to a positive work culture is further enhanced by its charitable initiatives and comprehensive benefits, making it an attractive place for talent acquisition professionals looking to make a significant impact.

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Contact Details:

SquareTrade Europe Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land EMEA Brand Marketing Lead — ABM, PR & Growth

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SquareTrade Europe and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SquareTrade Europe are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SquareTrade Europe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SquareTrade Europe. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace EMEA Brand Marketing Lead — ABM, PR & Growth

Brand Marketing Strategy
Account-Based Marketing (ABM)
Public Relations (PR)
Budget Management
Market Visibility
Commercial Growth
Collaboration Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SquareTrade Europe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of SquareTrade Europe:Show us that you’ve done your homework! In your application, briefly mention what you admire about SquareTrade Europe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at SquareTrade Europe

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SquareTrade Europe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At SquareTrade Europe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.