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For Companies At a Glance
- Tasks: Create and implement marketing plans for global education products.
- Company: Join Springer Nature, a leader in educational publishing with over 175 years of experience.
- Benefits: Enjoy hybrid working, diverse culture, and opportunities for personal growth.
- Why this job: Be part of a mission-driven team that impacts education worldwide and fosters inclusivity.
- Qualifications: Marketing experience, strong communication skills, and ability to manage budgets required.
- Other info: This is a part-time, 4-month fixed-term contract based in Kings Cross, London.
The predicted salary is between 24000 - 36000 £ per year.
Location: Kings Cross, London - Hybrid Working
About Springer Nature
Springer Nature opens the doors to discovery for researchers, educators, clinicians and other professionals. Every day, around the globe, our imprints, books, journals, platforms and technology solutions reach millions of people. For over 175 years our brands and imprints have been a trusted source of knowledge to these communities and today, more than ever, we see it as our responsibility to ensure that fundamental knowledge can be found, verified, understood and used by our communities - enabling them to improve outcomes, make progress, and benefit the generations that follow.
About the Brand
Macmillan Education provides world-class content in the most relevant, engaging and flexible formats to support students, teachers and institutions in lifelong learning.
About the Role
Macmillan Education are hiring for a Marketing Specialist for a 4 month fixed term opportunity. In this role you will be developing a comprehensive marketing plan for Macmillan Education products globally.
Role Responsibilities:
- Develop a time lined Go To Market plan for Max Computing that can be used in the Caribbean and globally including:
- Clarifying global team requirements
- Using all existing collateral and sharing any new collateral requirements
- Planning an approach to share with the global team
- Create a GTM template that can be used for all product launches
- Create a series maintenance template that can be used to protect series against new competition
- Support with budget management for Caribbean, IC and Discover China
- Support with strategy for Discover China
- Create marketing/promotional plan/strategy
- Develop Snappy Sounds marketing plan, for Caribbean and global markets
- Support with other marketing strategies as required by Manager
Experience, Skills & Qualifications:
Essential
- Demonstrable marketing experience
- Strong experience managing budgets
- Ability to create and implement marketing strategies across regions
- Strong analytical and decision making abilities
- Excellent verbal and written communication skills, with the ability to inspire, influence, and persuade
- Strong ability to self-organize, prioritise and multitask
- Demonstrated ability to build and maintain global relationships and gain cooperation from other functional groups and stakeholders
Desirable
- Knowledge and experience of marketing within the educational publishing landscape
At Springer Nature, we value the diversity of our teams and work to build an inclusive culture, where people are treated fairly and can bring their differences to work and thrive. We empower our colleagues and value their diverse perspectives as we strive to attract, nurture and develop the very best talent.
Springer Nature was awarded Diversity Team of the Year at the 2022 British Diversity Awards.
If you have any access needs related to disability, neurodivergence or a chronic condition, please contact us so we can make all necessary accommodation. Springer Nature is a Disability Confident Committed Employer and we encourage applications from candidates with disabilities.
Marketing Specialist employer: Springer Nature
Contact Detail:
Springer Nature Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist
✨Tip Number 1
Familiarise yourself with Macmillan Education's products and their unique selling points. Understanding the brand's offerings will help you tailor your discussions and demonstrate your genuine interest during interviews.
✨Tip Number 2
Network with current or former employees of Springer Nature on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial in your application process.
✨Tip Number 3
Stay updated on the latest trends in educational publishing and marketing strategies. Being knowledgeable about industry developments will allow you to speak confidently about how you can contribute to their marketing plans.
✨Tip Number 4
Prepare specific examples from your past experiences that showcase your ability to manage budgets and develop marketing strategies. Highlighting these skills will align well with the job requirements and demonstrate your suitability for the role.
We think you need these skills to ace Marketing Specialist
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the responsibilities and qualifications required for the Marketing Specialist position. Tailor your application to highlight relevant experiences that align with these requirements.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly showcases your marketing experience, particularly in managing budgets and developing strategies. Use bullet points for clarity and focus on achievements that demonstrate your analytical and decision-making skills.
Write a Strong Cover Letter: In your cover letter, express your passion for educational publishing and how your skills can contribute to Macmillan Education's goals. Be specific about your experience with global marketing strategies and your ability to build relationships across teams.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a marketing role.
How to prepare for a job interview at Springer Nature
✨Know Your Marketing Strategies
Familiarise yourself with various marketing strategies, especially those relevant to educational publishing. Be prepared to discuss how you would develop and implement a comprehensive marketing plan for Macmillan Education products.
✨Demonstrate Budget Management Skills
Since budget management is crucial for this role, come equipped with examples of how you've successfully managed budgets in previous positions. Highlight your analytical skills and decision-making abilities in relation to financial planning.
✨Showcase Your Communication Skills
Excellent verbal and written communication skills are essential. Prepare to share examples of how you've inspired or influenced stakeholders in past roles, and be ready to demonstrate your ability to build global relationships.
✨Be Ready to Multitask
This role requires strong organisational skills and the ability to prioritise tasks. Think of instances where you've successfully juggled multiple projects and how you ensured each was completed effectively and on time.
