At a Glance
- Tasks: Lead global marketing strategy and drive brand engagement across Europe.
- Company: Join a well-known youth brand with an amazing culture and international reach.
- Benefits: Competitive salary, generous bonus, hybrid work, and wellness perks.
- Other info: Dynamic role with opportunities for ongoing learning and development.
- Why this job: Shape the future of a beloved brand and connect with youth culture.
- Qualifications: Strong experience in high-impact campaigns and proven leadership skills.
The predicted salary is between 150000 - 150000 £ per year.
We’re partnering with a well‑known, long‑established youth brand with an incredible culture and a huge international following. They’re now looking for a Global Marketing Director to shape and elevate their brand across Europe and international markets.
The Role
- You’ll lead the brand’s international marketing strategy — driving cultural relevance, customer engagement and commercial impact. This is a hands‑on, strategic role overseeing brand, content, partnerships, social, experiential and a large multi‑disciplinary team.
Brand & Strategy
- Lead annual, seasonal and monthly marketing plans across Europe.
- Partner with creative, paid media and digital teams to deliver campaigns that spark conversation and drive measurable results.
- Own marketing KPIs and provide regular updates to senior leadership.
- Build market nuance and segmentation across all international territories.
- Champion the youth‑driven customer mindset across all touchpoints.
Content, Talent & Partnerships
- Shape social strategy and talent partnerships across Europe.
- Identify emerging content trends and editorial ideas that resonate with the brand’s community.
- Strengthen brand presence through content, PR and cultural storytelling.
- Integrate meaningful partners and organisations aligned with brand values.
Experiential & Community
- Lead IRL experiences: music events, workshops, Q&As, community activations and store openings.
- Explore opportunities to activate retail spaces with external partners.
- Develop reward‑driven activations to attract and retain customers.
Leadership
- Lead and develop a large team across brand, social, talent, partnerships, experiential and project management.
Requirements
- Strong experience delivering high‑impact campaigns within a retail brand or creative agency.
- Proven leadership skills with the ability to nurture creativity and guide large teams.
- A strategic, agile mindset with a deep understanding of youth culture and digital behaviour.
- Excellent communication and cross‑functional collaboration skills.
As well as a competitive salary, generous bonus and hybrid working, gym and wellness benefits. The benefits package includes private medical insurance, cycle‑to‑work scheme and a season ticket loan. You’ll also have plenty of opportunities for ongoing learning and development.
If this is of interest, please apply today.
To ensure that your application is reviewed quickly by the right Consultant, please apply directly via the LinkedIn advert. Due to the volume of response that we receive, we may not be able to respond individually to every applicant but will contact you within 5 working days if your application has been successful.
Spotlight Recruitment is an Equal Opportunities Employer. Our focus is to ensure we’re inclusive every day, helping our clients to recruit and build organisations that reflect modern society and celebrate diversity in all its forms. We want our candidates to feel that they belong and can be their best, regardless of background, identity or culture and we especially welcome applications from under-represented groups.
If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we’ll do everything we can to help. We are committed to supporting candidates who may need alternative arrangements. This information will be treated as confidential and used only for the purpose of determining any adjustments you may need for the interview process.
We are required to verify that candidates and employees meet the eligibility criteria to reside and work in the location specified. Unfortunately, we cannot offer visa sponsorship for candidates requiring a work permit in this location.
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Global Marketing Director in London employer: Spotlight Recruitment
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StudySmarter Expert Advice🤫
We think this is how you could land Global Marketing Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your personality! When you get that interview, let your passion for youth culture and marketing shine through. Share your ideas and experiences that align with the brand’s values. Remember, they want someone who can lead and inspire a team!
✨Tip Number 3
Do your homework! Research the company’s recent campaigns and understand their market position. This will not only impress them but also help you tailor your responses to show how you can elevate their brand across Europe.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about the role and ready to take that next step in your career!
We think you need these skills to ace Global Marketing Director in London
Some tips for your application 🫡
Show Your Passion for Youth Culture:When writing your application, let your enthusiasm for youth culture shine through. We want to see how you connect with the brand's community and understand their needs. Share examples of how you've engaged with young audiences in your previous roles.
Be Strategic and Specific:In your application, highlight your strategic mindset by detailing specific campaigns you've led. We love numbers, so include metrics that showcase your impact. This will help us see how you can drive measurable results for our brand.
Tailor Your Content:Make sure your application is tailored to the role. Use keywords from the job description to demonstrate that you understand what we're looking for. This shows us that you're not just sending a generic application but are genuinely interested in this position.
Apply Through Our Website:To ensure your application gets the attention it deserves, please apply directly through our website. This helps us streamline the process and makes it easier for us to review your application quickly. We can't wait to hear from you!
How to prepare for a job interview at Spotlight Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understanding their cultural relevance and customer engagement strategies will help you speak confidently about how you can elevate their marketing efforts.
✨Showcase Your Leadership Style
Prepare to discuss your leadership approach and how you've nurtured creativity in large teams. Share specific examples of high-impact campaigns you've led, focusing on collaboration with cross-functional teams to drive results.
✨Be Ready to Discuss Market Nuance
Familiarise yourself with the different international markets the brand operates in. Be prepared to talk about how you would build market segmentation and tailor strategies to resonate with youth culture across various territories.
✨Bring Ideas for Experiential Marketing
Think creatively about potential IRL experiences that could strengthen the brand's community presence. Whether it's music events or workshops, having a few innovative ideas ready will demonstrate your strategic mindset and understanding of customer engagement.