Growth Associate

Growth Associate

Full-Time 50000 - 70000 £ / year (est.) Home office (partial)
Spruce

At a Glance

  • Tasks: Drive growth through experiments, ads, content creation, and data analysis.
  • Company: Join a dynamic startup revolutionising the heat pump installation process.
  • Benefits: Competitive salary, equity options, 33 days holiday, and remote work opportunities.
  • Other info: Collaborative team culture with opportunities for personal and professional growth.
  • Why this job: Make a real impact in the renewable energy sector while growing your career.
  • Qualifications: 1-6 years experience, strong communication, analytical skills, and a passion for innovation.

The predicted salary is between 50000 - 70000 £ per year.

About Spruce

Almost 20% of the UK’s carbon emissions comes from heating homes – there’s simply no way to reach net zero without phasing out gas and oil boilers. Right now the only serious alternative is heat pumps, with their almost-magical ability to turn 1 kW of electricity into 3-5 kW of heat. But there’s a problem: the heat pump installation journey is slow, inefficient, and just so painful. This makes it really hard for existing installers to grow their businesses and puts off gas engineers from starting to do heat pumps. Perhaps most critically, it means you can’t currently offer a heat pump when someone’s boiler breaks and they urgently need heating.

We’re fixing this. We’ve built a platform for heat pump installers to manage the whole installation journey from initial enquiry through to final compliance paperwork, freeing up their time to focus on what really matters: doing high-quality installations, providing great customer service, and scaling their business. Despite only getting started at the beginning of 2024, we’re having a massive impact on hundreds of installation businesses, merchants, utilities and manufacturers across the UK: halving the time they spend on each job, doubling their sales conversion rates, and boosting their bottom line.

We raised a chunky Seed round last year from top-tier investors and have been scaling the team to massively grow our impact. We’re in the process of expanding outside heat pumps and by the end of the year will be an operating system for the whole home renewables supply chain. If you can picture a combination of ServiceTitan, Procore, and AutoCAD, you might get a sense of where we’re headed…

The Role

As we drive the business towards the next fundraise, you’ll be working closely with Hector and our founder Jo getting stuck into pretty much everything that goes on across the growth side of business. No two days will be the same, but at minimum your work will include:

  • Running growth experiments – setting up and running our full set of growth/marketing tests, quickly binning things that don’t work, and iterating quickly on everything to find our growth levers.
  • Creating & managing ads, creative, and content – top and middle-funnel marketing content, videos, customer testimonials, short form copy for our website, socials, ads, and nurturing emails, and onboarding guides for new customers.
  • Supporting sales & customer success – building the systems that allow our commercial teams to scale hyper-efficiently and deliver exponentially more value per hour of work they do.
  • Data analysis & reporting – digging into how our customers are using the platform, breaking down conversion rates through our marketing and sales pipelines, spotting areas we can improve, and coming up with suggestions for when and how we should change tack.

About You

You’ll have somewhere between 1 and 6 years work experience (doesn’t matter if it’s not directly related to this role) and you’ll ideally be:

  • Relentlessly proactive – you naturally take responsibility, are always pushing to make things better, and just want to crack on and get things done;
  • A brilliant communicator — you write compelling, concise copy and can explain complex concepts simply;
  • Highly analytical — you have a real affinity for numbers, love diving into data, and are comfortable working in Excel;
  • A natural “people person” — you love working with people, find it easy to warm to them and quickly put them at ease;
  • An AI whizz – you’re ahead of the average person with your LLM usage, have built interesting/cool things in your spare time, and are deeply conscious of all the things that are possible that you haven’t had a chance to try yet;

… and you’ll hopefully also love heat pumps!

Our offer

  • Base salary £50-70k, with quarterly bonus aligned to company targets
  • Slice of equity (options) in the company
  • 33 days holiday and opportunity to work from abroad for another 30 days each year
  • Workplace Nursery Benefit scheme (YellowNest)
  • Cycle to Work scheme
  • Brilliant team to learn from and massive opportunity to grow
  • Meaningful, impactful work that genuinely improves the world.

Working at Spruce

We’re currently a close-knit team of 26, split between London and Bristol. We spend 2-3 days each week working together in-person in both locations, and get everyone altogether every fortnight.

You'll have genuine influence from day one. The best idea wins regardless of seniority. We expect you to challenge everything, ask "why?" multiple levels deep, and push back when something doesn't make sense.

We want everyone to spend time with installers on-site, feel their pain points, then be able to rapidly suggest and implement solutions based on real feedback rather than assumptions.

We move fast and ship imperfect things, learning from users rather than trying to perfect in isolation. When things break, we focus on how we fix it, what can be learned and never blame. You’ll own your outcomes whilst knowing the team has your back.

Feedback is constant, direct, and kind – we'll tell you when something isn't working and expect the same honesty (and empathy) back.

Growth Associate employer: Spruce

At Spruce, we are not just tackling the urgent need for sustainable heating solutions; we are fostering a vibrant work culture that prioritises innovation and collaboration. With a competitive salary, equity options, and generous holiday allowances, our employees enjoy meaningful work that directly contributes to a greener future while having ample opportunities for personal and professional growth within a supportive team environment. Join us in making a real impact in the renewable energy sector, where your ideas are valued and your contributions matter.

Spruce

Contact Details:

Spruce Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Growth Associate

Tip Number 1

Get to know the company inside out! Research Spruce, their mission, and how they’re shaking up the heat pump industry. This will help you tailor your conversations and show that you’re genuinely interested in being part of their journey.

Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can go a long way in making a lasting impression and might even get you a referral!

Tip Number 3

Prepare for interviews by practising common questions and thinking about how your skills align with the role. Be ready to share examples of your past experiences that demonstrate your proactive nature and analytical skills.

Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email reiterating your excitement about the role can keep you fresh in their minds and show your enthusiasm for joining the team.

We think you need these skills to ace Growth Associate

Growth Experimentation
Digital Marketing
Content Creation
Data Analysis
Sales Support
Customer Success
Communication Skills

Some tips for your application 🫡

Be Yourself:When you're writing your application, let your personality shine through! We want to get to know the real you, so don’t be afraid to show your enthusiasm for the role and the company.

Tailor Your Application:Make sure to customise your application to highlight how your skills and experiences align with what we're looking for. Mention specific aspects of the job description that excite you and how you can contribute to our mission.

Keep It Concise:We appreciate clear and concise communication. Make your points quickly and effectively, focusing on the most relevant experiences and skills that make you a great fit for the Growth Associate role.

Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This way, we can easily track your application and ensure it gets the attention it deserves!

How to prepare for a job interview at Spruce

Know Your Heat Pumps

Make sure you understand the basics of heat pumps and their benefits. Familiarise yourself with how they work and why they're essential for reducing carbon emissions. This knowledge will show your genuine interest in the role and the company's mission.

Show Off Your Analytical Skills

Prepare to discuss your experience with data analysis and reporting. Bring examples of how you've used data to drive decisions or improve processes in previous roles. Being able to demonstrate your analytical mindset will resonate well with the team at Spruce.

Be Proactive in Your Approach

Spruce values a proactive attitude, so come prepared with ideas on how you could contribute to their growth experiments or marketing strategies. Think about potential campaigns or improvements you could suggest based on your research.

Communicate Clearly and Concisely

Practice explaining complex concepts in simple terms. During the interview, focus on being clear and concise in your responses. This will showcase your communication skills, which are crucial for the Growth Associate role.