At a Glance
- Tasks: Create engaging content and manage client relationships in the gaming and sports betting industry.
- Company: Award-winning PR agency based in central London, specialising in betting and online gaming.
- Benefits: Competitive salary, pension scheme, 25 days holiday, and flexible working hours.
- Other info: Hybrid working environment with excellent career growth opportunities.
- Why this job: Join a dynamic team and make an impact in the exciting world of B2B PR.
- Qualifications: Degree-level education and experience in writing or digital content preferred.
The predicted salary is between 36000 - 60000 £ per year.
Square in the Air is hiring a B2B PR Team Account Executive to work across a range of B2B PR accounts. B2B PR focuses on creating and maintaining brand awareness for suppliers in the gaming and sports betting industry: the businesses providing the content, technology and software that power consumer-facing operators.
About Square in the Air:
- Award-winning PR and marketing agency based in central London, specialising in betting and online gaming.
- Team of 50+ and growing.
- Deliver B2B, B2C, video and social media campaigns to a wide range of global clients.
About the B2B team:
- Team of 10+ former journalists and PR professionals.
- Provides PR support to industry names including Blueprint Gaming, Games Global, OpenBet, Pragmatic Play, RubyPlay, White Hat Studios.
- Delivers content-rich B2B campaigns including press releases, interviews, thought leadership, plus video content and social media activity.
Key responsibilities:
- Create a wide range of content: press releases, thought leadership, roundtable features, Q&As, interviews, social media posts.
- Media and client liaison, including daily communication and weekly calls.
- Daily and weekly content idea generation.
- Compile coverage and report results to clients via data-driven reports.
The candidate:
- Written/social/digital content experience and a passion for writing.
- Confident communicator; comfortable in client-facing situations and on client calls.
- Digitally savvy; comfortable with Microsoft Office including Teams, Excel and Word.
- Educated to degree level (or equivalent); copywriting/journalism/B2B PR experience preferred.
Necessary skills:
- Works well with team members.
- Flexible “can do” attitude; thrives on exceeding expectations.
- Can work to tight deadlines while maintaining accuracy; follows instruction; uses initiative.
- Multitasks across multiple accounts.
- Reliable and punctual; professional and courteous manner; motivated and enthusiastic with a desire to learn.
Working environment:
- Hybrid: 2 days in the office (3 during probation).
- Hours: 8:30am to 5:30pm, Monday to Friday (flexible start/finish).
- Willingness to work outside office hours occasionally.
- Dress code: smart-casual (unless a formal event/meeting).
Salary & package:
- Competitive salary (dependent on experience).
- Company pension and bonus scheme (subject to passing three-month probation).
- 25 days’ holiday per annum + Bank Holidays, plus extra days earned with length of service.
How to apply:
Email recruitment@squareintheair.com
Public Relations Account Executive in London employer: Square in the Air
Square in the Air is an award-winning PR and marketing agency located in the heart of central London, offering a dynamic work environment that fosters creativity and collaboration. With a focus on the gaming and sports betting industry, employees benefit from a supportive culture, opportunities for professional growth, and a competitive salary package that includes a company pension and generous holiday allowance. Join a passionate team of industry experts where your contributions are valued and you can thrive in a flexible hybrid working model.
StudySmarter Expert Advice🤫
We think this is how you could land Public Relations Account Executive in London
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Square in the Air. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Square in the Air, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Square in the Air inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Public Relations Account Executive in London
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Square in the Air. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Square in the Air.
How to prepare for a job interview at Square in the Air
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
