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- Tasks: Lead content strategy and execution across various formats to engage audiences.
- Company: Join a challenger agency transforming public engagement in real estate and infrastructure.
- Benefits: Enjoy a hybrid work model and the chance to make an immediate impact.
- Why this job: Be part of a fast-paced, founder-led business where your ideas matter.
- Qualifications: Strong B2B content marketing experience and excellent writing skills required.
- Other info: Spotlight Recruitment values diversity and inclusivity in the hiring process.
The predicted salary is between 42000 - 66000 £ per year.
Our client is a challenger agency transforming how major development projects engage with the public. They are looking for a strategic and creative Content & Engagement Lead to take ownership of their content engine, both strategy and execution. This is a hybrid role based in London ideal for someone who knows how to turn ideas into influence across multiple content formats.
The agency works at the intersection of real estate, infrastructure and public affairs — helping developers earn public trust by mobilising real residents to speak up for the places they care about. Their edge? Clarity, credibility and content that gets shared in the right rooms.
As Content Lead, you’ll drive their daily content output — from thought leadership on LinkedIn to high-trust emails, short-form video, comment responses and pitch decks. You’ll work closely with the founders and leadership team to shape and distribute smart, strategic content that builds influence and drives pipeline. You’ll own the content calendar, repurpose insights into compelling formats, and ensure every asset helps deepen engagement with target audiences.
We’re looking for someone who’s just as comfortable crafting a standout post as they are managing a content schedule or briefing a designer. You understand how content drives commercial outcomes, and you’re excited to work in a fast-moving, founder-led business where your ideas can make an immediate impact.
We’re looking for:
- Strong experience in B2B content marketing, brand journalism or comms with proven work across formats (posts, emails, decks, reports, etc.)
- Strong writing and editorial skills, with the ability to brief and manage visual or multimedia content
- Experience using LinkedIn as a B2B thought leadership platform
- Working knowledge of email marketing platforms (HubSpot or similar)
- Confidence working with senior stakeholders and clients
- Bonus: experience in real estate, infrastructure or public affairs
If you’re currently working in content marketing, brand communications or CRM and want to build content that earns attention and trust, apply with your CV today.
To ensure that your application is reviewed quickly by the right Consultant, please apply directly via the LinkedIn advert. Due to the volume of response that we receive, we may not be able to respond individually to every applicant but will contact you within 5 working days if your application has been successful.
Spotlight Recruitment is an Equal Opportunities Employer. Our focus is to ensure we’re inclusive every day, helping our clients to recruit and build organisations that reflect modern society and celebrate diversity in all its forms. We want our candidates to feel that they belong and can be their best, regardless of background, identity or culture and we especially welcome applications from under-represented groups. If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we’ll do everything we can to help. This information will be treated as confidential and used only for the purpose of determining any adjustments you may need for the interview process.
We are required to verify that candidates and employees meet the eligibility criteria to reside and work in the location specified. Unfortunately, we cannot offer visa sponsorship for candidates requiring a work permit in this location.
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Content Lead employer: Spotlight Recruitment
Contact Detail:
Spotlight Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Lead
✨Tip Number 1
Familiarise yourself with the latest trends in B2B content marketing, especially within real estate and public affairs. This knowledge will not only help you understand the industry better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Showcase your ability to create diverse content formats by preparing a portfolio that includes examples of thought leadership pieces, email campaigns, and multimedia content. This will demonstrate your versatility and creativity as a Content Lead.
✨Tip Number 3
Network with professionals in the real estate and public affairs sectors on LinkedIn. Engaging with their content and sharing your insights can help you build relationships and increase your visibility, making you a more attractive candidate.
✨Tip Number 4
Prepare to discuss how you measure the success of content strategies. Being able to articulate your approach to analytics and ROI will show that you understand how content drives commercial outcomes, which is crucial for this role.
We think you need these skills to ace Content Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B content marketing, brand journalism, or communications. Emphasise your strong writing and editorial skills, and include specific examples of content formats you've worked with.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of how content drives commercial outcomes. Mention your familiarity with LinkedIn as a thought leadership platform and any relevant experience in real estate, infrastructure, or public affairs.
Showcase Your Content Strategy Skills: In your application, demonstrate your ability to manage a content calendar and repurpose insights into engaging formats. Provide examples of how you've successfully driven content output in previous roles.
Highlight Collaboration Experience: Mention any experience you have working with senior stakeholders and clients. This role requires confidence in managing relationships, so be sure to illustrate your collaborative skills and how you've contributed to team success.
How to prepare for a job interview at Spotlight Recruitment
✨Showcase Your Content Strategy Skills
Be prepared to discuss your approach to content strategy. Highlight specific examples where you've successfully developed and executed a content plan that drove engagement and influenced stakeholders.
✨Demonstrate Your Writing Prowess
Since strong writing is crucial for this role, bring samples of your work that showcase your versatility across different formats. Be ready to explain your thought process behind each piece.
✨Familiarise Yourself with the Industry
Research the real estate and public affairs sectors. Understanding current trends and challenges will help you speak confidently about how your content can address these issues and resonate with target audiences.
✨Engage with the Interviewers
Prepare thoughtful questions for the interviewers about their content goals and challenges. This shows your genuine interest in the role and helps you assess if the company aligns with your values and career aspirations.
