Account Executive (Mid-Market, AdTech)
Account Executive (Mid-Market, AdTech)

Account Executive (Mid-Market, AdTech)

Glasgow Full-Time 65000 - 75000 £ / year (est.) Home office (partial)
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Squared.io

At a Glance

  • Tasks: Own the sales cycle, build relationships, and convert leads into high-value deals.
  • Company: Join an award-winning SaaS company leading in AI-driven marketing automation.
  • Benefits: Competitive salary, uncapped commission, home-office stipend, and generous holiday allowance.
  • Other info: Dynamic environment with opportunities for personal growth and development.
  • Why this job: Make a visible impact in a fast-paced start-up and shape the future of sales.
  • Qualifications: 2–5 years in B2B SaaS sales with a track record of exceeding targets.

The predicted salary is between 65000 - 75000 £ per year.

About Squared.io

Squared.io is an award-winning profitable SaaS company at the forefront of AI-driven marketing automation. With over £500M in ad spend under management, we empower enterprise advertisers, global network agencies, major independents and digital challengers to optimise their Google Ads campaigns with cutting-edge automation and AI-driven insights.

Our platform goes beyond reporting: we automate optimisation tasks, integrate with SA360, Search Console, Merchant Centre and ChatGPT and deliver insights that can’t be found elsewhere. With clients like John Lewis, Publicis and the7stars, our technology is already trusted by some of the most sophisticated advertisers in the market.

The Opportunity

AI and automation are transforming marketing efficiency and Squared.io is perfectly positioned to lead. This is a pivotal role: you’ll be the fifth hire in the business and will own the mid-market sales pipeline, building relationships with senior stakeholders at ambitious brands and agencies.

You’ll hit the ground running with an existing strong pipeline of leads and trials, taking them through the sales process efficiently and converting them into high-value recurring deals (c. £6k MRR, 5–6 figure ARR). Working directly with the founders, you’ll not only close deals but also help shape how Squared.io goes to market. For a driven salesperson, this is an opportunity to make a visible impact and set the foundations for a scalable sales function.

What you’ll do

  • Own the full sales cycle across mid-market and upper-mid brands/agencies: prospecting, discovery, demos, negotiation and close
  • Build and manage a strong pipeline to deliver against quarterly ARR targets
  • Take ownership of an existing strong pipeline of leads and trials, advancing them efficiently through the sales process
  • Engage with senior stakeholders (Heads of Performance, PPC Directors, Agency Leads), understanding their paid media challenges and positioning Squared.io as the solution
  • Deliver tailored demos tied to Google Ads KPIs (ROAS, CPA, LTV/CAC), experimentation and automation workflows
  • Structure pilot programmes with clear success criteria, ensuring smooth handover to Customer Success post-sale
  • Navigate procurement, legal and security processes where required.
  • Provide structured feedback to the product team on market needs, features and integrations
  • Be an ambassador for Squared.io in the market – representing us at industry events, on LinkedIn and within your network

About you

  • 2–5 years of closing experience in B2B SaaS, AdTech or performance marketing, ideally selling into digital/marketing buyers
  • Track record of meeting or exceeding revenue targets in a full-cycle sales role
  • Familiarity with paid search/Google Ads concepts (Search, Shopping, PMax, RSA, feeds, audiences, brand safety). You don’t need to be a PPC expert, but you should be comfortable discussing the basics with senior marketers
  • Skilled in discovery, objection handling, negotiation, and running structured sales processes. Experience with frameworks like MEDDIC is a plus
  • A natural relationship builder with strong written and verbal communication.
  • Motivated by working in a fast-moving, high-ownership start-up environment.
  • Right to work in the UK. Fluent in English

How success will be measured

  • New ARR and quota attainment
  • Pipeline coverage and conversion rates
  • Quality of discovery, pilots and business cases
  • Expansion and upsell opportunities on won accounts

Compensation & benefits

  • £65k–£75k base (£130k – £150k OTE), uncapped
  • Home-office setup stipend
  • 25 days holiday + UK bank holidays
  • Day off on your birthday
  • Employer pension contribution
  • Learning & development budget

Working style

We operate with high ownership and low ego. We value outcomes over activity, move fast and

tell the truth about results.

Equal opportunities

Squared.io is an equal-opportunity employer. We welcome applicants from all backgrounds and provide reasonable adjustments throughout the hiring process.

Account Executive (Mid-Market, AdTech) employer: Squared.io

Squared.io is an exceptional employer that champions innovation and personal growth within the dynamic AdTech landscape. With a strong focus on employee development, competitive compensation, and a culture that values high ownership and collaboration, team members are empowered to make impactful contributions from day one. Located in a vibrant tech hub, employees enjoy a stimulating work environment that fosters creativity and offers unique opportunities to engage with industry leaders.
Squared.io

Contact Detail:

Squared.io Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Account Executive (Mid-Market, AdTech)

✨Tip Number 1

Network like a pro! Get out there and connect with people in the AdTech space. Attend industry events, join relevant LinkedIn groups, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Practice your pitch! When you land that interview, make sure you can confidently talk about how your skills align with the role. Tailor your examples to show how you can help Squared.io tackle challenges in the mid-market sales pipeline.

✨Tip Number 3

Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the perfect fit for the team.

✨Tip Number 4

Don’t forget to apply through our website! We love seeing candidates who take the initiative to engage directly with us. It shows you’re serious about joining the Squared.io family and ready to make an impact from day one.

We think you need these skills to ace Account Executive (Mid-Market, AdTech)

B2B Sales Experience
AdTech Knowledge
Performance Marketing Understanding
Sales Cycle Management
Pipeline Management
Stakeholder Engagement
Google Ads Familiarity
Discovery and Objection Handling
Negotiation Skills
Structured Sales Processes
Communication Skills
Relationship Building
Fast-Moving Environment Adaptability
Feedback Provision to Product Teams

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Account Executive. Highlight your B2B SaaS and AdTech experience, especially any achievements in sales that align with what we’re looking for.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about AI-driven marketing automation and how your skills can help Squared.io grow. Be genuine and let your personality come through.

Showcase Your Sales Skills: In your application, don’t just list your skills—show us how you’ve used them! Share specific examples of how you’ve navigated the sales process, built relationships, and closed deals in previous roles.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team!

How to prepare for a job interview at Squared.io

✨Know Your Stuff

Familiarise yourself with Squared.io's platform and its unique selling points. Understand how their AI-driven marketing automation works and be ready to discuss how it can benefit potential clients. This will show that you're genuinely interested and prepared.

✨Master the Sales Cycle

Brush up on your full sales cycle knowledge, especially in B2B SaaS and AdTech. Be ready to talk about your experience with prospecting, demos, and closing deals. Use specific examples from your past roles to illustrate your success in meeting or exceeding revenue targets.

✨Engage with Senior Stakeholders

Since you'll be dealing with senior stakeholders, practice articulating how you would address their paid media challenges. Prepare to discuss Google Ads concepts and how Squared.io can provide tailored solutions. This will demonstrate your ability to connect with decision-makers.

✨Show Your Relationship-Building Skills

Be prepared to showcase your relationship-building abilities. Share examples of how you've successfully built rapport with clients or colleagues in the past. Highlight your communication skills and how they’ve helped you navigate complex sales processes.

Account Executive (Mid-Market, AdTech)
Squared.io
Location: Glasgow
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