At a Glance
- Tasks: Drive growth through experiments, ads, content creation, and data analysis.
- Company: Join a dynamic startup revolutionising the heat pump industry.
- Benefits: Competitive salary, equity options, 33 days holiday, and remote work opportunities.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
- Why this job: Make a real impact on sustainability while growing your career in a fast-paced environment.
- Qualifications: 1-6 years experience, strong communication, analytical skills, and a passion for innovation.
The predicted salary is between 50000 - 70000 £ per year.
About Spruce
Almost 20% of the UK's carbon emissions comes from heating homes – there's simply no way to reach net zero without phasing out gas and oil boilers. Right now the only serious alternative is heat pumps, with their almost-magical ability to turn 1 kW of electricity into 3-5 kW of heat. But there's a problem: the heat pump installation journey is slow, inefficient, and just so painful. This makes it really hard for existing installers to grow their businesses and puts off gas engineers from starting to do heat pumps. Perhaps most critically, it means you can't currently offer a heat pump when someone's boiler breaks and they urgently need heating.
We're fixing this. We've built a platform for heat pump installers to manage the whole installation journey from initial enquiry through to final compliance paperwork, freeing up their time to focus on what really matters: doing high-quality installations, providing great customer service, and scaling their business. Despite only getting started at the beginning of 2024, we're having a massive impact on hundreds of installation businesses, merchants, utilities and manufacturers across the UK: halving the time they spend on each job, doubling their sales conversion rates, and boosting their bottom line.
We raised a chunky Seed round last year from top-tier investors and have been scaling the team to massively grow our impact. We're in the process of expanding outside heat pumps and by the end of the year will be an operating system for the whole home renewables supply chain.
The Role
As we drive the business towards the next fundraise, you'll be working closely with Hector and our founder Jo getting stuck into pretty much everything that goes on across the growth side of business. No two days will be the same, but at minimum your work will include:
- Running growth experiments – setting up and running our full set of growth/marketing tests, quickly binning things that don't work, and iterating quickly on everything to find our growth levers.
- Creating & managing ads, creative, and content – top and middle-funnel marketing content, videos, customer testimonials, short form copy for our website, socials, ads, and nurturing emails, and onboarding guides for new customers.
- Supporting sales & customer success – building the systems that allow our commercial teams to scale hyper-efficiently and deliver exponentially more value per hour of work they do.
- Data analysis & reporting – digging into how our customers are using the platform, breaking down conversion rates through our marketing and sales pipelines, spotting areas we can improve, and coming up with suggestions for when and how we should change tack.
About You
You'll have somewhere between 1 and 6 years work experience (doesn't matter if it's not directly related to this role) and you'll ideally be:
- Relentlessly proactive – you naturally take responsibility, are always pushing to make things better, and just want to crack on and get things done;
- A brilliant communicator — you write compelling, concise copy and can explain complex concepts simply;
- Highly analytical — you have a real affinity for numbers, love diving into data, and are comfortable working in Excel;
- A natural "people person" — you love working with people, find it easy to warm to them and quickly put them at ease;
- An AI whizz – you're ahead of the average person with your LLM usage, have built interesting/cool things in your spare time, and are deeply conscious of all the things that are possible that you haven't had a chance to try yet;
- ... and you'll hopefully also love heat pumps!
Our offer
- Base salary £50-70k, with quarterly bonus aligned to company targets
- Slice of equity (options) in the company
- 33 days holiday and opportunity to work from abroad for another 30 days each year
- Workplace Nursery Benefit scheme (YellowNest)
- Cycle to Work scheme
- Brilliant team to learn from and massive opportunity to grow
- Meaningful, impactful work that genuinely improves the world.
Working at Spruce
We're currently a close-knit team of 26, split between London and Bristol. We spend 2-3 days each week working together in-person in both locations, and get everyone altogether every fortnight.
You'll have genuine influence from day one. The best idea wins regardless of seniority. We expect you to challenge everything, ask "why?" multiple levels deep, and push back when something doesn't make sense.
We want everyone to spend time with installers on-site, feel their pain points, then be able to rapidly suggest and implement solutions based on real feedback rather than assumptions.
We move fast and ship imperfect things, learning from users rather than trying to perfect in isolation. When things break, we focus on how we fix it, what can be learned and never blame. You'll own your outcomes whilst knowing the team has your back.
Feedback is constant, direct, and kind – we'll tell you when something isn't working and expect the same honesty (and empathy) back.
Growth Associate in London employer: Spruce
At Spruce, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. With a focus on meaningful, impactful work in the home renewables sector, our team enjoys generous benefits including 33 days of holiday, hybrid working arrangements, and opportunities for personal growth within a supportive environment. Join us in making a difference while working alongside a passionate team dedicated to solving real customer challenges.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Associate in London
✨Tip Number 1
Get to know the company inside out! Research Spruce, their mission, and how they’re shaking up the heat pump industry. This will help you tailor your conversations and show that you're genuinely interested in being part of their journey.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for interviews by practising common questions and thinking about how your skills align with the role. Be ready to share examples of your past experiences that demonstrate your proactive nature and analytical skills.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows that you’re keen on the role. Plus, it’s a great chance to reiterate why you’d be a perfect fit for Spruce.
We think you need these skills to ace Growth Associate in London
Some tips for your application 🫡
Be Yourself:When you're writing your application, let your personality shine through! We want to get to know the real you, so don't be afraid to show your enthusiasm for the role and the company.
Tailor Your Application:Make sure to customise your application to highlight how your skills and experiences align with what we're looking for. Mention specific aspects of the job description that excite you and how you can contribute to our mission.
Keep It Concise:We appreciate clear and concise communication. Make your points quickly and effectively, focusing on the most relevant experiences and skills that make you a great fit for the Growth Associate role.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This way, we can easily track your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Spruce
✨Know Your Heat Pumps
Make sure you understand the basics of heat pumps and their importance in reducing carbon emissions. Familiarise yourself with Spruce's mission and how they aim to improve the installation journey. This will show your genuine interest in the role and the company.
✨Show Off Your Analytical Skills
Since the role involves data analysis, be prepared to discuss your experience with numbers and data interpretation. Bring examples of how you've used data to drive decisions or improve processes in previous roles. This will demonstrate your analytical mindset.
✨Be Proactive in Your Approach
Spruce values a proactive attitude, so come ready to share instances where you've taken initiative. Think about times when you've identified problems and implemented solutions without being asked. This will highlight your fit for their dynamic environment.
✨Communicate Clearly and Concisely
As a Growth Associate, you'll need to convey complex ideas simply. Practice explaining your past projects or experiences in a straightforward manner. This will showcase your communication skills and ability to connect with others, which is crucial for the role.
