At a Glance
- Tasks: Lead social media content and paid campaigns for a dynamic sports betting brand.
- Company: Join a forward-thinking company with a passion for sports and innovation.
- Benefits: Enjoy private medical insurance, generous holiday, and unique perks like birthday leave.
- Other info: Flexible hybrid working model with opportunities for personal growth and community impact.
- Why this job: Make your mark in the exciting world of sports media and marketing.
- Qualifications: 2+ years in social media, strong copywriting skills, and a love for sports.
The predicted salary is between 30000 - 40000 £ per year.
Own the execution and performance of both organic social content and paid media campaigns across UK/IRE markets, building a distinctive sports betting brand presence while driving measurable growth.
Accountabilities
- Lead day-to-day organic social content across X, Instagram, Facebook and TikTok, primarily focused on English football.
- Develop and maintain a consistent brand voice across all social platforms.
- Create engaging, platform-native copy and collaborate on supporting creative assets.
- Plan, launch and optimise paid social campaigns across Meta, X and TikTok across multiple brands.
- Manage campaign budgets and ensure spend is tracked and delivered effectively.
- Build and test audiences (including retargeting and lookalikes) to improve performance.
- Monitor, analyse and optimise both organic and paid performance using data-driven insights.
- Deliver clear performance reporting and actionable recommendations to stakeholders.
- Ensure all content and campaigns comply with gambling regulations.
Qualifications
- 2+ years' experience in social media, with paid media experience advantageous.
- Strong knowledge of sports (especially English football) and betting audiences.
- Strong copywriting skills and understanding of social best practice.
- Confident in analysing performance data and optimising campaigns.
- Highly organised, detail-oriented and comfortable working at pace.
Benefits
- We offer a range of well-being initiatives, including private medical insurance, excellent parental leave, a working globally policy, mental health support, assistance programs, and social gatherings.
- We also provide a pension scheme and various other benefit schemes.
- Plus, we all get our birthdays off work and enjoy 25 days of holiday per year.
- We've also got you covered with life assurance and exclusive perks like the Star card and our Step Further Awards (our employee recognition program) to recognise your dedication.
- For those working via the hybrid model (in the office and at home) we've made commuting easier with our Season Ticket Loan and Cycle to Work Scheme.
- You can also take advantage of complimentary access to our Racing Post Members Club, complete with an Ultimate Membership.
- We believe in making a positive impact beyond the workplace, and you'll have the chance to volunteer two days per year with our charity partner.
Paid Media Executive (Sports) - 12 month FTC in London employer: Spotlight Sports Group
As a Paid Media Executive at our dynamic sports betting brand, you'll thrive in a vibrant work culture that champions creativity and collaboration. We offer exceptional benefits, including private medical insurance, generous parental leave, and a unique birthday off policy, all while fostering your professional growth through engaging projects and recognition programs. Join us in a role that not only values your contributions but also supports your well-being and encourages a positive impact in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Executive (Sports) - 12 month FTC in London
✨Tip Number 1
Get your networking game on! Connect with people in the sports and media industry, especially those who work in paid media. Attend events, join online forums, and don’t be shy to slide into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and copywriting. Use real examples of how you’ve driven engagement or improved performance. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Stay updated on trends! Follow the latest in sports betting and social media marketing. Being knowledgeable about current trends will not only help you in interviews but also show that you’re passionate about the industry. Plus, it’ll give you great talking points!
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Tailor your application to highlight your experience with organic and paid media, especially in sports. Let’s make sure your passion for English football shines through!
We think you need these skills to ace Paid Media Executive (Sports) - 12 month FTC in London
Some tips for your application 🫡
Show Off Your Skills:Make sure to highlight your experience in social media and paid campaigns. We want to see how you've driven growth and engaged audiences, especially in the sports betting space. Use specific examples to showcase your skills!
Be Authentic:When crafting your application, let your personality shine through! We value a consistent brand voice, so make sure your writing reflects that. Show us you understand the tone we’re going for, especially when it comes to sports content.
Data is Key:Don’t forget to mention your analytical skills! We love data-driven insights, so share how you've used performance metrics to optimise campaigns in the past. This will show us you're not just creative but also strategic.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Spotlight Sports Group
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description. Familiarise yourself with the nuances of X, Instagram, Facebook, and TikTok, especially how they cater to sports content. Bring examples of successful campaigns you've worked on that align with these platforms.
✨Showcase Your Copywriting Skills
Since strong copywriting is key for this role, prepare a few examples of your best work. Think about how you can adapt your writing style to fit different audiences and platforms. During the interview, be ready to discuss your thought process behind creating engaging content.
✨Data-Driven Mindset
Be prepared to talk about how you’ve used data to optimise campaigns in the past. Bring specific examples of how you’ve monitored performance and made adjustments based on insights. This will show that you understand the importance of analytics in driving campaign success.
✨Passion for Sports Betting
Demonstrate your knowledge and passion for sports, particularly English football and betting audiences. Share your thoughts on current trends in the industry and how they could impact social media strategies. This will help you stand out as someone who truly understands the brand's target market.
